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BREND: I’m Glad Yormark Gave Us Something to Complain About

Oct 20, 2026; Kansas City, MO, USA; Big 12 commissioner Brett Yormark speaks during the Big 12 Media Days event at T-Mobile Center. (William Purnell-Imagn Images)

How should Brett Yormark be evaluated after his four year run as Big 12 commissioner? It’s going to be hot and cold.

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Because of the recency bias, I’ll start with the cold. In the last year, Yormark has gotten too gimmicky. The Monster debacle seems to have faded…

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