Latest / Make It Happen with Iyia Liu
Your Business Idea Doesn’t Need to Be Original!
You don’t need to invent something the world has never seen before to build a successful business.
In this episode, I’m breaking down one of the biggest misconceptions I see aspiring entrepreneurs get stuck on - believing they need a completely original idea before they can start.
Some of the most successful businesses are built around products, services and ideas that already exist. The difference is in how you position them, who you sell them to and what you do better than everyone else.
I get into how to find opportunities in existing markets, identify underserved customers…
The skinny
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