Brian S. Gross on Effective PR for Content Creators

The Scene Projects · Apr 23, 2026 · 26m · transcript

Bubba Startz welcomes Brian S. Gross to discuss AI's transformative effects on the music industry and podcast production. Brian provides an overview of a PR manager's daily tasks and shares effective PR strategies tailored for independent creators. (0:00) Introduction and welcoming Brian Gross (6:29) AI impacts on the music industry and podcast production (12:48) The role and daily tasks of a PR manager (22:04) PR strategies for independent artists (25:43) Indie musician Jane Doe's musical journey (30:12) Social media's role for indie artists (33:20) Jane Doe's creative process and work-life…