It Worked: Buying an Ecom Business to Gain Freedom
Alex Michael was seeking to acquire not just a business, but freedom. One year later, he reports back on how it's going.
Topics in Alex’s interview:
Top line growth in the last year
How he diligenced Wallaroo Wallets
How he uses Amazon PPC ads
The limitations of an Amazon FBA business
An expensive lesson about traffic diversification
Launching new products
Having his family involved in his business
Living life on his own terms
His unconventional thoughts on productivity
The topics he writes on
Links and how to contact Alex:
QuietLight
Alex’s Substack
Wallaroo Wallets
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The skinny
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