Latest / The Magic Guys / 5 get more gig tips! #205
Transcript
- 0:00They're guys. They do magic. They are the Magic Guys.
- 0:09Ladies and gentlemen, welcome to episode 205 of the Magic Guys.
- 0:15We are live from three different countries today.
- 0:19To my left, we've got Doug Kahn.
- 0:23Salutations. To my right, we've got Nick K. Welcome from Canada, eh?
- 0:29Hey, and I'm Josh Delbedo. Welcome to this shenanery where we today talk about
- 0:35some tips on getting you more work, but also we do this live so you can ask
- 0:39your questions in the flesh, through the digital flesh.
- 0:43Who we got here today, Nick? I can see Scotty P, who I just saw on the weekend.
- 0:48What's up, Scotty? Who else we got there, Nick?
- 0:50Good to see you, Scotty. We have our good friend, Thomas Conger.
- 0:53Tim asking them questions.
- 0:55And we have a new friend, GP Magic. Good to see you, friend.
- 0:57Thank you guys for joining us.
- 0:58Of course, This is a live show, guys, which means you can put your questions
- 1:02in there on the chat, whether you're watching on Facebook or the YouTube.
- 1:06And, of course, if you're not watching live or listening live,
- 1:09you'll be able to watch all our previous episodes on all your favorite broadcasting platforms.
- 1:14Yes, indeed. And look who has moved across the states from New Orleans to Las Vegas.
- 1:22I'm here now. I'm in Nevada. the bird's looking live bird con is in his new,
- 1:28dig well his new workplace anyway which is this is my home away from home i
- 1:33don't even consider it work like i haven't when i'm off i just want to come
- 1:37back here that's how i feel,
- 1:40if you don't know i'm at trick supply it's one of the biggest inventories of magic in the country.
- 1:46Putting the brick and mortar together you can tell just by looking in the background
- 1:51like that's just that's a magic shop Insane.
- 1:55He showed us a couple of things just for fun off camera and their props that
- 2:00I'm like, I've never seen them in my life. And he's like, yeah, we just have them.
- 2:05I'll do a product display. Look, my hands are empty.
- 2:07Now I have this giant fish.
- 2:13Like who you could just get a giant fish. You know, and we have more than one
- 2:18of them. We have probably seven or more.
- 2:21Wow. Now I do fish magic. And I just grabbed that because it was there.
- 2:26I'm surrounded by all the things.
- 2:29Like I can immediately, like Nick, the amazing Nigel, I can already see him
- 2:33pulling that out of his case, like mid-show while he's looking for stuff. Oh, yeah.
- 2:37I'm not going to lie. I kind of want to actually use that thing now that I played
- 2:41with it. Like I'm just joking around, but it's kind of cool.
- 2:44You know what? It'd be so great to do an effect where you ask somebody to like name an effect.
- 2:48Like something small, something that we could possibly fit in your hand.
- 2:50And they say like a fish and you're like oh something small this fish is small
- 2:56and then you like pull out this thing that's like a meter in length there's
- 3:00so much fun to be had with that.
- 3:02This is you're living the dream this is
- 3:05this is so many goodies behind you maybe we should
- 3:08do a thing where doug nominates a product and we have
- 3:11a creative challenge we can come up with the most creative sort of
- 3:14thing with whatever property finds about the place that could be a
- 3:17good spitball episode where we actually spitball things
- 3:20within the store this is
- 3:23a good idea and we have we have so many old
- 3:26like buried gems here that i'm just looking forward to
- 3:29introducing people to that's a great idea like i could talk about
- 3:32it get some maybe some videos submitted well maybe
- 3:35do that in the meantime maybe have a look around the inventory make a short list
- 3:38of like things that you're like what on earth could i do with
- 3:41this and then you can show us what the product is what it does and then we'll try
- 3:44to find in a spitball episode where we all congregate and
- 3:47try to figure out a really clever routine for that that's a great
- 3:50idea and pull some weird crap out there's
- 3:53some weird things here yeah spitballing at trick supply that's
- 3:56a great episode yeah that's an endless like supply of content so and if you
- 4:01want to enter it you just have to obviously buy the prop and then you enter
- 4:05in the winning next week's episode anyone listening you basically get to you
- 4:12walk away with a free original routine because that's how we roll.
- 4:16Yeah what's um doug what's like is there
- 4:19one or two things that you've had to adjust to being in vegas now
- 4:22that just the lifestyle culture or you can't
- 4:25get or food you know it's like the vibe
- 4:28the kind of it's not dissimilar from new orleans right like
- 4:31there's always something to do action kind of
- 4:34town this kind of town don't sleep first 10
- 4:37days i was here i didn't stop you know if i
- 4:40wasn't here at the shop i was running out to fremont street or going down the
- 4:43strip or you know trying to find a place to live which i think i found yesterday
- 4:48thank goodness great but yeah i'm still acclimating and like i said i kind of
- 4:55want to just be in this shop getting this.
- 4:58Prepared to do its thing we're we're working
- 5:01to reopen the brick and mortar location and at
- 5:04the same time i'm learning where 20 000 items
- 5:07are in the warehouse it's a lot you know
- 5:10i think i spent three hours today picking magic mail out
- 5:13you know we we had a pretty good weekend in sales and you know
- 5:17it's a lot to kind of figure out bin 32
- 5:20row four you know and go dig
- 5:23so you need to talk to maybe we
- 5:26should have a chat with trig watson about that yeah talking about
- 5:29storage bloody hell he's i need like
- 5:3220 trig watsons over here and then
- 5:35some minions to do the work so where
- 5:38you are now did you say that is a public store or
- 5:41you're working to open that right so it's been it's been
- 5:45a brick and mortar that's opened a few times the location
- 5:48opened like right before the pandemic so you can imagine trying
- 5:51to navigate that situation and then finding good guys
- 5:54to run it but here i am ready to do that just have to get the store a little
- 5:58more organized to suit my needs and i also want to broadcast from the store
- 6:03doing live streams and showcasing you know the new stuff Some of the books we
- 6:08have and things I like and the only things the owner likes.
- 6:12And, and so I'm getting this organized to make that a little bit more presentable.
- 6:17Also, do you foresee maybe holding lectures or something inside the store?
- 6:22Would that accommodate?
- 6:22So the store is a little small, but check this out. Day one,
- 6:25I found out that we're neighbors with a gaming store. They run like table games,
- 6:30like magic, the gathering.
- 6:31And so they have a wonderful space. That's lots of tables. There's like eight.
- 6:37Long, you know, you know how they do their tournaments. And,
- 6:40and day one, he's like, Oh, we're doing an auction tomorrow.
- 6:42I have 100 guys here come over.
- 6:44And, you know, these are my nerds, right? I'm going to bring the gaming nerds.
- 6:48And, and I mentioned doing magic events at their store, and they're very excited about it.
- 6:53So that's a definite possibility.
- 6:56And, and yeah, there's also a great hangout. Like the local guys meet about a mile down the road.
- 7:01So like Alan Ackerman and Paul V. Hill, some of these guys, you know,
- 7:06they have a bar putters that they meet at every Wednesday.
- 7:09And that's a spot too, that things could happen at potentially.
- 7:13Damn. Yeah. This is, this is exciting. And what we were, what we were thinking
- 7:17is to have a mini like Doug's pick of the week section in the podcast moving
- 7:23forward so that we can help support Doug's shop.
- 7:25But also you can see these cool things that he has access to now and can actually
- 7:29share with us to keep us up to date with like giant fish productions and such
- 7:35that you just don't see in your mainstream,
- 7:38like penguin email or whatever you're subscribed to. Exactly.
- 7:43And this is why I'm here. I could have pretty much picked any magic company,
- 7:49but this company is unique in that it offers the ability to really help magicians
- 7:55find what they need and not just what the major companies tell them they need,
- 8:00but you know, what you're reading. Yeah.
- 8:02And look, talking about helping magicians get what they need,
- 8:06the title of today is five get more gig tips.
- 8:10These are things we always need to be refreshing on, even if we've heard it before.
- 8:14It's like, I'll reread some books and I'll just, even if they're magic books,
- 8:19sales books, whatever, and I'm just re-reminded, oh, that's right.
- 8:22I need to do this, or that's how I'm meant to do that, that card steal properly.
- 8:28And so there's a couple of things that I think are new this week,
- 8:31but also just they're refreshers. You need to stay on top of mind.
- 8:35So I'm going to kick off with this first tip. Now, this is something that I
- 8:38had to take on board myself. Okay.
- 8:41Social media. Here's the brain, like this is the mind blowing tip.
- 8:49Follow your clients back on social media. Now that seems so obvious,
- 8:54but for some reason, for the last 10 years of my full-time career,
- 8:57I just thought, oh, it's cool that my clients are following me,
- 9:00so they're going to see all the stuff I'm putting out.
- 9:02And I just didn't follow them back for whatever reason. But.
- 9:06There's no need to be so special about the people that you have in your like
- 9:11following list because the moment I started following clients back,
- 9:15they don't have to see my stuff in order to see me and have me on top of mind
- 9:19because I can reply to their stories and their content and the fact that we
- 9:24are social friends actually gets people to book you again.
- 9:29And it just happened a few days ago. I got a message and they're like, hey,
- 9:32we need to have you back this year for this business, you know 10 year anniversary
- 9:36i'm like let's go like now they don't have to email me look back for my thread
- 9:42from last year they just hit me up because we've been chatting regularly,
- 9:46by the way let's just pause this for a second we've done 205 episodes and this
- 9:51might be the first time this has ever happened matt sick mayor has super chatted
- 9:57us ten dollars which is if i convert quickly, $50 Australian.
- 10:05And he says, Doug, I used to go to a magic shop in this plaza a few doors down. They closed the shop.
- 10:10Does that have anything to do with the shop you are in now?
- 10:14I know a guy who knows that information, but I'm going to have to get back to
- 10:19you on that. I am a Vegas noob.
- 10:21This is my second week in Vegas, and I've only been here three days before that a few years ago.
- 10:28I would guess that that was maybe a Houdini store or maybe one of the Perry
- 10:32Maynard's Las Vegas magic stores. What are you looking at?
- 10:39Yeah, I like this color yellow. This is a nice look for our comments.
- 10:43Dude, Matt, thank you so much, brother.
- 10:46We're going to split that $3.33 each.
- 10:49He does buy estate sales. It's likely that we've absorbed the inventory of some
- 10:53of the defunct shops that were in,
- 10:56this town you know one of the ways
- 10:59we accumulate magic is you know magic shops
- 11:02that aren't business anymore or estates and things like that so
- 11:06probably well cool yeah there you go but yeah look to circle back to your question
- 11:11dude yes i think i think it's you know following a client already but even following
- 11:16potential clients could be a good idea like there's a lot of folks who say oh
- 11:21i want to book you for whatever and they go cool let's set up a friendship on
- 11:23my socials And then with me,
- 11:25I have a QR code on my, my card boxes and people will follow my content that
- 11:29way, but I politely follow on back. Just being like, Hey man,
- 11:31nice to meet you. I hope to be a service someday.
- 11:33That is it. Hope to be of service.
- 11:35And even when people can't afford
- 11:36you, you go, no worries. I have to be of service to you in the future.
- 11:40You know? And I wonder if a good, a good tip is,
- 11:44cause it's not something I've been super on top of doing, but you know,
- 11:48you take a photo with the client and then when you do follow them back on socials,
- 11:52you start the convo by sending them that photo going, hey, it's great to meet you.
- 11:56And that's great. And it also serves as a reminder for you. The next time you
- 12:01open up that thread, you see that photo and you're like, ah, that's right.
- 12:05So following them back, it's yeah, it just seems like and look,
- 12:08and maybe if you're trying to get gigs, like Nick said, maybe you follow the
- 12:12restaurants on social media that you want to be starting to do work at.
- 12:16Maybe that's the new email angle, right?
- 12:20You follow them on socials. Instead, you interact with them,
- 12:23tag them in some restaurant type magic that you do. You could pick up a book
- 12:29like social media marketing for mentalists and magicians.
- 12:33You know, as we're talking about business, I'm like, wait a minute.
- 12:36We got a bookshelf over there. It's got a business section.
- 12:38I go over there and grab a volume off the book. So you're not sure what to do. Get a Volpe book.
- 12:45Or you could go Samuel Patrick Smith's way and just sell your act with posters.
- 12:49I think I'm going to do this. Oh, that's interesting.
- 12:53Damn. Okay. I like it. So that's it. Try and get the plugs in and make some relative references.
- 13:00No, yeah. Keep updating your knowledge on all this stuff. Very important.
- 13:04But yeah, tip number one, follow your clients on socials.
- 13:08I mean, here's a related tip to that. This is the same ballpark.
- 13:11This is an old school tip.
- 13:12And I don't know if it's relevant anymore. But when someone asks you for a business
- 13:16card, get their business card.
- 13:19Because you're going to hand them your business card. They're never going to
- 13:22call you. But if you get their business card now, just like you're contacting
- 13:26them on social media, you use their business card to contact them and book that
- 13:30gig that you wanted to secure.
- 13:32So, hey, do you have a card? Oh, yeah, do you have a card?
- 13:35So try and get their information when they're trying to get your information.
- 13:39And now you have something to play ball with.
- 13:42That's actually super, you know what?
- 13:44You just reminded me to do that because when I work with speaking bureaus,
- 13:49they deal with massive paid engagements
- 13:53big paying gigs the number one thing
- 13:56that it says on the email is like on
- 13:58the brief for that before i go out and do an
- 14:01event it says if someone wants to
- 14:04book you don't worry to give out your card get
- 14:07theirs and then we'll we'll send a whole press kit out to them right bloody
- 14:12hell all right that's that's going down as a tip get their business card like
- 14:18business cards aren't as relevant anymore but the same information if someone
- 14:22wants your information get theirs you know yeah 100 digits.
- 14:28I love that so much. Nick, doing holy moly and, you know,
- 14:33working with these regular venues or even just the way that you transfer from
- 14:38meeting people there to doing maybe gigs for them, like what do you have in
- 14:43your brain source for tip number three? What do you think?
- 14:47Man, when I think about the continual work you get,
- 14:52when you're in a niche market, okay continual business
- 14:57is key whether you're continually working for the
- 15:00same agent or the same client and what
- 15:02you need to do in order to be able to maintain that relationship is
- 15:06to be easy to work with and what i mean by that is that i have somebody who
- 15:12i've been helping get their career off the ground for a while now and i've been
- 15:16sweating them for showreels and so forth and they sent me a showreel and i said
- 15:20great put it in a youtube link so i could share it easier,
- 15:23and then they sent me a file for where to download it on a private
- 15:26drive and i was like put it in a
- 15:29youtube clip and they were like i thought this is
- 15:31sufficient and i said i have to click on a thing have permission to get to it
- 15:37then download it then watch it you've just created a whole bunch of steps that
- 15:41are not necessary do what i say and i will help you get work but it's that type
- 15:46of thing where if you want to make a process nine steps to book you,
- 15:51bro, just make it as easy as possible for that. Get your promo done.
- 15:56Make it as easy as possible for your agents to sell you. Be easy to work with.
- 16:02And then that way you can get continual work.
- 16:06And leapfrogging off of that, or just like a subtext to that,
- 16:11a tip that I just was reminded by a friend, And if someone emails you,
- 16:16make it a rule that you respond to them within a 12-hour period,
- 16:21as in no one is left for more than 12 hours without getting a response.
- 16:27That way, it means that if you get an inquiry in the morning.
- 16:31That same day, they're still getting a response. Like it should be earlier,
- 16:34but you should never leave it more than that 12 hour period so that people can
- 16:39book you easier, make it easier to work with.
- 16:42Agents aren't waiting three days to hear back about a date that's in six months time.
- 16:47And that's something I really have been conscious about because last year from
- 16:51doing the theater of magic so much, I was getting slack with corporate inquiries
- 16:56coming through and not prioritizing it.
- 17:00It's only been this year that i've set that i've actually made an
- 17:03effort to to do things like this so yeah i'll say
- 17:06to your point man like i've got i've got gigs where you
- 17:09know i'm charging full rate and so forth and i'm getting
- 17:13the inquiry in at like nine o'clock and then by two o'clock the deal's signed
- 17:17closed and deposits been paid now that's because i'm diligent just like you
- 17:22said and i take the time to do that i told my agents like i know your rates
- 17:26really high and it's hard to say and i said well i'm actually charging you way
- 17:28less than what i charge these guys
- 17:30and i'm getting the gigs and i think it's because of the service you provide same
- 17:34thing with one of the guys i've been working with i literally
- 17:37handballed him a gig that had no money in it for myself i wasn't going to take
- 17:40a commission so i just said deal with this then i'm getting emails going i haven't
- 17:43heard from him it's like i'm literally yeah it's like you can only do so much
- 17:48and i'm not taking a commission it's like you've got to learn to help yourself
- 17:51i get it That's why I said prior, easier to work with, you know,
- 17:55if we kind of personify the next point that kind of leads into this,
- 17:58I think one of the most important things is be on time.
- 18:02Yeah. I think that's still within the easy to work with category, but absolutely.
- 18:07Yeah. Be on time. I used to think that getting there 15 minutes before was fine,
- 18:11but it wasn't until I met Matt Hollywood, who like wildly successful in the
- 18:17corporate scene and his get there on time is get there an hour before.
- 18:20And that's because if there's traffic, if you turn up to the wrong location
- 18:26by accident, if you spill something on your clothes, if you forget a prop,
- 18:30you've got more than ample time to get back there and still be early, you know.
- 18:37Number four, I'm inspired to say number four by Scotty P, who is in the chat
- 18:45and also came to watch the Theatre of Magic on the weekend.
- 18:50So Scotty was coming out to see our show at 7.30, but he got into the city at
- 18:57lunchtime and he sent me a photo and he spent a few hours walking around the city, going to venues,
- 19:06giving out his business card and just straight up introducing himself,
- 19:10saying, hey, I'm a magician here in Brisbane.
- 19:13I'd love to give you my card in the chance that we can work together with an
- 19:17event you have coming up in the future.
- 19:19I didn't really press him on it to see if he did do magic for them or not. I hope he did.
- 19:24But if you're sitting there at home going, how do I start getting work as a magician?
- 19:30If people don't know you exist, you can't get shit. So I was super impressed
- 19:36by him because I was like, you know what?
- 19:38No one else in Australia, no magicians in Australia walked around that day giving
- 19:43their cars out to restaurants.
- 19:45Well fucking done. So getting out there and...
- 19:50Synapsysizing it, prospecting. Prospecting for work. Yeah, absolutely.
- 19:56Prospecting is the umbrella of... you need to set a certain amount of time a
- 20:00week or a day to doing that.
- 20:03Even I'll do that now, but it just might be in a different sense.
- 20:07But I definitely remember the days where I would be very nervous,
- 20:12but I would just dress up and I would just freaking go down a street of restaurants
- 20:17and I would give out my shit, do a quick card trick for them.
- 20:22And they were never going to book you before you said anything.
- 20:27So now you've just increased the chances. Now they know who you are,
- 20:29you know, and they might just have that birthday party being booked at their venue.
- 20:35And they've just asked them, Oh, I want a magician for my party. Do you know anyone?
- 20:39And you've just given them your card.
- 20:41Magic happens when you put the, the effort out there. So number four,
- 20:46set time aside in your week to prospect.
- 20:50Boom. Boom. Doug, you've changed locations. I decided the backlighting was too much.
- 20:57You know, it was a lot. So I just swiveled it around.
- 21:01Next week, this will all look gooder. But at least we have the fish. Yeah.
- 21:07You've just gone from crayons to perfume, as David Williamson would say.
- 21:11We can see you so much better now. But now we don't see the epicenter of magic
- 21:16behind you. Satan's magnifying glass.
- 21:20The light is just... Hell yeah.
- 21:24All right. Well, look, before we get to tip number five, Doug,
- 21:28do you have a little, um...
- 21:30Magic effect of the week to share. You know what? I was going to do this.
- 21:34I've been trying to put together, this is just an example.
- 21:37You said, do you have anything that you're excited about? And like,
- 21:39this is an item that I use a lot. There's Blue Illusion.
- 21:42It's Mark Mason's color changing box.
- 21:44I'm over here trying to put it together. Give me just a couple minutes and maybe
- 21:48I'll have a demo ready for you.
- 21:49I just grabbed it off the shelf because I was excited about adding it to my demo list.
- 21:53So yes, but no, but yes, maybe. We'll see.
- 21:56Give me a few more minutes. Oh yeah, no worries. Well, I've got a quick little gig story.
- 22:02It's not a crazy, it's not a crazy like someone, I don't know.
- 22:07It's not a crazy, crazy routine, but it is an interesting note that happened.
- 22:12Let me share it. I'll edit that silence out.
- 22:16I was doing two shows last week, and it's funny how the different audience vibes
- 22:20really dictate like what jokes land, even though you deliver them the same.
- 22:25Two different audiences find
- 22:27things two different amounts of funny and i came out to the first show,
- 22:33and the amazing nigel had intro'd me and hyped
- 22:36me up so much so i was like oh you really hyped me up i don't know you know
- 22:40these things aren't going to be very magical now tonight and i did the you know
- 22:43removing your thumb illusion and people laughed at that like reacted like more
- 22:48than they should and i was like oh well if you like that you're gonna love this
- 22:52and then i did the little trick,
- 22:54you know, where you just pretend to take off your middle finger.
- 22:57They reacted hardcore at that again. And I'm like...
- 23:00What is happening? And then I just did like the little, you know, this little one.
- 23:05They react again. I'm like, oh my God, this is, this is no good because now
- 23:08I'm not going to know what you actually think is good magic tonight after you reacting at that.
- 23:14And it was a funny little bit. Then I go to do it in the second show.
- 23:17I'm like, that works so well. I'm going to do it again.
- 23:19The second show, oh, you hyped me up so much, Nigel.
- 23:23Oh, I'm going to have to, you guys aren't going to find this amazing then.
- 23:26And they didn't find it amazing. They just sat there.
- 23:30I'm like, hmm no you're right and we swiftly moved on from that but that was
- 23:37my little lesson and the other little note is earlier that week we've theater
- 23:41magic we had our first ever,
- 23:44private hired show by a by a company they had a team dinner for their like top
- 23:50employees so we had about 20 people they booked out the whole show but they
- 23:54just had 20 of their staff and we put on this show.
- 23:57And it's wildly different when it's a company of everyone knows each other in the show.
- 24:06It's a lot of fun. I'll say the energy is insane, but people are a lot more
- 24:11chatty when they all know each other. They're very comfortable.
- 24:14And the clip that I put up earlier this week about someone telling me to find
- 24:18their card by choking it up out of my mouth, that was from that group.
- 24:22And so that was just the kind of language they used throughout
- 24:25most of the show good times
- 24:28anyway that was that was my little my little
- 24:31anecdote was that yeah it's funny the different vibes of
- 24:34a show you have to really read the room and
- 24:37then the exact same thing won't work for
- 24:40every show i guess like the same thing it won't work
- 24:43for every group you approach for for roving but i
- 24:46hope that might have been enough time to uh segue back
- 24:50to you doug no you're wrong completely okay
- 24:54nick you've you've been away on holiday living it up
- 24:57but um yeah any magic while
- 25:00you've been over there i've only done magic for for for one
- 25:03group of people it's because i was flying and
- 25:06and i've been reading uh like strong magic
- 25:09and so forth and i've just been tinkering my cards and the flights the flights
- 25:12from australia that i've done so far has been from like here to japan that was
- 25:16eight hours and then across from japan to canada was another eight so i spent
- 25:20a lot of time you know in in the chair and i'm doing my thing and i actually
- 25:25was like i was asleep i was like laying down and i had my headphones on and this woman.
- 25:32And she wakes me up and she's like so yeah i told her that you're a magician
- 25:37like can we see something i was like sure so the two stewardesses literally
- 25:42worked me from my slumber just i could showed the magic.
- 25:46I was like, this is business class. What the hell?
- 25:49Like, how does it run out? That's right. I saw you. Now they're with me in Canada.
- 25:54Ta-da! Ha-ha-ha-ha-ha!
- 25:58And were you like, all right, well, do you want to see my coin stuff,
- 26:01my card stuff, or my award-winning stuff? Yeah.
- 26:04I have this telly deck, and it's so beat up.
- 26:08It lives in part of this little package that I have here. It's got my neck brace in it and stuff.
- 26:12So this deck has gone to almost every country for the past, I don't know how many years.
- 26:17And that's what I did the trick with. This thing is so beat up, this deck.
- 26:20Yeah. But it was nice to gift people magic. It's not too often they get to see it.
- 26:24Or that they're so excited that they hear you're a magician,
- 26:27they actually ask for it.
- 26:28So that was that was nice it's nice hey
- 26:31that's that's really cool but in
- 26:34my experience flight attendants have they always love
- 26:37seeing magic whenever i run into one at like at
- 26:40the outside of the hotel like if i'm they're checking
- 26:43into the same hotel i'm gigging at or whatever once they're off
- 26:46duty they're like so keen to like be
- 26:49the one being entertained or yeah given
- 26:53attention too hey let
- 26:55me do this thing now yeah i'm so
- 26:58used to having multi cameras and a switcher this is my switcher now
- 27:01that's excellent so again
- 27:05this blue illusion this i use this for my chameleon sandwich routine if you
- 27:09know you know it's a great opener for that and that's oh i did set this up wrong
- 27:13i'm sorry that's my bad it's it's a red deck blue box i hope you can see this
- 27:20okay as the box It changes to red. Oh!
- 27:25Now the box is correct. And that's the Blue Illusion color-changing box trick.
- 27:31So this is what I use to open my color-changing deck routine.
- 27:35And it's an obscure item and something I use. And here's what I'm looking for
- 27:39when I come into this space.
- 27:41Can I suggest things that I use actively? And I go in the inventory,
- 27:44and sure, we got 12 of them here.
- 27:46Of course, I can suggest this and
- 27:48actively promote it and recommend it to magicians. So it's a great opener.
- 27:52And if you're looking for something, you know, to get a little pop off,
- 27:55that's a good one. Blue illusion. There, I did something.
- 27:58Damn. All right. Excellent. Could you see it? Okay. Yeah.
- 28:02Yeah. Yeah. I mean, when you did go out of frame at the very top there,
- 28:06but, you know, we know you're doing real magic.
- 28:09This is a little better. So as you open up the box, you show that you've got
- 28:13the wrong color deck inside the blue box.
- 28:16I'll try and keep it in frame. Just give it a shake.
- 28:19And now that box is red. It locks magnetically. So everything that's a moving
- 28:24part locks together. And then you go about your card magic.
- 28:28Yeah. And so my question is, so that's all contained within the box?
- 28:32Yeah. It's a self-contained unit and it's a Mark Mason release.
- 28:35So, you know, it's prime, prime stuff.
- 28:37Okay. Now the creator is not Mark Mason. It's Yarden Aviv.
- 28:43And then, so let's say we're using it. Could someone roving use it?
- 28:48Like, can it be set up for a while or is it going to stretch out?
- 28:51I'll tell you this. If I have a critique of this, it's that a prop like this
- 28:55will wear out over extended use.
- 28:57So this isn't maybe a stroller's prop. It's more of a formal presentation piece.
- 29:02You don't want to be doing this thing 20 times a night, you know,
- 29:04once a night's good, a couple of times a night, but you know,
- 29:07it's paper and it moves quickly. It'll wear out eventually.
- 29:11So that's my professional advice. Formal presentations, social media magic.
- 29:16If you do it for your friends occasionally but maybe not putting in your pocket
- 29:20strolling all night so if i'm
- 29:22using it in my parlor show for example would i be able to have it preset.
- 29:28Until i get to that effect or what i need to reach in my case yeah i guess what i need to do,
- 29:33it's is there anything no it's just ready to go let me see let's
- 29:36go back of that could you do a whole effect where let's
- 29:39say you did the whole routine with the blue deck you then
- 29:42change the deck and as you're putting like as in like
- 29:44the deck name is now red and then the action of putting the red deck
- 29:48back in the box you're like bang and then
- 29:50you can just close it up and then put the whole deck away like so like for for
- 29:54me as i said what i do is i i start the effect and i pull this red deck out
- 29:58and i say oh man i got the wrong box and then the box changes and then i do
- 30:03the color changing deck and the deck changes the blue and then i say oh i guess
- 30:07i have the right box in the first place.
- 30:09And then I put it away. That's kind of my tagline for the routine that ends where it starts and,
- 30:14It's just a subtle line. Yeah, I like it. I do like what Nick's saying too,
- 30:18like to do it the other way.
- 30:19Do the color changing deck and then at the end you go, oh, now the box is wrong.
- 30:23Okay, boom. Yes. Is that possible?
- 30:26Oh, for sure. Yeah, for sure. God damn it, I'm sold. Sign me up for one, Doug.
- 30:33We'll take you, Doug. Tell me where to order it. I'm going to hit you for international
- 30:36shipping and I'm going to charge you extra just because I can or beat me. That's fine.
- 30:41I'm going to surcharge magic guys that you saw and
- 30:45so just just for clarity that effect is called
- 30:48blue illusion when we
- 30:51get professional i'll have links and stuff to share but
- 30:54we literally were putting this together three minutes
- 30:57before we were live we didn't even know if the mic would work and
- 31:00it's like yeah barely send doug a
- 31:03message on instagram or wherever
- 31:07you normally chat drop a contact or
- 31:10find me online i'm easy to find let me know if you're
- 31:13interested i'll hook you up absolutely oh i like
- 31:16that i like this segment just for my own use because that you know already is
- 31:20like great that adds more magic to the show when did this come out probably
- 31:24i don't know 10 years ago eight years ago think people magicians forget about
- 31:30tricks after three or four years 100 when i went to magic live i got.
- 31:35The effect where i've used it in many shorts now where you
- 31:38take the cards out of the box and then you look back at the box and
- 31:41it's a miniature box now it's like a tiny box and
- 31:44then there's a an effect bit that comes with it where you
- 31:47you flick through the deck they see a card you
- 31:50give them the deck the card's gone and then it's folded up
- 31:53inside that tiny deck like that's just a neat
- 31:56package of an effect and the guy showed
- 31:59it to me at magic live and i was like is this
- 32:02new what why are people talking
- 32:05about this he's like no i mean this is an old thing it's just we've got some here
- 32:08like holy crap it's so old that
- 32:11it's the john cornelius's shrinking card box probably
- 32:14circa 1984 i had to put a
- 32:17date on it wow it's probably old when he recreated it although i guess miniature
- 32:24cards would have had to have been invented by the time it was released so yeah
- 32:28wow scott scotty p is saying here that your hat should also change to blue at the same time,
- 32:35and it's funny that you say that because if I can find it as we're chatting
- 32:39here I was just sent well this won't play.
- 32:44Crown I've just brought out an effect which is a color changing hat cool like
- 32:51a quick change and it's a cap and they go like this boom and then it's a totally different color,
- 32:56I might share it on our Magic Guys Instagram story because I have the video
- 33:00it's just that it's not going to let me I would have to open up there,
- 33:04I'll screw it. Maybe I'll do it. Nick, if you want to chat for a second.
- 33:08Well, I was going to say, let's have a move into our fifth,
- 33:11tip here but one thing to reflect upon if we're
- 33:14going to talk about old effects you know as well as
- 33:17the old stuff that you find just like prop wise laying
- 33:20around single tricks there's a lot of good old books to keep your eyes out for
- 33:24that i think that a lot of people just sort of let go by the wayside and i see
- 33:27them being sold but people not realizing the worth in between the pages i like
- 33:31to sometimes i even read books and i just want to purchase them to have but
- 33:35you know anything from burglas great great thing to add to your collection and
- 33:39revisit every now and again.
- 33:41Yeah i saw a friend of mine selling the arts
- 33:45of astonishment like the the three level and i
- 33:48was just like what are you doing because i've just read him so many times i
- 33:50don't need it and it's like that's not the point you should they should always
- 33:55be there like i would never sell those books no no i mean not that there are
- 34:00any great risk of you know never being printed again but Even so. Yeah.
- 34:06All right. Let me see if I can get this up. I don't know if this might not focus.
- 34:11Come on. Anyway, there's a hat in the background. It's very small.
- 34:15And you can see it change. I'll put myself into a big layout here.
- 34:19So it's by blank, it says. By dot blank.
- 34:23So the guy's holding a cap. It's all black.
- 34:26Throws it. Boom. Red cap.
- 34:30Interesting. You know I'm going to buy one because... I've been waiting for
- 34:35years for there to be a chunk color-changing hat. Yeah.
- 34:40That's all. See you guys. The paint bag cap is an interesting effect as well
- 34:46when you start looking at that sort of type of hat.
- 34:50Yep. Yep. Or what I've been playing around with recently is the predictions
- 34:54written on the stickers, like custom-made stickers for the sizing.
- 34:59Have you guys seen the ones with the LED that goes across it and you can put
- 35:01text in there? It Bluetooths to your phone?
- 35:04That's pretty wild. Well, I had this idea of like doing a whole routine where
- 35:07it's like you got the kid up being like, you got to like a street magician kid
- 35:10and you like dress him up with like chains and whatever else to put this hat on.
- 35:14And then you do an effect where, you know, he's like, he's going to make the
- 35:17whole like crowd read his mind. And then like the princess print,
- 35:22like it just, the card prints across his hat and, you know, just like, it'll just send it out.
- 35:28That's right. Everyone look him in the eyes and then you can see the writing
- 35:30there. And I just thought it would be a really fun effect to do.
- 35:33That is funny. This is the one I was talking about for anyone curious.
- 35:37I know I've showed this before, but you know, this is, it's called Brimz, B-R-I-M-Z.
- 35:43And then you get these stickers that would normally go on your hat,
- 35:47which is where they always are anyway.
- 35:49And they just go unnoticed until you're ready to do an effect.
- 35:53Or as I like to do it, you wait until they actually one time say that card.
- 35:59When you say name in any card if they name
- 36:02the one you know is on there then you roll into that routine
- 36:05good times all right look tip number
- 36:08five get more gigs i'm torn
- 36:13between whether it's like if you're not someone who
- 36:16has gigs and you're trying to get some or you're someone who does gigs and
- 36:19you're trying to capitalize on that to get more
- 36:22because that's kind of like where most of us are at right now and there's
- 36:24like so many little things you can do to did we
- 36:27talk about working restaurants that's the spot to get
- 36:30a bunch of certainly family gigs if you get a
- 36:33you know place where you can network 20 tables a
- 36:36night and hand out cards and collect information get their contacts and i think
- 36:42that's the real value of having a restaurant gig being able to make you know
- 36:47book shows from it from it basically
- 36:51the yeah it's the golden nugget i was told which was To get work,
- 36:55you have to be seen working in whatever environment.
- 36:59Street performing, that's also good for that. You know, if maybe not as networkable
- 37:04because people don't connect the dots that you would be as professional perhaps on the street.
- 37:09But I've certainly got some killer gigs from interesting people seeing me on the busk.
- 37:15A hundred percent. There's again, I'll bring him up again because he's done
- 37:19so well in the corporate market, Matt Hollywood.
- 37:21He was telling us that the way he got started was he had, and this is like the
- 37:27extreme. I don't think I've seen anyone do this.
- 37:29He had five different restaurant residencies that he would go at and perform
- 37:36every week. So five nights a week.
- 37:40I don't know if they all paid him, but it doesn't matter. He's giving out his
- 37:43business cards for two hours, three hours, every single day.
- 37:48And he would say, without a doubt, at least one person would call him up from
- 37:53that week and be like, hey, I've got a party like next week or whatever.
- 37:56And that essentially snowballed him into doing it full time,
- 38:00having like the better paying gigs because a residency isn't going to pay you,
- 38:04you know, your full amount of what you're worth or what you're wanting to charge.
- 38:08But it's certainly like we're saying, helps you meet those people that will book you.
- 38:12And I always thought, Even if you can't find a restaurant to pay you because
- 38:18it is difficult because they're trying to make their own income,
- 38:20make an arrangement with them that if they have the right kind of people that
- 38:24will book you for your event, like you have to find the place that actually
- 38:28has the kind of people you want to do work for,
- 38:30make an arrangement with them that you come in and you perform for free,
- 38:33but you can do it like at your own time frame and when you're available.
- 38:38So if you don't have an event on or you don't have anything on,
- 38:41you can go there for an hour or two hours, perform, give your cards away.
- 38:45Like it's, if you really want to make it as a magician, this is the kind of
- 38:49stuff that you do. And it's the stuff that not many people do.
- 38:52And it like, you're sort of guaranteeing your success.
- 38:56Thank you for listening to my TED Talk.
- 38:59I was actually going to bring this stuff, but Alex actually coming with a question
- 39:03that rings kind of true of what I was about to say.
- 39:05So Alex Lam is, how do you price yourself in a way that doesn't undercut other
- 39:10magi, but also is not fair slash a scary price for the client,
- 39:15but also doesn't cement you as a cheap magician?
- 39:19So those are all really good points. And one of the things for myself,
- 39:22especially is, you know, I work in these residencies and then you have these
- 39:26guys who are like, oh, I want you to come to my whatever.
- 39:28And they think they can get you for a hundred bucks. And it's like,
- 39:31bro, like times that by, you know, 20 and you'll show up type of thing.
- 39:37And that's not an ego statement. It's just that like, it's where you,
- 39:40as your career goes on and you sort of able to place yourself.
- 39:44I think one thing you should probably find comfort in knowing is that if you're,
- 39:47if you're at this point where you're like hungry for this type of work.
- 39:52The dollars just need to be something respectful you know
- 39:56like if you if you're in a position where you're
- 39:59hunting a whole bunch okay so in life
- 40:02there's two types of products okay there's push products and there's pull products
- 40:05a pull product is something that everyone wants if i have coca cola in my in
- 40:09my business it's going to sell itself i don't have to push it on anybody i don't
- 40:13have to push a tesla i don't have to push a toyota or mercedes-benz like you want those regardless
- 40:19but when you're something that not everyone knows you become a push product
- 40:23when you need to be able to sell that product to somebody actually requires
- 40:26you to push it on on folks so to so to speak and you are effectively going to
- 40:31be a push product you need to push a price that represents that.
- 40:36So it's also needs to be if you want work like if you think that you're going
- 40:41to go out there and go that's my price too bad that's a really bad way to have
- 40:45it so to answer the question of like how do I price myself out of blah?
- 40:50I approach my pricing range where I say, look, here's my rates.
- 40:55I know that's kind of scary and I wouldn't dare charge that for a private function.
- 40:59So tell me what you have in mind and I'll tell you what I can give you for that price.
- 41:03And they'll go, oh, look, I could probably throw you this much.
- 41:05I said, look, for that much, I'll give you this.
- 41:07And if you spend a little bit more, I'll give you this. And they'll go, all right, cool.
- 41:11Let's do that so you're kind of testing the waters of
- 41:14what people can afford right but i've been
- 41:17in the game for 17 years and i have a position where i can say this is
- 41:19what i do get paid and that's when
- 41:23you're underselling yourself for a lesser rate like if i'm
- 41:25going to provide the same service i would charge a corporate for for a private
- 41:28function for something like a like you know like a steak dinner that's just
- 41:33lowering what your self-worth is and that's not a good place you want to be
- 41:37i think we can all agree on that fellas yeah i also think though you need to
- 41:41be in the ballpark of the working professionals in the area.
- 41:43And that's going to be regional too, sometimes like, you know,
- 41:48And not always that you should be charging that price, but you need to be aware
- 41:51of what the normal is and where you are on the pecking order.
- 41:56So let's be open about that for a sec. I'll happily mention the rates I've gone
- 42:01with when I started and stuff. We're 43 minutes into this episode.
- 42:05Before you jump into that too far, the thing is we're talking about approaching restaurants, right?
- 42:08So you could say I started $300 an hour and away we go. But look,
- 42:14I think that if you're going to price anything on a regular basis,
- 42:18go like, look, some venues I've been paid this, some venues I've been paid that.
- 42:23But the way I've always got there is I start at 50 bucks an hour.
- 42:27I show you I'm worth double that. And then in a month's time,
- 42:30we will, or in three months time, we'll then look at it and go,
- 42:33hey, I want to bump it up to blah.
- 42:35And if they're like, look, I'm happy to bump it up to blah because I've increased
- 42:38your sales by this much. Fair enough.
- 42:41That's the type of thing. but if they just if they just say sorry man i can't
- 42:44do any better you go okay cool,
- 42:47you know like you're not gonna you don't have to walk away from the gig you'll
- 42:50go great let's let's review in another month's time and then you can use that
- 42:53to springboard off to other venues i perform here i perform there oh what do
- 42:57you charge and you tell them oh look.
- 43:00If you need me on a Thursday, it's going to be 70 bucks an hour.
- 43:03That's the cheapest I can do it.
- 43:05And the reason is that you can walk away from that guy going,
- 43:08sorry, man, I've got a better paying thing. I have to walk away now.
- 43:12And you get the money that you wanted from him, then you can springboard it
- 43:15elsewhere. That's the idea.
- 43:17I was sitting opposite one of my guys who works for me, and he was working at
- 43:22my residency, and he was quoting for a gig less than what the residency pays him to somebody else.
- 43:30And i shook him i'm like what are you doing like why would
- 43:32you charge less for what you would make at the
- 43:35residency this is what i was saying you need to find
- 43:38out what the professional rate is in the area you know
- 43:41because you're going to screw it up for everyone else working if you get it wrong
- 43:43and and it's the classic artist undervaluing what
- 43:47they're worth like we don't know what we're worth it's an intangible thing
- 43:50it's not like you know we fix cars
- 43:53and you know like you have no choice it's it's
- 43:57so fluctuating and from city to city it's probably different
- 44:00you know brisbane's probably different to melbourne even though
- 44:02we're not that far away whereas it's different to the us it's
- 44:05but what we're all kind of saying is true in that you do need the first thing
- 44:10you should be doing is networking with the other professionals in the area and
- 44:14just gauging and that's it's exactly what i did with my my good friend mike
- 44:19tyler he he was the guy i looked up to who was doing professional magic in my city.
- 44:23And I was like, Hey man, what, what kind of rate do you charge?
- 44:26And he opened my mind to realizing the possibilities. Like, I mean,
- 44:32the baseline is you have to be really good at your craft.
- 44:35Like you can't just, everyone can't just charge this premium amount.
- 44:40If you're not putting the time in that like is going to actually output that
- 44:43product, but assuming you're really good at your shit.
- 44:48He opened my mind to actually what clients will pay because when you think about
- 44:52it, an event like a corporate event, which is where Nick and I deal with a lot.
- 44:57Paying like, I don't know, a client that has a hundred guests,
- 45:01they're probably paying like between 10 to 20 grand because they got to feed
- 45:04all of them. They got to hire the venue.
- 45:06And then you think that charging an extra a hundred dollars is like,
- 45:10maybe you're going to lose you the gig.
- 45:12No, they just, as long as they know they're going to get what you're selling,
- 45:17most of the time, they're not going to budge that much.
- 45:20If it's a little bit more than, you're pushing.
- 45:24And you'd be really surprised what clients will pay. But going the other way,
- 45:28if you go into restaurants, which was our fifth tip,
- 45:32the thing that's helped me so much in the past that a tip I was given is you
- 45:36got to do a trial night, a night where you actually show them because they have
- 45:40no idea what the hell magic in their restaurant means.
- 45:43You do a trial night, make sure make sure
- 45:46that the owner is there to see it because
- 45:49don't just be like he's not there
- 45:52and the staff will tell him or it's like no the manager whoever's
- 45:55got to be there but then what you do is you do amazing magic
- 45:58at each table like you normally do and at the very end of each table you say
- 46:02hey if you had a great time like feel free to let the staff know because it'll
- 46:05help me come back and do this more often that manager will get 30 people leaving
- 46:11telling them how good you were and you'll just solidify your spot in that venue.
- 46:17Can I say off the back of that, it's that also when you're going to be in a
- 46:21venue and you want to show your value, the value you got to bring has got to
- 46:25be about solving problems.
- 46:26So a problem might be that the food's going to take a while to get delivered.
- 46:30When you solve that problem by entertaining them, you've got a group of people,
- 46:3430 people who are waiting to get find a table.
- 46:36You entertain those people, you're solving a problem because that's money walking out the door.
- 46:41So as long as you have a mindset in which you're walking around to solve problems
- 46:44for their customers that's when
- 46:47you're going to show your value and earn the big bucks yeah that's
- 46:50interesting and and don't be afraid to become like a host like
- 46:53obviously your main 90 they're doing magic but don't
- 46:56be afraid to to be like asking them as well like ah
- 46:59is there anything if there's anything i can do for you just let me know you
- 47:02know because you don't have to get their food or their drinks but you
- 47:05can on behalf of them tell the waiter hey
- 47:08they want to get a new order and now go see
- 47:11them like you can play that role the ambassador of
- 47:14goodwill yeah the ambassador of
- 47:17fun yeah sometimes i'll get a fork i don't mind i'll go get a fork and oh yeah
- 47:23i'm on the clock anyway you need a fork man i got you absolutely man i'll pick
- 47:28up an empty glass doesn't bother me one bit and it's a type of thing when you're
- 47:30at a table you'll say oh look i see your beers are empty let me send somebody
- 47:34over to get another a round of drinks, and then I'll entertain you guys a little bit more.
- 47:37They just bought a round of drinks they weren't going to buy, right?
- 47:42So if that's 10 people, everyone buys a drink, let's say it's 10 bucks a pop,
- 47:46that's 100 bucks in the bar that they weren't going to make,
- 47:49and the profit on that is pretty good for them. So-
- 47:52Yeah, 100%. Now, Scotty P mentioned, I'm new and I'm charging $500 per hour
- 47:59or $800 for two hours. I feel that's entry level for Brizzy.
- 48:03But what I will say is, Scotty, that's fantastic. He's also great. Two hours.
- 48:08He's very creative. Two hours is, so $400 an hour is, I would say, very good.
- 48:16You are still on your way to booking your first one of them.
- 48:20So what the market will tell you is what they'll pay.
- 48:24So you'll slowly find that out. And what Nick mentioned before,
- 48:28like when I still today, when I quote someone, especially if it is a private
- 48:34gig, you quote your shit, like you quote what you're worth and then you do add a line underneath.
- 48:39Let me know your thoughts. If this doesn't fit in your event budget,
- 48:43let me know what you had in mind and I'll try and I'll try and come up with
- 48:47an alternative option for you.
- 48:48And that way just gives them the room to be like oh i
- 48:51just didn't think it would cost this much or whatever but like
- 48:54so many times you'll be so surprised when
- 48:57people just don't bat an eye and they're like yeah great can i
- 49:00book you for for five hours what's that how much is that
- 49:03i want that makes up for all the other times where
- 49:06it's not working out you know you book
- 49:09one good good one and then you know the five that don't come
- 49:12through it's okay because you book a good one in there yeah yeah
- 49:15yeah but you know if there's anyone in brisbane and because
- 49:19pricing is always different in every city so if there's anyone in brisbane
- 49:22who's particularly interested in rates and stuff just private
- 49:25message me i'll go through the ranks same with
- 49:28melbourne hit up nick in the us hit
- 49:32up doug he'll tell you or he'll put you in touch with maybe
- 49:34someone in your same city that can help you out and together
- 49:38we will make this a magical world
- 49:41well one more one more point
- 49:44i want to make about your rate is the motivation
- 49:48to increase it if you are getting gigs let's just say for the sake of round
- 49:53numbers i'm charging 300 bucks an hour and i'm flat out i got like six gigs
- 49:57this week that's great but it's also possible that you might be charging a little
- 50:03bit lower than you should.
- 50:05Or you can afford to charge more and work less.
- 50:10And I did that progressively over the 17 years of my career to a point where,
- 50:14you know, it's my full-time gig and has been for a while and so forth.
- 50:18But that's the thing you got to kind of do. You got to start going,
- 50:21okay, I've got more work than I can handle.
- 50:23Let's bump it up. And if you're going to bump it up, my advice is to do it in a period where.
- 50:29Gigs are abundant. So for us here in Oz, and I'll only speak on our behalf and
- 50:35not on every single person on the planet,
- 50:37I give myself a little price hike in Christmas time because I know that if I
- 50:42take a hit or do somebody a deal on a Friday or a Saturday night in the middle
- 50:47of the December Christmas period,
- 50:49I'm going to get double, triple, quadruple booked just because of the timeframe.
- 50:54Hey man, are you free? Seven o'clock on a Friday? Are you dreaming?
- 50:57Are you dreaming? Really? Yeah.
- 50:59Are you free on the first week of December?
- 51:02Yeah. It's like, yeah. You know what? Call, if you called me now on the 10th
- 51:06of February, yeah, I would be available, you know, but, and there's some,
- 51:11and I've had people that go like, I'm going to book you for my Christmas party.
- 51:13And I'm like, if I was you, I would get a date. I would get a date right now.
- 51:16And I, and I go, I'm not being rude. I'm not being rude, but book me now if
- 51:20you want to book me. And then they hit me up. Sorry, man. It's been a while.
- 51:24That part is in three days. I'm like Buckley's chance, bro.
- 51:26I'm performing it. i'm performing at marvel stadium
- 51:30for this many people like it's and then what happens
- 51:33if i don't know if this happens you too nick you you so
- 51:36you you raise your price or you don't settle on lowering it and then you realize
- 51:40how many people book that rate and you're like oh this should just be my new
- 51:44rate forever and then you do it and then and then all of a sudden you have this
- 51:48extra time because every now and then people won't buy it but you're still making
- 51:52more money because you've raised your price.
- 51:55And now the next time December comes around, you can push it a little bit more.
- 51:59Test out the waters, realize everyone still books you and you're like,
- 52:02okay, that's my new rate.
- 52:04And there's a story, there's a just super quick, there's a story when I did
- 52:09my personal training course, when I first finished school and I thought that's what I was going to do.
- 52:13They told us a story because they, personal trainers have a wild range of pricing,
- 52:18right? How do you know who the hell's good, whatever.
- 52:21They told us a story. This guy started off by charging like dirt cheap,
- 52:25like $10 a session, right?
- 52:28You can imagine he booked out his entire week.
- 52:31Once he was booked out, he goes, okay, now I doubled my price.
- 52:35He lost half his clients, but making the same amount of money.
- 52:38Now he has half a week to fill up.
- 52:40He fills up his week again, $20, boom, doubles his price, makes the same money.
- 52:45And he kept doing that until he was making a thousand dollars an hour and he's
- 52:53like now he has just like i i forget what he said he has like six he just he
- 52:58just has like six regular premium clients that book him every week,
- 53:02You only have to work six hours now, make six grand. And he's like,
- 53:06I can't wait until I can double my price again. No doubt.
- 53:11And it just goes like what Nick was saying. If you're so flat out,
- 53:16like I remember like seven years ago, I was doing like 10 gigs a week throughout December.
- 53:22And I was like, yeah, oh, this is crazy. And now I'm like, how come my Decembers
- 53:27aren't, I'm not physically exhausted in December now.
- 53:30And I look back on it and I'm like, oh, I make so much more now,
- 53:34but it's because like, I only used to charge that much back then.
- 53:37And I had to do 10 gigs to make up that time.
- 53:42Nick, you had a. Yeah. And to your point off the back of your up,
- 53:45that is that you sort of need to make space to allow the next generation of magicians to come in.
- 53:49Right. Like not everyone's going to walk in and start charging,
- 53:52you know, Nobito prices, for example. So what happens is, is the people go along.
- 53:56Yes, we charge the big dollars, but we do them seldom. and they're in
- 53:59a realm that we belong in we belong there because we've done
- 54:02this for over a decade we've done tv we've done
- 54:05the high pressure gigs we've done the gigs where everything has
- 54:08gone wrong and we've shined through experience is not
- 54:11done through time but through experience itself through the
- 54:13actual boots on the ground in the
- 54:17trenches sort of experiences that we have so that's
- 54:20how you earn that worth you know
- 54:23and like i said to to synopsize this
- 54:26for myself it's like when i perform at holy moly people say
- 54:29to me what are you even doing here like you're
- 54:33too good to be in this restaurant like what are
- 54:36you doing here yeah they're they are
- 54:39they are right and it's they're very kind words
- 54:42and i just go like oh i just come here to work on new stuff can i show you some
- 54:44new stuff and like yeah and then i do new stuff and i go great i'm off to canada
- 54:48bye but before that we were talking about how people might try to get you on
- 54:53pricing i had a situation recently where one of my very close friends and agent
- 54:57was quoting a gig and he said, I got to drop two grand out of this quote.
- 55:01I dropped my, and I lowered my price considerably for this gig, right?
- 55:05And I just said, tell them they can have somebody for this much,
- 55:10and I'll get them somebody at that price point, which will save you 500 bucks.
- 55:15Or if it has to be me, this is my price.
- 55:19Yeah, that's nice too. He called back an hour later and he said,
- 55:23now she's happy with that price now. She's happy with everything.
- 55:26So this chick was just trying to squeeze him down just for the sake of squeezing it down,
- 55:29you know just to feel like they got a good deal some people are like that i
- 55:32don't particularly love working with people like that you know
- 55:35yeah i just i would rather not
- 55:38you know especially when you're doing if you're doing them a price and they don't like if
- 55:42people you can this is not going to happen every time
- 55:45i'll be very clear but there can be scenarios in
- 55:48which you're performing and what happens is they they basically
- 55:51say like like go do this or can you
- 55:54stick around it's like dude like you paid me
- 55:57this pittance of a price you paid me as a let's just say if it was a grade you
- 56:00paid me like a d grade price magician and you're getting an a plus person like
- 56:05it's ridiculous i had i finished the gig one time and my time was up and i was
- 56:09like i was a little rabbi gig right i've known this guy for a long time i don't
- 56:14do the gigs for him i always send to the people,
- 56:16but again clientele by mitzvahs i was in that realm cleaning up like i did it for too many years.
- 56:23And now I handball those gigs to my, to the guys who work for me.
- 56:26But one time I did it for him, you know, it's because I couldn't find it.
- 56:29Everyone was already booked. I was like, I'll do it myself. Rabbi, I'll come by.
- 56:31And they were so happy to see me again. I did all my stuff and the kids who
- 56:34were 13 and now 16 and all that sort of stuff.
- 56:37And I'm like, okay, Rabbi, I'm done. He's going to stick around.
- 56:40And I'm like, Rabbi, I'm done. And he was like, oh, can I keep more knees out?
- 56:42And he gave me pamphlets to hand out. And I was just like, and I wanted to slap
- 56:46him in the face with them. Like, I was so like, are you for real?
- 56:50Like, are you for real? Like, I don't, I'm not a diva by any means,
- 56:53but brother, like, don't demote me from magician to like...
- 56:59A lackey. That's just not the place you need to be.
- 57:02So be careful of that happening, you know, just for those out there,
- 57:05just be careful. You're not brought down to a level where you become a lackey.
- 57:09Like you're, you're there as a professional look professional,
- 57:11you know, you're there as the expert, be the expert, you know, bring your knowledge.
- 57:17Yeah. Look, and they're good problems to have. That means you're working a lot and that so forth.
- 57:21But so let's recap five, get more gigs tips.
- 57:26Number one, follow your clients on socials. Number two, get their business card
- 57:32if someone's interested in booking you.
- 57:35Number three, be easy to work with. We can't stress that enough.
- 57:40Number four, set time aside every week for your prospecting,
- 57:45whether that is calling up places to go meet them, going into venues,
- 57:50giving out your business card,
- 57:51calling up charity events to see when you can, you know, appear at their gala dinner.
- 57:56And number five, to get work, you have to be seen working.
- 58:01So go find those restaurants, those venues that have the kind of clientele that
- 58:06will book you. And freaking make it happen, people.
- 58:09I wish I had this when I was coming up. I might have made something of myself.
- 58:18That's what we're here for, guys. Y'all go book some gigs. Yeah.
- 58:21And you know what? you know what's not going to help you get all these gigs
- 58:25is spending your time on social media and trying to post the latest trick you
- 58:31just got in the mail and hoping that goes viral.
- 58:34I will tell you, like I make videos every day.
- 58:36It's not getting me gigs, my friends. Okay. Maybe the clients that follow me
- 58:41are seeing it, but I'm not getting called up from, from fricking BMW going,
- 58:46Oh, we just saw your viral video. We want you to have a car and do all this.
- 58:50No, no, That doesn't happen. Jason Ma will tell you.
- 58:53Got 400 000 viewers followers and he's
- 58:56like how come i don't get hit up by sponsors i thought
- 58:59that's just what happens when you that's not the way to
- 59:01get a full-time living as a magician it's a good way to have
- 59:05that perceptual value there is value in having good social
- 59:08media presence but yeah the gigs aren't coming that way so
- 59:11yeah they're not coming in from the socials no
- 59:14the perceived value definitely because that is to
- 59:17get to to match what you are worth your
- 59:21online perception has to match that in your
- 59:23promo videos and stuff like the advice i'm always given is
- 59:26the better your promo video is the better your career will be in that
- 59:29there's just less friction from when someone inquires that's.
- 59:32Never met you before but it's not going
- 59:35to be the thing that that like the actual physical getting out
- 59:38there networking being really good at your shit actively finding
- 59:42places for your business cards to go networking with other
- 59:45professionals in the area is so important because
- 59:48like in melbourne with nick you know when i
- 59:51when i mentioned nick k to teller at
- 59:53dinner the the one thing teller had to
- 59:56say was nick's incredible you know he gets
- 59:59other magicians work like that's what he remembers from
- 1:00:03nick k in melbourne and so that's not
- 1:00:06going to happen unless you know nick you know what i mean or you know the other professionals
- 1:00:10in your city and you can show them that you're
- 1:00:12good and maybe it's you say to them hey i'm a
- 1:00:15professional here to look i i'm i'm newer
- 1:00:18into the game if you ever have a client that needs like
- 1:00:21a second magician and but you just want i'll just come along i just want to
- 1:00:25show you that i can do good magic like that's the kind of ball you need to get
- 1:00:29rolling anyway look i we could do freaking 10 hours on this stuff but we can't
- 1:00:36because we closed the shop at this time so i have to leave soon that's right You guys can.
- 1:00:41I have other guys here who are going to be like, why is Khan still talking?
- 1:00:46Yeah, that's funny. We got to get Doug home. He's been working all day.
- 1:00:49He's a working man. Oh, yeah. Even though he's always working harder than us anyway.
- 1:00:54There is some work being done sometimes.
- 1:00:58Yeah, I love it. I can't wait to see what you do with live shopping and this
- 1:01:01crazy era we're moving into. There's so much to do. Yeah, stay tuned.
- 1:01:06Hell yeah. So guys, that's it. Look, yeah, Doug's living it up. I'm over here.
- 1:01:13What am I doing? I'm for a final word.
- 1:01:16That's it, yeah. I'll do a final word. And we have Nick who's just living it
- 1:01:20up on his vacay, doing his snowboarding, looking cool. I got the final word.
- 1:01:26Oh, all right. Hang on. All right, let's do it. Let's do it how we do it.
- 1:01:30Let's give Doug the final words.
- 1:01:37When you do a podcast with other people working in the environment you're podcasting
- 1:01:43from, make sure you wrap up promptly.
- 1:01:45Now let's end this thing so I can get these fellas home. Peace,
- 1:01:48y'all. See you next time.
- 1:01:51Thanks for listening. It's time for us to disappear now.
- 1:01:55Disappear now. But we'll see you again on the next episode of The Magic Guys.