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How SM Supermalls Serves 5 Million Shoppers Every Day | Steven S. Tan President

Can physical retail still outperform e-commerce? In this exclusive interview recorded live at NRF 2026: Retail's Big Show Asia Pacific, Steven S. Tan, President of SM Supermalls, explains why physical shopping centres continue to thrive by putting customers at the centre of every decision. SM Supermalls operates nearly 100 shopping centres across the Philippines and China, welcoming approximately 5 million visitors every day. Steven shares how continuous innovation, inclusive design, community-building and customer-first leadership have helped one of Asia's largest retail property businesses…

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