Latest / The Higher Ed Geek Podcast
Episode #314: Why Faculty Are Your Secret Marketing Weaponf
In this week’s episode, Dustin sits down with Brian Hartnack, Founder and CEO of Archer Education, for a rich conversation about the evolution of digital marketing and enrollment management in higher ed. Brian shares the origin story behind Archer, his thoughts on the shifting landscape of online education, and what institutions should really be doing right now to stay competitive in an AI-powered world. This isn’t just a history lesson—it’s a roadmap for modern marketing leaders in higher education.
Guest Name: Brian Hartnack, Founder & CEO, Archer Education
Guest Social: LinkedIn
Guest Bio…
The skinny
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