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How ServiceNow's AI and Partner Ecosystem Drive Business Transformation | Tinder on Customers
Episode 42 | ServiceNow's AI Partner Strategy
The Big Themes:
Shift in ecosystem strategy: Companies like ServiceNow are shifting from viewing partners as mere distributors or implementers to integral parts of their business strategy. This shift emphasizes collaboration and joint value creation rather than just sales margins, marking a significant evolution in how large vendors approach their partner ecosystems.
Types of ServiceNow partners: ServiceNow partners are categorized into four main groups: resellers, service providers, consulting and implementation partners, and build partners. Each…
The skinny
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