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E227. Breaking Down The $3.5M Squid Game Video by Mr. Beast!

After Netflix’s blockbuster, Squid Games, crushed records throughout the world, Youtube creator Mr. Beast released his own version.

This video broke a few records itself:

- Most expensive video ($3.5M)

- Fastest 1 million views (9 minutes)

- 100 million views in less than 4 days.

- 1.4 million new subscribers in one day.

In today’s conversation we discussed lessons learned from this incredible feat.

Enjoy!

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Mr. Beast’s Squid Games Video!

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