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Startup Funding Espresso – How To Choose a Vertical SaaS Niche
How To Choose a Vertical SaaS Niche Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Vertical SaaS is a known business model that narrows the focus to a single application. This reduces the cost of capital to raise and gives the startup the opportunity to go deep on an application. Here's how to choose a vertical SaaS niche. Look for industry segments that are highly fragmented. It works well where market share is not concentrated. Find niches where technology can improve the efficiency of the business. Combining these two…
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