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219: Unpack the Cattle Market and MCOOL with John Campbell

When cattle prices finally bounce back, most producers’ minds go straight to optimism, not labeling law. In this episode, host Lauren Moylan and John Campbell walk through a sharp rebound in the sale barns at La Junta, Riverton, and Dodge City, why light calves are once again knocking on October highs, and what that could mean heading into grass turnout. Then the conversation takes a hard turn into one of the industry’s most emotional topics: Mandatory Country of Origin Labeling. John Campbell lays out why mCOOL has become a “sacred cow,” why he doubts it will significantly change consumer…

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