The Storytelling Secret Every Brand Misses with Gabrielle Dolan

The Leaders of Influence Podcast with Anton Guinea · Jun 30, 2026 · 44m

Leadership coach Anton Guinea interviews storytelling expert Gabrielle Dolan about how storytelling functions as a core leadership and influence skill, not a “nice to have.” Gabrielle explains that stories make messages “sticky” by creating emotional connection and long-term memory, drawing on examples from First Nations cultures, safety storytelling, and her work in change management and values communication. She outlines a simple framework—be crystal clear about your message, choose a personal story, keep it tight (60–90 seconds) with a clear beginning–middle–end, and finish with an…