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How Brands Are Using AI-Powered Personalization in 2026
In this episode, Lucas and Luna explore how brands are leveraging AI-powered personalization to create hyper-targeted marketing experiences. They break down real-world examples like Spotify's AI DJ and Sephora's virtual artist, discussing the balance between personalization and privacy. The hosts share concrete numbers on conversion rate improvements and customer retention gains. They also examine the pitfalls of over-personalization and how to avoid the 'creepy factor'. A must-listen for marketers looking to implement AI-driven strategies without losing the human touch…
The skinny
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