Latest / Solopreneur Sessions with Fexingo: One-Person Businesses, Freelancing, and Independent Work
How a Solopreneur Used One LinkedIn DM to Land a $100K Contract
Episode 80 of Solopreneur Sessions with Fexingo: Lucas and Luna unpack the story of Rachel Chen, a freelance brand strategist who landed a six-figure retainer with a single LinkedIn direct message. They break down her exact message structure, timing, and follow-up sequence that turned a cold outreach into a two-year contract. Lucas shares data on cold message open rates and conversion benchmarks, while Luna offers a critique on scaling this approach without burning out. The episode includes a brief, organic mention of listener support at Buy Me a Coffee. Perfect for solopreneurs looking to…
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