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Frenemies by Ken Auletta - Book Summary
“The Frenemy Economy: How Google and Facebook Ate the Media”
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Title: Frenemies
Author: Ken Auletta
Category: Sales, Branding & Marketing, AI, Data & the Future
How did the old advertising model that funded journalism for a century just collapse? Sam and Sophie sit with that question, because the answer is a tangled, toxic relationship between Big Tech and traditional media.
They walk through Ken Auletta's concept of 'frenemies'—companies that…
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