The $300m Australian content law; Woolies pre-loved Xmas campaign; and SCA and Seven green light upsets investor
In this week's Mumbrellacast, Hal Crawford, Tim Burrowes, Nathan Jolly, Eleanor Dickinson and Abe Udy dig into the new legislation that will require streaming services, such as Netflix, Disney+ and Amazon Prime, dedicate 10% of their total local expenditure to Australian content.
You can get up to speed with the proposed law here.
Isn't it great: Australian screen production just won a $300m+ lottery
Meanwhile, 'tis the season for Christmas campaigns and Woolworths launched its 2025 platform using last year's creative. Eleanor asks whether the move is really all about saving money, and notes…
The skinny
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