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#109 - Handling the tough objections (Tom Alaimo, Growth Account Executive @ Gong)
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FOUR ACTIONABLE TAKEAWAYS
Prep your champion when re-engaging an opportunity so they aren’t blindsided.
Keep your emails light. Fewer links, attachments, etc. tend to work better.
Stop overcomplicating your CTAs with word games or aggressive asks.
Try to unpack all the possible underlying causes in a vague objection.
PATH TO PRESIDENT’S CLUB
Growth Account Executive @ Gong
RESOURCES DISCUSSED
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Things you can steal
30MPC Training: 30mpc.com/training
The skinny
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