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What's Actually Inside Compass's Private Exclusives — The Details Will Surprise You
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I have spent a lot of time lamenting over the destruction of Clear Cooperation. The biggest threat to CCP is Robert Reffkin, CEO of Compass. With a possible Anywhere merger at hand, many in the industry fear that he will push the policy over all Anywhere brand platforms.
Today, I have a copy of the advertisement Compass uses to sell clients on the Compass Private Exclusives and boy is it bad. It is pure propaganda that tries to convince a seller to go against what is best for him by promising better offers by limiting the exposure of the house. Pure non-sense.
Come look at…
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