Latest / RedTech daily podcast - Powered by AI / Bauer Media Sweden News, Saudi Podcasting with Mo Islam: RedTech Daily Ep 239
Transcript
- 0:00Welcome to the RedTech daily podcast, powered by artificial intelligence.
- 0:05I'm Marguerite Clark, bringing you the latest from the world of radio broadcast and digital
- 0:10audio industries.
- 0:12Today, we'll cover some exciting developments: Bauer Media Sweden's launch of a commercial
- 0:17sports station, the opening of applications for the 2025–26 Mentoring and Inspiring Women in
- 0:25Radio group programming mentorship, and Mo Islam's insights on Saudi podcasting at The
- 0:30Podcast Show 2025.
- 0:35Let's dive into our first story.
- 0:38Bauer Media Sweden has launched SportSnack Sverige, the first commercial sports radio
- 0:43station in Sweden since the 1990s.
- 0:47Broadcasting on FM in Stockholm and D.A.B.
- 0:50plus in Stockholm, Gothenburg, and Malmö, the station targets male listeners aged 20–59 with
- 0:56a mix of music and live sports talk.
- 0:59With programming from 7 a.m.
- 1:01to 7 p.m.
- 1:01on weekdays, it also produces two daily podcasts.
- 1:06Backed by sponsor Unibet, Bauer Media is optimistic about growing its audience and
- 1:11refining its format.
- 1:14Mentoring and Inspiring Women in Radio, Incorporated has opened applications for its
- 1:19seventh annual Elevating Women in Programming Mentorship.
- 1:23This initiative supports the professional growth of women in United States radio
- 1:27programming roles.
- 1:30The year-long program pairs one mentee with experienced industry professionals for
- 1:34one-on-one conversations, career guidance, and networking.
- 1:39The mentee will also attend the 2026 National Association of Broadcasters Radio Show in Las
- 1:44Vegas.
- 1:46Applications are open through June 20 on the MIW website.
- 1:52Our final story today comes from The Podcast Show 2025 in London, where Mo Islam, host of
- 1:58"The Mo Show," shared insights on Saudi Arabia's podcasting scene.
- 2:02He discussed the show's evolution and its appeal to the Kingdom's young, digitally
- 2:06engaged audience.
- 2:08Islam emphasized the potential of podcasting to foster dialogue and highlighted Saudi Arabia's
- 2:14media investment under Vision 2030.
- 2:17The session underscored the region's growing appetite for authentic audio content and
- 2:21innovation.
- 2:23That's it for today's episode of the RedTech daily podcast, powered by artificial
- 2:28intelligence.
- 2:29I'm Marguerite Clark.
- 2:31For more details on these stories and other industry news, visit us at redtech.pro.
- 2:37Thanks for listening, and we'll catch you in the next episode.