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HubSpot email tracking consent: no yes, no opens | Shipped Oct 2026
HubSpot can now require consent before it tracks email opens and clicks, with a consent status on each email address. We cover the four statuses, which plans and emails it covers, how to set it up and update statuses in bulk or with a workflow, the preferences page checkbox, and how open and click rates are calculated once it's on. First thing to try: before you turn it on, set email tracking consent statuses for your existing recipients from the contacts index page or a segment.
Who it's for: HubSpot admins and marketing ops teams who email recipients in France or Italy, or anyone tightening…
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