a16z Podcast: Addiction vs Popularity in the Age of Virality
In the age of virality, what does it actually mean to be popular? When does popularity -- or good product design, for that matter -- cross over from desire and engagement... to addiction? Journalist and editor Derek Thompson, author of Hit Makers: The Science of Popularity in an Age of Distraction -- and NYU professor Adam Alter, author of Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked -- share their thoughts on these topics with Hanne Tidnam in this episode of the a16z Podcast.
The discussion covers everything from the relationship between novelty and…
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