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738: Grow by Doing Less
What if the next stage of growth in our business comes not from adding more, but from deliberately taking things away? In this episode, we examine the owner trap; how work stays on our plates because we are fast at it, familiar with it, and emotionally attached to being needed. We explore how complexity creeps into services, scheduling, pricing, communication, and client exceptions, and why every extra variation quietly raises the cost of running the business. We walk through a five-question subtraction audit: should this stop, can it be simpler, can we standardize it, can we automate it, and…
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