Latest / The Long Pour with Brendon Hill
#2: Brands Know You Better Than You Do
Ep #2: Johnny Bhalla — Psychographics, Branding & Building a Brand With PurposeIn Episode 2 of The Long Pour, we sit down with Johnny Bhalla, a true professional in the world of branding and marketing. Known for his strategic thinking and ability to challenge conventional ideas, Johnny has built a reputation as a thought leader who helps businesses see their brands — and their customers — in an entirely new way.In this conversation, we unpack the concept of psychographics — what they actually mean, why they matter more than traditional demographics, and how understanding them can completely…
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