Ep. 2543 Inside Wine.com with Tim Marson MW: Italian Wine Category | Masterclass US Wine Market
Welcome to Episode 2543 of the Italian Wine Podcast. In this episode, Juliana Colangelo interviews Tim Marson MW of wine.com, the leading online wine retailer in the United States, to unpack how the platform operates and take a closer look at its Italian wine category - what’s trending in price and style, and what drives their wine-selection decisions.
Key Takeaways:
Why does wine.com lean into or out of certain Italian wine categories?
How does wine.com evaluate producer readiness for the US market?
What formats and price tiers outperform in the Italian wine category.
More about the guest…
The skinny
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