IFH 429: Hybrid Self Distribution in the Times of COVID with Peter Rader

Indie Film Hustle® - A Filmmaking Podcast · Jan 19, 2021 · 1h 5m

Today on the show we have returning champion Peter Rader. Peter has been working with his wife Paola di Florio to help filmmakers connect with audiences and generate revenue for their projects.

The story of how they self-distributed their run-away hit AWAKE: The Life of Yogananda from booking theaters to SVOD is remarkable. They did it all on their own and the film has been viewed by millions. I wanted to bring Peter back on the show to discuss how they are distributing film during COVID, methods for audience building, social media marketing, release strategy, and much more.

Peter has worked…