HubSpot brand fonts in marketing email: pick the fallback first | Shipped Apr 2026

Sidekick's What Just Shipped · Oct 30, 2026 · 6m · transcript

You can now pick your Brand Kit fonts in HubSpot's drag and drop marketing email editor, but Gmail, Outlook, and most mobile web clients will show your fallback font instead. Here's how to add a custom font, where it shows up in the editor, which inboxes actually render it, how to choose a fallback that won't break your layout, and what to do with the templates you already have.

Who it's for: email marketers, brand and design leads, and marketing ops teams on any HubSpot tier who build emails in the drag and drop editor, plus agencies that set up Brand Kits for clients.

HubSpot shipped Brand…