Latest / Motion and Success / Anyone Can Do This! How To Start a Podcast in 24 Hours & Get Paid ft. Brendan Boyd
Transcript
- 0:00[SPEAKER_02]: A lot of you guys are focused on I need the big brand deals I need the big sponsorships I'm gonna come in a podcast and that's how I think how you know we gonna make money and you know I just had to bring the truth like what have you really been up to like how's the growth been all my energy is channeled into this space right now Because I'm a visionary.
- 0:15[SPEAKER_02]: I'm innovative.
- 0:16[SPEAKER_02]: I got crazy ideas.
- 0:17[SPEAKER_02]: I want to help as many people as possible
- 0:19[SPEAKER_02]: It's not as difficult as you think, it's just really just math.
- 0:24[SPEAKER_02]: You can make six figures in the podcast.
- 0:26[SPEAKER_01]: Even if you see like a lot of other celebrities too, they're starting to have podcasts as well, Kirk Franklin, you've got Joe and J. The Kids.
- 0:33[SPEAKER_02]: You're in control, you're destined, you're in control of your audience building and you're in control of the platform.
- 0:38[SPEAKER_02]: That's that next wave.
- 0:39[SPEAKER_02]: So with the VIP package with that does is it allows you to turn a free guest into a pay guest.
- 0:45[SPEAKER_00]: Like what is your strategy behind the podcast running with different entrepreneurs?
- 0:51[SPEAKER_00]: It seems like they all work with you real life.
- 0:53[SPEAKER_02]: So the thing is it's right.
- 1:00[SPEAKER_00]: Alright guys, so before we jump into the episode, just want to make a big announcement, we just launched a motionless, assessed community guys.
- 1:06[SPEAKER_00]: So in this community, we're going to be giving you the game on content.
- 1:09[SPEAKER_00]: Basically, how to grow your profile from 0 to 100k in under a year, as well as how to make money online, getting leads for your business, more customers, more money.
- 1:18[SPEAKER_01]: Also for the motionless, success podcast, one of the things that I realized were attracting a lot of entrepreneurs,
- 1:24[SPEAKER_01]: business owners and people that are just starting up their business and they're looking to start growing their business in scale.
- 1:29[SPEAKER_01]: One of the key factors to growing the business is by borrowing capital.
- 1:33[SPEAKER_01]: So now, when you're going out to certain banks, there's certain things that you need to do to be able to get funding for your business.
- 1:39[SPEAKER_01]: to be able to start, grow and scale what you've got going on and take things to the moon.
- 1:43[SPEAKER_01]: So if you're looking to go out and start growing and scaling your business like a lot of our guests has been doing, I'm going to teach you how to go out and get access to capital, access to credit cards, lines of credit, loans, things that at nature should that way you can start growing your business.
- 1:57[SPEAKER_01]: Sometimes you might just need an extra 50,000.
- 1:59[SPEAKER_01]: Sometimes it might be 100,000.
- 2:01[SPEAKER_01]: But listen, check us out inside the community, go ahead and click the link down below and book a call with us and I'm going to see you guys inside the community and enjoy the rest of the episode.
- 2:10[SPEAKER_01]: Alright y'all, so welcome back to another episode of Motion and Success y'all.
- 2:13[SPEAKER_01]: Listen, my name is Cody Brown, got my co-host with me today.
- 2:17[SPEAKER_01]: Io and like I'll always say for every episode bro, we back with another great episode with a reaper guest though with a repeat guest man Honestly, this is gonna be a good episode because my guy Brendan has been here since the start when we literally was doing little You know standing up interviews out in Vespa, 2020 3 203.
- 2:36[SPEAKER_01]: He came through He we didn't even know each other and I'm pretty much showed up.
- 2:41[SPEAKER_01]: You know we started building a relationship ever since then and then when I
- 2:46[SPEAKER_01]: You're running in a sub?
- 2:48[SPEAKER_02]: Yeah.
- 2:49[SPEAKER_01]: You don't still got that?
- 2:50[SPEAKER_01]: You're like, what the message?
- 2:52[SPEAKER_02]: No, the video, the first video.
- 2:54[SPEAKER_01]: Yeah, I do.
- 2:54[SPEAKER_01]: Oh yeah, yeah.
- 2:55[SPEAKER_01]: Definitely do.
- 2:56[SPEAKER_01]: Definitely do.
- 2:57[SPEAKER_01]: And we've been rocking out since.
- 2:58[SPEAKER_01]: Made a lot of money together.
- 3:01[SPEAKER_01]: Bless us with a lot of guests.
- 3:02[SPEAKER_01]: And now he's definitely coming back again for a second time to be able to share a lot of information to listen.
- 3:08[SPEAKER_01]: If you have a podcast, you're trying to get more exposure in your business.
- 3:11[SPEAKER_01]: You're trying to grow your podcast.
- 3:12[SPEAKER_01]: You're trying to grow your audience.
- 3:13[SPEAKER_01]: You're trying to
- 3:14[SPEAKER_02]: learn how to monetize this is the podcast of Washington so the end my guy Brendan go ahead introduce yourself tell the people again listen man this is going to be a special episode can I whip my guys these are definitely the ones to watch you know saying as far as podcast creators innovators in the space you know saying they're very influential and they're making an impact so you guys never got a continuous subscribe to the channel and tap on with my people right here however what I do is I hope entrepreneurs get exposure
- 3:43[SPEAKER_02]: Also teach podcasts how to monetize creators how to monetize a lot of you guys are focused on you know I need the big brand deals.
- 3:50[SPEAKER_02]: I need the big sponsorships I'm gonna come in a podcast and that's how I think how you know we gonna make money and you know I just had to bring the truth.
- 3:57[SPEAKER_02]: Yeah, for my perspective Saying based on my experience what what I'm seeing and was actually really working So I decided to be back here with y'all, you know, and yeah, let's get to it
- 4:06[SPEAKER_01]: Absolutely, man.
- 4:07[SPEAKER_01]: I think I want to start off with some that that that probably a lot of people probably will benefit from because This one piece of advice that that you gave us when we started out literally was able to help us cover studio time Cover editing costs cover all the extra, you know, and that's like necessary cost that it comes with when it starts with podcast and damn God tell the money.
- 4:29[SPEAKER_01]: I mean, this is the testimony
- 4:33[SPEAKER_01]: I'll be so I so basically how you be able to start cutting these costs and be able to be able to grow your podcast, which was with the VIP package packaging up the, I mean, you can explain it.
- 4:45[SPEAKER_02]: Yes, so how will it look out is this, right?
- 4:49[SPEAKER_02]: When people get into podcasting and I'm pretty sure you guys, we all first decided to work together.
- 4:54[SPEAKER_02]: There was a lot of excitement.
- 4:56[SPEAKER_02]: Like, yo, we bought to do this, you know what I'm saying?
- 4:58[SPEAKER_02]: Let's start a part, you know what I mean?
- 4:59[SPEAKER_02]: Let's come together, you know, let's do this together.
- 5:02[SPEAKER_02]: And I think that's amazing energy.
- 5:04[SPEAKER_02]: But I feel like what stops that energy is when you gotta stop paying for studio, you know what I'm saying?
- 5:09[SPEAKER_02]: A equipment, editing, you know, thumbnail, all these costs.
- 5:14[SPEAKER_02]: I don't, you know, that are not facted into the excitement
- 5:19[SPEAKER_02]: Right, and then you probably have enough money to do, let's say, four or five, maybe you intend shows on your own without really thinking about, we got to take care of these costs.
- 5:28[SPEAKER_02]: Right.
- 5:29[SPEAKER_02]: So with the VIP package with what that does is it allows you to turn a free guest into a paid guest, right, and in the simple notion, I look at it like, as somebody was paying for a photo shoot.
- 5:45[SPEAKER_02]: they're not going to be on hard connect the price.
- 5:49[SPEAKER_02]: They're not going to be concerned with whether value is easy.
- 5:53[SPEAKER_02]: I need some photos professionally.
- 5:55[SPEAKER_02]: Here's the payment.
- 5:57[SPEAKER_02]: It's somebody's going to pay for a videographer, whether it be for wedding or maybe you need video for whatever you need videos for.
- 6:04[SPEAKER_02]: There's no hard connect that price.
- 6:07[SPEAKER_02]: The value change is the content.
- 6:09[SPEAKER_02]: And then here's the payment.
- 6:12[SPEAKER_02]: But for some reason,
- 6:15[SPEAKER_02]: people think that parcasters their content is not as less valuable they want to come on your platform for free which I mean I can't come on for free which you mean bro I gotta pay the views I gotta pay yeah right so I feel like they're robbing you why cuz they want to come on they want they want to basically take advantage of your audience and then they want to leave with the content bro I can't get the files as I bro you came on a pod for free
- 6:41[SPEAKER_02]: right you don't want to pay and then you want the files it's like you robin us.
- 6:46[SPEAKER_02]: So with the VIP packet does is it gives you an opportunity to reiterate to the guests like hey listen even though you came on for free
- 6:57[SPEAKER_02]: There's still value on a content that we created.
- 7:00[SPEAKER_02]: And I know you had because you want to use this content to maybe monetize or you need it for your mom, for your social media because maybe you're not making content.
- 7:07[SPEAKER_02]: So it's the easy way to make content.
- 7:08[SPEAKER_02]: It's the easy way to collab.
- 7:09[SPEAKER_02]: And then now they got 60 minutes of content that they can turn into clips with their authentic voice.
- 7:16[SPEAKER_02]: With answers to questions that is valuable if they just reposted.
- 7:21[SPEAKER_02]: So I would like to like,
- 7:24[SPEAKER_02]: The VIP package is really based on the numbers.
- 7:27[SPEAKER_02]: So you probably might release one podcast a month.
- 7:29[SPEAKER_02]: I mean one podcast a week, right?
- 7:31[SPEAKER_02]: So that's like four, maybe five in a month.
- 7:32[SPEAKER_02]: Yeah, right.
- 7:33[SPEAKER_02]: So if half of the people take it and your VIP offer is 500 bucks, you made at least a thousand.
- 7:39[SPEAKER_02]: That's gonna handle production costs for the month, or at least half of it subsidize it, right?
- 7:44[SPEAKER_02]: So, maybe it's someone I like to have basketball court and now you have basketball court, maybe 12 podcasts in a couple of days because you want to make sure that you got some stuff covered for the next couple of months.
- 7:56[SPEAKER_02]: If half of the people take that, $500, that's six.
- 7:59[SPEAKER_02]: Now you just made three bands.
- 8:01[SPEAKER_02]: You know what I'm saying?
- 8:02[SPEAKER_02]: So, it gives you the opportunity to subsidize or cover cars or you can really start monetizing that way.
- 8:09[SPEAKER_02]: I feel like it's one of the easiest ways
- 8:14[SPEAKER_02]: because you're sitting on the content anyway, not doing that with it.
- 8:18[SPEAKER_02]: All you gotta simply do is just ask the guests, hey, listen, we gotta be IP packages, if you know it's gonna come with your raw files, your edited files, XYZ amount of clips, or shoot a commercial for you, we'll do a drop for you.
- 8:29[SPEAKER_02]: You know, we'll give you behind the scenes, pitches behind the scenes video, we'll put it in the folder for you and then you go.
- 8:35[SPEAKER_02]: And now you can own the content.
- 8:36[SPEAKER_02]: Nope.
- 8:37[SPEAKER_02]: And now you give them an option, you know, it's only gonna be following.
- 8:39[SPEAKER_02]: It's only gonna be a thousand.
- 8:40[SPEAKER_02]: It's only gonna be 750.
- 8:42[SPEAKER_02]: You're gonna convert on that, especially if you're going to be connected with business owners and entrepreneurs, because they know the value of content or at least they should know.
- 8:50[SPEAKER_02]: They should know the value of content, right?
- 8:52[SPEAKER_02]: So yeah, yeah, the VIP pack is pretty dangerous.
- 8:55[SPEAKER_02]: My guy Rich out in Hollywood, Florida, attractive mindset, he was that one strategy bro.
- 9:01[SPEAKER_02]: And he generated like 50K in like four months.
- 9:04[SPEAKER_02]: And then he took a good amount of the proceeds and he opened up a studio.
- 9:09[SPEAKER_02]: Yeah, so we got his own podcast studio.
- 9:11[SPEAKER_02]: That's fine.
- 9:12[SPEAKER_02]: The VIP package is dangerous.
- 9:13[SPEAKER_00]: I mean, y'all know.
- 9:14[SPEAKER_00]: Yeah, yeah, yeah.
- 9:15[SPEAKER_00]: It's dangerous, y'all.
- 9:16[SPEAKER_00]: Nah, it's crazy.
- 9:17[SPEAKER_00]: Like, you know, off the rip, you know, you just came, you know, you just broke down the VIP game.
- 9:22[SPEAKER_00]: I definitely see you understanding this, the podcast, like making money, you know, outside of like, because a lot of people think they got to blow up.
- 9:32[SPEAKER_00]: yeah to start really making money and you know that's it that that's what keeps them from being consistent yeah so you know to see that you understand like you don't need to be that popping to start making money or podcast that you know it's crazy but I do want to jump into like like you know from the last time we spoke which I think was probably like couple like probably one or six months ago
- 9:55[SPEAKER_00]: Damn, was that a long time ago?
- 9:56[SPEAKER_02]: It's like, we all every month.
- 9:58[SPEAKER_00]: Yeah, that's what.
- 9:59[SPEAKER_00]: Now, we're gonna talk, but I see a lot of progress, bro.
- 10:02[SPEAKER_00]: Like, you know, you've been killing it, especially out there in Miami, you know, you're back and forth here in New York, doing a lot of podcast shows.
- 10:10[SPEAKER_00]: How has like, like, what have you really been up to?
- 10:12[SPEAKER_00]: Like, how has the growth been, like, what are some new things that you, you know, you're tackling right now?
- 10:17[SPEAKER_02]: Honestly, right now, bro, all my energy is channeled into this space right now because, like,
- 10:24[SPEAKER_02]: There's no real distractions.
- 10:25[SPEAKER_02]: I think the only distractions I have are distractions that I can create from myself.
- 10:30[SPEAKER_02]: I think about seven months ago, I stopped seeing someone, right?
- 10:34[SPEAKER_02]: So that was maybe where some energy went.
- 10:38[SPEAKER_02]: But since everything's clear right now, and I'm even more focused on the goal.
- 10:43[SPEAKER_02]: So I feel like,
- 10:45[SPEAKER_02]: I appreciate the y'all that y'all share with me that you seen as progress, but I feel like I'm not going fast enough.
- 10:50[SPEAKER_02]: I feel like I'm still underserving.
- 10:53[SPEAKER_02]: I feel like there's still things that I could be doing on a high level even even more consistent.
- 10:58[SPEAKER_02]: And I feel like once that locks on, then it's just going to be not that it's not already game over.
- 11:03[SPEAKER_02]: But I think it's really going to be game over because I mean to be honest, I don't feel like there's anybody out there in doing them doing it.
- 11:08[SPEAKER_02]: in the space.
- 11:09[SPEAKER_02]: I don't feel like to know how to do what I'm doing.
- 11:11[SPEAKER_02]: I feel like knowing how to say what I'm saying.
- 11:12[SPEAKER_02]: I feel like knowing how to help with as many podcasts or working to help as many podcasts as possible.
- 11:18[SPEAKER_02]: I feel like there's no one in the space as innovative with me.
- 11:21[SPEAKER_02]: Be honest with you.
- 11:22[SPEAKER_02]: You know what I'm saying?
- 11:23[SPEAKER_02]: And like David Shans is my guy.
- 11:25[SPEAKER_02]: He's doing it his way so I feel like even when I'm saying I feel like it's consistent with him.
- 11:31[SPEAKER_02]: I don't think no one's moving like he's moving Right, so I think for me the lanes wide open, you know, I'm a visionary I'm innovative.
- 11:41[SPEAKER_02]: I got crazy ideas.
- 11:42[SPEAKER_02]: I want to help as many people as possible and and I think that
- 11:46[SPEAKER_02]: because I have a mindset to get to the money and I want to help as many people as possible.
- 11:51[SPEAKER_02]: It just gives us all of creativity that I feel like just comes with the ideas.
- 11:57[SPEAKER_02]: You know, like even a lot of podcasts, you know what I did, I did came from 2015, bro.
- 12:01[SPEAKER_02]: I had this idea to 2015, where you was podcasting in 2015, right?
- 12:06[SPEAKER_02]: No, but that's what I'm saying.
- 12:08[SPEAKER_02]: The idea I was inspired by, I'm Elliott Wilson,
- 12:12[SPEAKER_02]: rat radar, he was on these live podcasts, well, live interview series.
- 12:16[SPEAKER_02]: There's called Crown.
- 12:17[SPEAKER_02]: You could look it up.
- 12:18[SPEAKER_02]: He was interviewing like the top in industry, Drake, Nicki Minaj, a little Wayne, and basically had these interviews that were in like auditoriums.
- 12:28[SPEAKER_02]: I was inspired by, I was like, yo, this is this is fire, right?
- 12:32[SPEAKER_02]: but I wasn't in the space.
- 12:33[SPEAKER_02]: I didn't really pick up a camera in 2018, right?
- 12:36[SPEAKER_02]: So I just thought that it was so dope.
- 12:39[SPEAKER_02]: I just held onto the idea.
- 12:41[SPEAKER_02]: Now, fast forward a decade later, I know what to do with the idea that was inspired for 10 years before, and then once things started clicking, I'm like, yo, I can go back to the idea that I was inspired by.
- 12:55[SPEAKER_02]: And then for that it was easier, much.
- 12:57[SPEAKER_02]: What's the problem?
- 12:58[SPEAKER_02]: Parkhouse of Commando Parkhouse, what's the issues?
- 13:01[SPEAKER_02]: I'm going to say if y'all know you brought you you bring a guest on the show that paid to come on to whatever they want they want promo what do you think the two top issues are the exposure okay but what do you think that issue is so let's ask out now that a whole podcast with you I need the content what what are my top two issues let me see if y'all y'all if y'all know when it's going to drop
- 13:21[SPEAKER_02]: Okay, yep, when is going drop also in like I'll make money back Perfect we'll make money for y'all a smart you know, I'm saying so yeah, when is it gonna drop so let's say we shoot this today Based on your schedule
- 13:34[SPEAKER_02]: how many pods you got dropping the calendar?
- 13:37[SPEAKER_02]: This episode might be in pre-production for three, four weeks.
- 13:41[SPEAKER_02]: Typically, right?
- 13:43[SPEAKER_02]: Let's just say.
- 13:44[SPEAKER_02]: And then secondly, when we talk about monetization, there's a lot of variables that did I snap, people interested in me, is my message, is good, is my call to action, good, do I got commercial, do I have commercials?
- 13:56[SPEAKER_02]: So that's absolutely right.
- 13:57[SPEAKER_02]: But when it translate to YouTube and Spotify on YouTube, you know what that average view duration is for a long-form video?
- 14:05[SPEAKER_01]: Highlight, first 12, 15, 15 minutes.
- 14:09[SPEAKER_02]: So just imagine that, it dropped 15 minutes.
- 14:12[SPEAKER_02]: So I don't even get to the end.
- 14:14[SPEAKER_02]: That's the average view tovation, right?
- 14:16[SPEAKER_02]: Now, do you know, do you know a YouTube considers a view?
- 14:20[SPEAKER_01]: No.
- 14:21[SPEAKER_02]: 30 seconds.
- 14:22[SPEAKER_02]: So you got all these people that they're all six figures.
- 14:25[SPEAKER_02]: You know, my podcast, 50,000 views, 12,000 views, 100,000 views.
- 14:29[SPEAKER_02]: Oh, you know what?
- 14:30[SPEAKER_02]: No, my episode and you got a thousand, this was week, bro.
- 14:34[SPEAKER_02]: First off, those thousand people probably only clicked on you during for 30 seconds.
- 14:38[SPEAKER_02]: Those views are not indicative, but don't watch in a whole thing.
- 14:42[SPEAKER_02]: So that's why I feel like people's my sits is it's like, you got to understand.
- 14:46[SPEAKER_02]: I'm gonna sit down with somebody brand new because I'm a snap.
- 14:49[SPEAKER_02]: I can go use that content, right?
- 14:51[SPEAKER_02]: So I identify that one is somebody sits down with you guys, or you got to keep them up.
- 14:58[SPEAKER_02]: And somebody sits down with you guys, right, or any podcaster, and they want the content.
- 15:04[SPEAKER_02]: They got to wait.
- 15:05[SPEAKER_02]: Yeah.
- 15:06[SPEAKER_02]: Okay?
- 15:07[SPEAKER_02]: Now when it goes to YouTube,
- 15:10[SPEAKER_02]: They might not have been translate because people ain't even getting to the end.
- 15:13[SPEAKER_02]: They're not even getting to the call to action, right?
- 15:16[SPEAKER_02]: So with the live podcast does and when I kind of put together, it solves our problem.
- 15:21[SPEAKER_02]: So we put 100 people in a room.
- 15:23[SPEAKER_02]: Guess what, guess what, guess what?
- 15:24[SPEAKER_02]: What's the view duration?
- 15:25[SPEAKER_02]: 400 people in a room would a live podcast start to finish.
- 15:28[SPEAKER_02]: 100% bro, damn near, maybe 98%.
- 15:31[SPEAKER_02]: That means they're watching the whole thing.
- 15:36[SPEAKER_02]: Number two, we give them an opportunity to ask questions live.
- 15:40[SPEAKER_02]: During the show, they don't got a way to the end.
- 15:42[SPEAKER_02]: So if you set something that they like you also raise my hand, yeah, I got a question, you set such and such.
- 15:47[SPEAKER_02]: So now I build a no like trust in real time.
- 15:49[SPEAKER_02]: Then at the end, we give them an opportunity to put, you know, a 20 minute, 25 minute presentation.
- 15:53[SPEAKER_02]: Then they can pitch the audience that they warmed up for 60 minutes.
- 15:58[SPEAKER_02]: And they get to hang out with the audience after.
- 16:00[SPEAKER_02]: Right, so the last month we did, we had two amazing guests, Mo Fala and then stock traded T, stock traded like $55,000.
- 16:09[SPEAKER_02]: And you know what I'm saying?
- 16:12[SPEAKER_02]: Mo did between 15 and 20.
- 16:15[SPEAKER_02]: And guess what, it still releases, because it's still a part, they still get the content, still get the clips, right?
- 16:23[SPEAKER_02]: And they get all the content from that actual day.
- 16:27[SPEAKER_02]: So to me, it just makes sense, bro.
- 16:30[SPEAKER_02]: It just makes sense.
- 16:31[SPEAKER_02]: And if you all recall, I gave that play exactly on the last episode.
- 16:37[SPEAKER_01]: I said, this is all podcast.
- 16:39[SPEAKER_02]: You can make $10,000 in a month with a phone from a brand new show.
- 16:45[SPEAKER_02]: I said, go to service base providers like real estate people, laughing insurance people, solar people, why?
- 16:50[SPEAKER_02]: Because they need these ASAP, right?
- 16:53[SPEAKER_02]: Build a show around them.
- 16:55[SPEAKER_02]: Run ass, get 100 people in a room, interview them, and then let them do that thing.
- 17:00[SPEAKER_02]: That's 10K, anybody can any brand new show can do that.
- 17:03[SPEAKER_02]: But guess what, they ain't gonna do it.
- 17:06[SPEAKER_00]: Hey family, just a big announcement.
- 17:07[SPEAKER_00]: I wanted to share with you guys.
- 17:08[SPEAKER_00]: We just launched a motion and success community.
- 17:11[SPEAKER_00]: So listen, a lot of times a lot of you guys are struggling online to grow your social media platform.
- 17:16[SPEAKER_00]: You're considered the best kept secret.
- 17:17[SPEAKER_00]: Literally, no one knows you.
- 17:19[SPEAKER_00]: You got a business, but if your business is not online, you literally are secret.
- 17:23[SPEAKER_00]: We're going to be showing you guys how to grow from zero to 100k online organically.
- 17:27[SPEAKER_00]: If we did it, you guys can definitely do it too.
- 17:29[SPEAKER_00]: We had influencers like Queen Latifa.
- 17:32[SPEAKER_00]: Rick Ross, you saying ball and many others like in our content and this was all done organically.
- 17:37[SPEAKER_00]: If you want to know those specific strategies on how you can take your brain and your business to the next level and start putting more money in your pocket, getting more leads for your business, getting more clients and taking yourself to the next level of entrepreneurship.
- 17:51[SPEAKER_00]: Comment the word motion down below and let's start creating you some motion and definitely some success, but more importantly, some leads that convert into dollars.
- 18:02[SPEAKER_02]: I have a sword that well, so you don't say in the clips that's really good.
- 18:09[SPEAKER_02]: I gave the game for free, bro.
- 18:10[SPEAKER_02]: They ain't doing it.
- 18:12[SPEAKER_02]: They ain't doing it, bro.
- 18:13[SPEAKER_00]: You know, it's crazy to see because, you know, shout out to Charles last month he did, you know, he did his first live, he did his first live podcast.
- 18:24[SPEAKER_00]: And you know, we of course we was on board and everything, you know, um, but yeah executed really fast bro.
- 18:31[SPEAKER_00]: I'm not even gonna lie.
- 18:31[SPEAKER_00]: It was just like it was just, you know, I'm gonna do laugh podcasts next week.
- 18:35[SPEAKER_00]: I'm like yo, Charles, he's like the laugh podcasts next week.
- 18:38[SPEAKER_00]: I'm like what's going on?
- 18:39[SPEAKER_00]: So, and being that it was the first one, even, feel like it, you know, that was crazy.
- 18:43[SPEAKER_00]: Yeah.
- 18:44[SPEAKER_00]: Because, yeah, I actually engaged the audience, yeah, I had great speakers.
- 18:49[SPEAKER_00]: So, I'm like, damn, like, I see the creativity went.
- 18:54[SPEAKER_00]: I see where, like, hi, I organized that.
- 18:56[SPEAKER_00]: I'm like, this is well planned.
- 18:58[SPEAKER_02]: Yo, you know what I realized, bro?
- 18:59[SPEAKER_02]: I feel like, and I heard this from Miron, and Dianne said Dianne, our Miron Golden, and then Dianne, Coup was says as well.
- 19:08[SPEAKER_02]: All work works bro.
- 19:09[SPEAKER_02]: Yeah.
- 19:10[SPEAKER_02]: All work works.
- 19:12[SPEAKER_02]: Yeah.
- 19:12[SPEAKER_02]: He just got to do the work and there's no losses It is no failures.
- 19:16[SPEAKER_02]: It's all part of the process.
- 19:18[SPEAKER_01]: That's a fact.
- 19:18[SPEAKER_02]: You know what I'm saying?
- 19:19[SPEAKER_02]: Yeah.
- 19:20[SPEAKER_02]: Like anything you want to do, it will work.
- 19:22[SPEAKER_03]: Yeah.
- 19:23[SPEAKER_02]: Especially if somebody already worked it.
- 19:26[SPEAKER_02]: You know what I'm saying?
- 19:27[SPEAKER_02]: So someone's already getting money in the space and then you attempt to get money in the space and you're not getting money in the space yet It's not because it's not working.
- 19:35[SPEAKER_02]: You just haven't worked it long enough.
- 19:37[SPEAKER_02]: I made adjustments.
- 19:38[SPEAKER_02]: Yeah, you know saying like shout out to our guys Brandon and 10 million in essentials right if if someone wants to get funding and they type in one million in essentials, but they're not getting funding yet They've already gotten people results with funding
- 19:53[SPEAKER_02]: It's just not work over you yet.
- 19:55[SPEAKER_02]: You might need to go fix the credit, go get this, get a primary, get this, get this, get this, whatever you gotta do, clean some things up, right?
- 20:01[SPEAKER_02]: But it will work.
- 20:03[SPEAKER_02]: You just have to work in long enough so you can see it working.
- 20:06[SPEAKER_02]: And the thing is, my retouchable fruitropic, I think that's how you pronounce it.
- 20:11[SPEAKER_02]: Meaning like if a tree grows, it's gonna grow down first.
- 20:15[SPEAKER_02]: Before it grows up, it got to do the roots.
- 20:17[SPEAKER_02]: We can't see none in the roots.
- 20:18[SPEAKER_02]: We can't see the mindset work, we can't see the inner work.
- 20:21[SPEAKER_02]: But everybody wants to out-of-work first, they think I'm gonna do the out-of-work.
- 20:25[SPEAKER_02]: Then I'm gonna do all the in-work.
- 20:26[SPEAKER_02]: It's like not, but you gotta do the in-work first, that out-of-work is a result of the in-work.
- 20:30[SPEAKER_02]: How we even get here?
- 20:31[SPEAKER_02]: You gotta out-of-a-day, yo, let's do another part.
- 20:34[SPEAKER_02]: Okay, cool, let's do it.
- 20:35[SPEAKER_02]: So we agreed, now we got set of time, you gotta show up, you gotta show up, I gotta show up, light's on, we gotta production the system today.
- 20:44[SPEAKER_02]: So in our mind, it already happened.
- 20:47[SPEAKER_02]: right so this is happening the second time right now it already happened this is this is just the second time this is just in this realm yeah
- 20:55[SPEAKER_01]: That's the fact, bro.
- 20:57[SPEAKER_01]: So another thing too that I'm realizing is in 2025, I feel like there's not enough podcastes in like, leaving space, not necessarily leaving.
- 21:09[SPEAKER_01]: I just feel like it's not enough.
- 21:11[SPEAKER_01]: You know what I mean?
- 21:12[SPEAKER_01]: It's not enough good shows like that out there, people can actually start like starting like, what's your take on that?
- 21:18[SPEAKER_01]: Do you think it's over saturation or is not enough?
- 21:22[SPEAKER_01]: I feel like I'm for growth.
- 21:24[SPEAKER_02]: I feel like some people are moving to a micro podcast so micro podcasts would be like the street interviews and then I feel like people are now treating streaming like podcasts meaning the interest level.
- 21:38[SPEAKER_02]: I feel like if we go back like pre-COVID, if I want to do a podcast.
- 21:42[SPEAKER_02]: So now like everybody wants to stream.
- 21:44[SPEAKER_02]: So stream it to me is like the next level.
- 21:46[SPEAKER_02]: It's like it's part of the same genre You know I'm saying it's just the next level.
- 21:50[SPEAKER_02]: So I feel like now people want to hop on a stream and back bandwagon So I would agree with you.
- 21:55[SPEAKER_02]: I would agree and it's not like this is the lost art or something like podcast I've been going on since the 80s 90s you know saying like like it just it's just evolving So your point and just kind of like how I was being brash earlier.
- 22:08[SPEAKER_02]: There's a lot of opportunity in the space
- 22:11[SPEAKER_02]: It's tons of opportunity, bro.
- 22:13[SPEAKER_02]: You know what I'm saying?
- 22:14[SPEAKER_02]: Like the credit economy itself is half a billion dollars.
- 22:21[SPEAKER_02]: And podcasts in the loan I think is about 120, 130, you know what I'm saying?
- 22:25[SPEAKER_02]: Million.
- 22:26[SPEAKER_02]: Market cap in the space.
- 22:28[SPEAKER_02]: So you can make six figures, bro.
- 22:33[SPEAKER_02]: Like that's that to me is realistic.
- 22:36[SPEAKER_02]: You can make six figures in the podcast space.
- 22:38[SPEAKER_01]: You can have a six figure podcast.
- 22:39[SPEAKER_01]: So when you say six figure podcast, you're talking about getting guests on, you charge, guess $5,000 or you turn on like different avenues.
- 22:47[SPEAKER_01]: I mean, well, you know what the foundation.
- 22:49[SPEAKER_01]: You don't remember the foundation of four?
- 22:51[SPEAKER_01]: Foundation of four?
- 22:51[SPEAKER_02]: Yeah, yeah, like I don't know.
- 22:52[SPEAKER_02]: I don't know if he told you, but him and I talked about it.
- 22:56[SPEAKER_02]: You remember?
- 22:57[SPEAKER_02]: Yes, what is it?
- 22:58[SPEAKER_02]: So you got VIP package.
- 23:00[SPEAKER_00]: What's up?
- 23:01[SPEAKER_00]: Three VIP package But you got come back class.
- 23:07[SPEAKER_02]: Yes, I come back to class pro.
- 23:09[SPEAKER_02]: So foundation of four is digital products Right paid community a affiliate marketing in the VIP package
- 23:20[SPEAKER_02]: That's your foundation to monetize without brand deals and sponsorships.
- 23:26[SPEAKER_02]: A digital product, okay, and then let me break this down.
- 23:30[SPEAKER_02]: This is how we look at podcasts and now, right?
- 23:33[SPEAKER_02]: So you're a podcaster.
- 23:34[SPEAKER_02]: Let's say you're podcasting general, right?
- 23:38[SPEAKER_02]: It's like you're a real estate investor.
- 23:40[SPEAKER_02]: Every episode you drop is you acquiring a new piece of real estate.
- 23:45[SPEAKER_02]: So if you release the episode and you have no access to generate revenue on your on your piece of real estate, you're losing out.
- 23:53[SPEAKER_02]: That means you're acquiring all this land built nothing.
- 23:56[SPEAKER_02]: So now you got to pay taxes, you know what I'm saying?
- 23:59[SPEAKER_02]: You got to pay all these costs associated, you got nothing to be developed on it.
- 24:02[SPEAKER_02]: So on your episode, you should have at least a digital product in there.
- 24:07[SPEAKER_02]: So yeah, episodes running 24-7.
- 24:09[SPEAKER_02]: So people can buy the digital product.
- 24:11[SPEAKER_02]: You have your pay community in there.
- 24:13[SPEAKER_02]: Yeah, your episodes run in 24-7.
- 24:16[SPEAKER_02]: So your pay communities were coming revenue.
- 24:17[SPEAKER_02]: They should be able to get in there from your episodes.
- 24:20[SPEAKER_02]: I feel they're marketing.
- 24:22[SPEAKER_02]: You chat about at least three to five affiliate marketing stacks where these products and services or these companies can't give you either a covering money for free, right?
- 24:30[SPEAKER_02]: Or passive, like, you know, saying if I buy this product, you know, you're gonna get 20 bucks, 15 bucks, 50 bucks, whatever, or 15% off.
- 24:38[SPEAKER_02]: Because what affiliates, there's no delivery from you.
- 24:42[SPEAKER_02]: There's no customer service, there's no fulfillment.
- 24:44[SPEAKER_02]: Are you doing a sharing?
- 24:46[SPEAKER_02]: Right?
- 24:46[SPEAKER_02]: And that's the 17 billion dollar industry.
- 24:48[SPEAKER_02]: Right, and then you got the VIP package.
- 24:50[SPEAKER_02]: So a percentage of your audience is going to pay you to come on and show when I didn't talk about the direct pays, which I feel like is in addition.
- 24:57[SPEAKER_02]: So, if every episode is a piece of digital real estate is a digital street, in every and every episode has a digital product, a pay community, affiliate marketing stack, and then you're able to monetize off the VIP package, you're good.
- 25:14[SPEAKER_02]: That's like, in the hood, you got, you got, you got to chicken spot, you know what I'm saying?
- 25:19[SPEAKER_02]: The barbershop, the liquor store, you know what I'm saying, the Chinese restaurant, the wigspot, or whatever, all these businesses are generating revenue.
- 25:27[SPEAKER_02]: There's no blocking the hood.
- 25:28[SPEAKER_02]: They don't got, they don't got at least, at least four or five of these businesses.
- 25:32[SPEAKER_02]: Right.
- 25:33[SPEAKER_02]: So all park houses are leaving money on a table when you, when you release these digital, uh, real estate episodes, right, these pieces of digital real estate.
- 25:42[SPEAKER_02]: And there's nothing in it to bring you over turn.
- 25:45[SPEAKER_02]: But if you just follow the foundation of four, you're straight.
- 25:48[SPEAKER_02]: Now we add in what you talked about getting paid.
- 25:51[SPEAKER_02]: So I don't think you have to have a big show to get paid.
- 25:53[SPEAKER_02]: You just have to pack its content.
- 25:55[SPEAKER_02]: And then we talk about the local brand deals.
- 25:58[SPEAKER_02]: So I don't know, but how many times you have been across the street at that coffee shop?
- 26:03[SPEAKER_02]: I feel like I go every time I'm here.
- 26:04[SPEAKER_02]: I like it, every time.
- 26:06[SPEAKER_02]: Boom, so if you're all going hand for a time, Brandon, tell me going hand for a time.
- 26:09[SPEAKER_02]: David comes when he goes, Charles goes, I go, we're patronizing them.
- 26:14[SPEAKER_02]: The podcast across the street.
- 26:16[SPEAKER_02]: So y'all bring guests, and you can literally send guests across the street to get a coffee.
- 26:21[SPEAKER_02]: So if we're spending money with them, all we got to do is ask, hey, listen.
- 26:26[SPEAKER_02]: We got a studio across the street.
- 26:28[SPEAKER_02]: We got three shows in there.
- 26:29[SPEAKER_02]: We can easily send our customers in a client's there.
- 26:31[SPEAKER_02]: Actually, we already do it.
- 26:33[SPEAKER_02]: So watch, I'll give us $1,000.
- 26:35[SPEAKER_02]: You know what I'm saying?
- 26:36[SPEAKER_02]: Or let's say, $1,500 a month.
- 26:39[SPEAKER_02]: We'll add the logos to each of the episodes.
- 26:42[SPEAKER_02]: You know what I'm saying?
- 26:43[SPEAKER_02]: We'll give our customer.
- 26:44[SPEAKER_02]: We'll give our clients coupons to go across the street, you know, a doll off two dollars off incentivizing to go there already going right now.
- 26:51[SPEAKER_02]: We can literally promote to go here.
- 26:52[SPEAKER_02]: Hey, what's up, y'all?
- 26:53[SPEAKER_02]: Welcome to another episode of Motion Success.
- 26:54[SPEAKER_02]: This episode is brought to you by XYZ Coffee Shop.
- 26:55[SPEAKER_02]: You know what I'm saying?
- 26:56[SPEAKER_02]: So listen, if you're in the story here, you sit down with us.
- 26:58[SPEAKER_02]: You gotta go get a coffee.
- 26:59[SPEAKER_02]: You know what I'm saying?
- 26:59[SPEAKER_02]: You gotta go get a coffee.
- 27:00[SPEAKER_02]: You know what I'm saying?
- 27:00[SPEAKER_02]: You gotta go get a coffee.
- 27:01[SPEAKER_02]: You gotta go get a coffee.
- 27:01[SPEAKER_02]: You gotta go get a coffee.
- 27:02[SPEAKER_02]: You gotta go get a coffee.
- 27:03[SPEAKER_02]: You gotta go get a coffee.
- 27:04[SPEAKER_02]: You gotta go get a coffee.
- 27:04[SPEAKER_02]: You gotta go get a coffee.
- 27:05[SPEAKER_02]: You gotta go get a coffee.
- 27:06[SPEAKER_02]: You gotta go get a coffee.
- 27:06[SPEAKER_02]: You gotta go get a coffee.
- 27:07[SPEAKER_02]: You gotta go get a coffee.
- 27:08[SPEAKER_02]: You gotta go get a coffee.
- 27:08[SPEAKER_02]: You gotta
- 27:09[SPEAKER_02]: Bro, that's a local brand deal.
- 27:11[SPEAKER_02]: You can go down with the style way with the street story The Mr. Main Street or you drop in the head.
- 27:17[SPEAKER_02]: He dropped my fall Well listen listen whatever whatever street this is We can go down the street And probably talk to all of the businesses and grab at least two three four of them at five to a thousand bucks each Add that up bro that might be a good 5k you know I'm saying a month
- 27:37[SPEAKER_02]: or 5K at least one time now you can leverage your local brand deals to go get a big one because the bigger companies don't know how you got the small companies they just see the brand names oh you work with yeah yeah you know we do food and beverage you know what I'm saying oh yeah yeah yeah we do gyms yeah we work with the gym this gym over there they don't know so now you guys six ways to make money bro
- 28:01[SPEAKER_00]: Yeah, that's that's that's game bro.
- 28:03[SPEAKER_00]: That's game and I definitely remember you know You said that on the last episode and then went crazy like people was like yeah Yeah, I saw how to want to add on one of them I ran out on one of those yeah one one of them went so crazy like even people like Duane Wade was learning from your content Yeah, like yo like people are really struggling to monetize and you know these are these are athletes These are people who are really successful with who they still don't know how to monetize their podcast So you know when you out here giving game on a platform like that like
- 28:31[SPEAKER_00]: You're helping a whole bunch of people.
- 28:32[SPEAKER_02]: Yeah, that's why I feel like I'm failing people bro Like it's my fault.
- 28:35[SPEAKER_02]: I got to do a better bro.
- 28:37[SPEAKER_02]: Yeah, I got to do better.
- 28:38[SPEAKER_00]: Yeah, cuz when you went when we posted that up I'm like Wow, so this is this is yeah, it wasn't the way way do I Howard?
- 28:44[SPEAKER_00]: Yeah, it was somebody who somebody else who yeah, but that shows like
- 28:48[SPEAKER_00]: I hope a bunch of people don't know this.
- 28:50[SPEAKER_00]: Sorry, I don't know.
- 28:51[SPEAKER_02]: That's what my fault.
- 28:52[SPEAKER_00]: I mean, but I did want to jump into, where do you see pie casting going?
- 28:56[SPEAKER_00]: Like you mentioned streaming right now.
- 28:58[SPEAKER_00]: People's attention spans is like crazy short, like to the point, people are consuming, you know, short form content and, you know, they don't even really like go to, they don't go to, they don't really go to the long form content as much.
- 29:13[SPEAKER_01]: and you said street interviews and kind of seeing all those trends happening right now where do you see the direction podcast and and like how do you stay on top of the trends right now i feel like i feel like oh god yeah i want to ask i'm too like even if you see like a lot of celebrities too they're starting to have podcasts as well they want to do Kurt Frank when you got um uh fat joe and um it's not only do jaded kids so it was a lot of different celebrities like it's almost a
- 29:41[SPEAKER_01]: right now to start a podcast.
- 29:43[SPEAKER_01]: So, you know, I just want to add that point too.
- 29:45[SPEAKER_02]: I think what people are realizing is that there is some value in media.
- 29:51[SPEAKER_02]: And I think like Jada Kiss, Fat Joe, Kirk Franklin, I think they may be seeing the repairs and counterparts getting $20 million deals, $100 million deals, $50 million deals, like Cam and Mace, you know what I'm saying, Joe Button, that's starting to see how lucrative, you know what I'm saying?
- 30:12[SPEAKER_02]: It is for some people, hold on one second.
- 30:15[SPEAKER_02]: Let me make sure.
- 30:17[SPEAKER_02]: Yo, what's good, bro?
- 30:18[SPEAKER_02]: You need, you need to get in?
- 30:22[SPEAKER_02]: Um, David, could you mind getting Jamie Napley from the front?
- 30:25[SPEAKER_02]: Yo, David's gonna come grab you from the front.
- 30:30[SPEAKER_02]: 45 45, I want to come get you in the front.
- 30:38[SPEAKER_02]: So, so yeah, bro, I think I think they're seeing that counterparts really get into the bag.
- 30:43[SPEAKER_02]: So it's inspired him like, yo, there's something here.
- 30:47[SPEAKER_02]: But again, I think they think is from the brand deals, because you're not getting $20 million unless you get it from Spotify or Apple or YouTube or a investor or a network.
- 31:01[SPEAKER_02]: But they're thinking that it's kind of like in music, you get in signed, you know what I'm saying?
- 31:05[SPEAKER_02]: So I think that's what they think the money's at.
- 31:07[SPEAKER_02]: We just broke down how they can get to money, you know what I would say, creatively, right, a non-traditionally, which I think gives you more control, right?
- 31:17[SPEAKER_02]: So you actually who I think is going, I think.
- 31:20[SPEAKER_02]: is going to a combination of vlogging and interviewing.
- 31:27[SPEAKER_02]: That's why I think it's going, right?
- 31:29[SPEAKER_02]: Meaning like this interview that we're having, this is sitting down, this is a tradition of.
- 31:35[SPEAKER_02]: What if this interview started, what us, I mean, y'all meeting me at the coffee shop, who was starting the conversation.
- 31:42[SPEAKER_02]: You know, where are we talking?
- 31:43[SPEAKER_02]: Yo, yo, what's your grab?
- 31:44[SPEAKER_02]: Boom, I got this.
- 31:45[SPEAKER_02]: Let me get y'all something.
- 31:46[SPEAKER_02]: Like, people started to see what really happens before they sit down, then we transition, then we're sitting down.
- 31:52[SPEAKER_02]: You know what I'm saying?
- 31:53[SPEAKER_02]: I think people want to see more of like real conversations.
- 31:57[SPEAKER_02]: So like, I like podcasts out of in cars.
- 32:00[SPEAKER_02]: All right, I had a show called the plant base do which I'm thinking about bringing back where I brought guests to restaurants that they're not plant based on plant based.
- 32:13[SPEAKER_02]: So I would get their reactions naturally from Ian Food, I might be plant based, whether it's a 100% plant based restaurant or it's a restaurant that has a plant based option.
- 32:22[SPEAKER_02]: They would, you know, get it.
- 32:24[SPEAKER_02]: So now what they think of the food, but now I'm having a conversation with them.
- 32:30[SPEAKER_02]: More value outside of just the conversation because after podcast podcast podcast podcast after the podcast
- 32:41[SPEAKER_02]: I know this is probably going to be different, but I just, I'm, I'm like podcasted out right now because a lesson was fully fully locked into you, um, I think they like, they're overwhelmed, you know what I mean?
- 32:54[SPEAKER_02]: So I think the combination of the vlog and the show, what we did, um, the, the live pod, could now you're bringing an experience.
- 33:03[SPEAKER_02]: You know what I'm saying?
- 33:04[SPEAKER_02]: You're like inner acting from digital to physical.
- 33:07[SPEAKER_02]: So I think in my opinion those are the two things.
- 33:09[SPEAKER_01]: I think streaming is definitely on the way up.
- 33:11[SPEAKER_01]: Streaming is definitely not there.
- 33:13[SPEAKER_01]: Yeah, honestly truly like I feel like you know the sit down podcast is cool, but getting out in real life is
- 33:20[SPEAKER_00]: This is is on where people are definitely there's burning the attention for right, and I don't I think that's what that's why streaming I'm so proud because it's such like organic like you can't fluff a live stream Not everybody's watching you know that's super hard
- 33:37[SPEAKER_00]: But honestly, like podcasting, you know, I see a growing.
- 33:41[SPEAKER_00]: I see it really, really growing.
- 33:42[SPEAKER_00]: There's someone's room bro.
- 33:43[SPEAKER_00]: It's just a lot of room bro.
- 33:46[SPEAKER_00]: And I did see recently like Joe Buddy.
- 33:48[SPEAKER_00]: He got a 20 million dollar deal.
- 33:50[SPEAKER_00]: Apparently he's been making like a mill a month or so to Patreon and things like that.
- 33:57[SPEAKER_00]: So everybody's like how to have like he's not even one at a top podcast is, you know, well, he isn't top up.
- 34:03[SPEAKER_02]: He did that.
- 34:04[SPEAKER_02]: Why are you talking?
- 34:05[SPEAKER_00]: He's talking really.
- 34:07[SPEAKER_02]: Listen, you know, you know, you know, you know what, what it means to be taught.
- 34:11[SPEAKER_02]: We'll start 200 episodes.
- 34:13[SPEAKER_02]: Talk 3%.
- 34:16[SPEAKER_02]: Now, now we're talking more revenue.
- 34:18[SPEAKER_02]: Top 1% is 6 figures.
- 34:21[SPEAKER_01]: All right, so let me actually guys in real quick question before we move forward any further in this episode.
- 34:27[SPEAKER_01]: So listen, are you guys struggling with bad credit?
- 34:30[SPEAKER_01]: Are you guys struggling with credit repair?
- 34:32[SPEAKER_01]: Or are you struggling with getting funding?
- 34:34[SPEAKER_01]: So now, if you answered yes to any of those questions, me and the motionist success team went ahead and created a community where we're showing you in-depth and show you exactly how to go out and repair credit without having to hire
- 34:47[SPEAKER_01]: A credit repair company has spent a $1,500, $2,000, $3,000 is still having a chance of not getting any results.
- 34:54[SPEAKER_01]: I'm going to show you how to use AI to repair your credit.
- 34:56[SPEAKER_01]: Number two, if you're lacking having a strong credit report, I'm going to show you exactly what to do, where to go and how to build up a strong profile.
- 35:05[SPEAKER_01]: Number three, if you're looking to go out and get funding to go ahead and buy equipment for your business, expand your business, get working capital, higher employees,
- 35:14[SPEAKER_01]: I'm going to show you exactly where to go to get the funds to grow and scale your business.
- 35:19[SPEAKER_01]: So, if you want to have some motionist success for your business, motionist success for your family, come ahead and join us home and I'm going to see you guys inside the community.
- 35:28[SPEAKER_01]: Go ahead and click the link down below.
- 35:30[SPEAKER_01]: Now, let's get back to the episode.
- 35:32[SPEAKER_02]: So we're talking about what he's doing.
- 35:33[SPEAKER_02]: He's probably zero zero zero zero and that percentage of like the pack macrophies Yeah, you know what I'm saying and I'm can't miss million dollars worth of game those type That's he's in that just a different demographic you know what I'm saying is that's a different demographic But like y'all can be in the top.
- 35:48[SPEAKER_02]: I don't know how many episodes y'all guys so far I got two on a yet 80 So another hundred twenty episodes y'all I mean y'all top three percent y'all so right now you're probably a top one percent
- 36:01[SPEAKER_02]: I'm saying, bro, to really be successful in this space, I'm gonna be honest, it all it takes is just execute, and it ain't like, it ain't like you need to hit this number.
- 36:11[SPEAKER_02]: It's like, bro, if you can make six figures, right?
- 36:14[SPEAKER_02]: Follow my six figure map, my blueprint, that puts you no top one percent of earners, and media, and podcasting.
- 36:23[SPEAKER_02]: And if you just produced 20, 20 episodes, which is like you go into the gym 20, 20 days in a row.
- 36:27[SPEAKER_02]: Yeah, right.
- 36:31[SPEAKER_02]: You can put top three, top three percent park after.
- 36:34[SPEAKER_02]: That's from production.
- 36:39[SPEAKER_02]: Yo bro, it's almost discussed in how much opportunity and how easy it is.
- 36:47[SPEAKER_01]: And I could even speak to the part of like having a podcast, like I say a top podcast almost like ours, the consistency, it allows a lot of doors to open for you.
- 36:58[SPEAKER_01]: You know what I mean?
- 36:59[SPEAKER_01]: Like a lot of doors has opened for us as far as podcasting when it comes to meeting new people, people know who we are, what we do.
- 37:06[SPEAKER_01]: And you know, even people just flying out.
- 37:09[SPEAKER_01]: So like,
- 37:10[SPEAKER_01]: We've had entrepreneurs in making over 10 plus $1,000,000 light out to you.
- 37:13[SPEAKER_01]: You got one coming in a little bit.
- 37:15[SPEAKER_01]: Yeah, me, like, literally fly out to New York City just to get on our podcast and really just have a conversation.
- 37:21[SPEAKER_01]: So it definitely does open the door because one thing that people don't realize is, like, especially in our lane.
- 37:28[SPEAKER_01]: You know, we're looking at interview business owners, people are actually making millions.
- 37:32[SPEAKER_01]: They're not going to go out for coffee.
- 37:33[SPEAKER_01]: You're not going to, you know, they're not going to answer a DM just saying, listen, let me answer your question.
- 37:38[SPEAKER_01]: You know, but they will come out for a podcast especially if you got the consistency exactly.
- 37:42[SPEAKER_00]: And one thing I did notice too is like, what I'm seeing is anything you want to promote, you know, whether it's business related or you got something upcoming, a lot of people, they really start going on a podcast run.
- 37:57[SPEAKER_00]: Yeah, folks.
- 37:58[SPEAKER_00]: Like.
- 37:59[SPEAKER_00]: I'm seeing it like it's not even just like top celebrities, you got like even entrepreneurs who, you know, like their popular in their city, they'll come out and travel because they got a challenge coming up or they got a new project they're working on.
- 38:12[SPEAKER_00]: 100% so podcasting has now become, you know, I need to get on that show.
- 38:17[SPEAKER_00]: I'm about to go on through this challenge.
- 38:18[SPEAKER_00]: I'm about to, you know, run this project and plenty of your guests that you bring out here to New York.
- 38:25[SPEAKER_00]: They're out here.
- 38:26[SPEAKER_00]: They're doing like three or four shows.
- 38:27[SPEAKER_00]: Yeah, you know what I mean?
- 38:28[SPEAKER_00]: You know, they're coming from Brendan.
- 38:30[SPEAKER_00]: Those are the ones that we're doing.
- 38:31[SPEAKER_00]: That's the VIP day in the VIP deck, you know what I mean?
- 38:34[SPEAKER_00]: And a lot of them, you know, we've had successful podcasts with somebody to get you brought on our mail.
- 38:42[SPEAKER_00]: joy, you know, like, I don't even know like a whole bunch of people, you know, that you brought on.
- 38:49[SPEAKER_00]: We had really successful podcasts with them.
- 38:51[SPEAKER_00]: So just to see like the work you do and how it's helping them and it's also helping us.
- 38:57[SPEAKER_00]: It's helping all of us.
- 38:58[SPEAKER_00]: It's helping all of us.
- 38:59[SPEAKER_00]: It's helping all of us.
- 39:00[SPEAKER_00]: So it's crazy to see like, how do you, how do you
- 39:06[SPEAKER_00]: like like what is your your strategy behind the podcast run with different entrepreneurs I really see you that seems like they all work with you very well.
- 39:15[SPEAKER_00]: So the thing is is right
- 39:21[SPEAKER_02]: I like to educate them first.
- 39:23[SPEAKER_02]: I don't like to just be like, I want to go on these shows and just put them on it.
- 39:26[SPEAKER_02]: I do a lot of education.
- 39:28[SPEAKER_02]: Now, not a lot of them listen to all of the full education.
- 39:32[SPEAKER_02]: Meaning they think that like, all want to go on motion and success, millions of essentials.
- 39:38[SPEAKER_02]: I want to go on the real estate newsroom, Angela Yee back few, you know, we just talked about platforms in New York right now, right?
- 39:46[SPEAKER_02]: and they're gonna think that y'all, y'all pods is gonna do the heavy lifting.
- 39:50[SPEAKER_02]: But what did we identify earlier?
- 39:51[SPEAKER_02]: 30 seconds is a view, right?
- 39:55[SPEAKER_02]: You got a gap of time, you got to wait.
- 39:57[SPEAKER_02]: We have the person messaging us off and we're really coming across crazy, right?
- 40:00[SPEAKER_02]: And only people only getting to 15 minutes of episode, right?
- 40:06[SPEAKER_02]: So I say, hey, listen, number one, you're not even making a content for YouTube.
- 40:13[SPEAKER_02]: This is practice.
- 40:15[SPEAKER_02]: because you're making rills.
- 40:18[SPEAKER_02]: You're shooting this long podcast to get four to six maybe 10 rills that are going to be performing well.
- 40:25[SPEAKER_02]: So the rills is what's going to bring in your audience going to bring in your traffic.
- 40:30[SPEAKER_02]: So not that the podcast doesn't matter, but go on these small shows too because the small shows give you an opportunity to snap.
- 40:41[SPEAKER_02]: Oh, I said this on this show.
- 40:42[SPEAKER_02]: I could say this better on this show.
- 40:44[SPEAKER_02]: I said this on this show.
- 40:45[SPEAKER_02]: I could say this even better on this show.
- 40:46[SPEAKER_02]: Oh, this happened in the world.
- 40:47[SPEAKER_02]: I could say it better.
- 40:49[SPEAKER_02]: They're not doing that.
- 40:50[SPEAKER_02]: They only want to hit on one of this show.
- 40:51[SPEAKER_02]: This show, this show, this show, this show.
- 40:52[SPEAKER_02]: It's like, bro, it's not the show's responsibility to do the work for you.
- 40:57[SPEAKER_02]: Yeah, they're gonna handle some lifting, but you still need to do the work.
- 41:01[SPEAKER_02]: What if you're boring?
- 41:03[SPEAKER_02]: What if you got no, what if your story telling skills suck?
- 41:07[SPEAKER_02]: What if your car to accidents is weak?
- 41:09[SPEAKER_02]: What if you don't have no car to accidents?
- 41:10[SPEAKER_01]: Yeah.
- 41:11[SPEAKER_02]: What if you're all going to sleep because of them?
- 41:14[SPEAKER_02]: What if they answer the question with one word answers?
- 41:17[SPEAKER_02]: You know what I'm saying?
- 41:19[SPEAKER_02]: So all at that has a comment to play.
- 41:22[SPEAKER_02]: So I'd like to educate, hey, listen, make sure you got four to six, you know, talking points that you're going to snap on.
- 41:28[SPEAKER_02]: Regardless of how the interview goes in or up them if they don't let you get your stuff off Right because that's a moment moments turn into clicks click turn into attention and tend to turn into CTA currency right Secondly if I just did a 60 minute podcast, which all why I'm not why I'm not taking a content and then re-chopping it up and then redistributing it Most I was they don't they ain't doing it bro
- 41:51[SPEAKER_02]: right they're gonna take the four clips you give them post it and be like yeah it was cool it's like not enough bro you just got a whole brick a cocaine you don't say you just got a whole you just got a whole gold bar you just got a whole piece of chocolate and you only using the samples you're not even you're not even using it you're not making you know how much how much more you can make with it
- 42:14[SPEAKER_02]: Right, they're not even doing nothing with it.
- 42:16[SPEAKER_02]: So I like to educate them first.
- 42:18[SPEAKER_02]: Now, if they don't do nothing at that point in something, if they want to do the same as I've run, that everyone else did before them, with the same as I've messed at saying the same as I've done, maybe a different way, so be it.
- 42:29[SPEAKER_02]: But I like to educate them so they have the option, hey, make sure you what's going on in national news, what's going on in the world, what might be going on regionally, what can you pull for what's the top exhaust today, make it relatable to your message, so then that becomes a moment.
- 42:45[SPEAKER_02]: What's the four to six things you got to say in this episode?
- 42:47[SPEAKER_02]: That's your mission.
- 42:48[SPEAKER_02]: Not the interview.
- 42:49[SPEAKER_02]: I got to say these four to six things.
- 42:50[SPEAKER_02]: I got to get these things off with a podcast is over.
- 42:53[SPEAKER_02]: Did you get any at a vacation video from y'all?
- 42:56[SPEAKER_02]: Yo, what up y'all?
- 42:57[SPEAKER_02]: This is Brendan motion.
- 42:58[SPEAKER_02]: It says we talked about boom, boom, boom.
- 42:59[SPEAKER_02]: What do y'all think about it?
- 43:01[SPEAKER_02]: Boom.
- 43:01[SPEAKER_02]: That's all automatic cosine.
- 43:02[SPEAKER_02]: You know what I'm saying?
- 43:03[SPEAKER_02]: Hey, what's up y'all?
- 43:05[SPEAKER_02]: I just am crazy on a motion.
- 43:07[SPEAKER_02]: It says podcast.
- 43:07[SPEAKER_02]: Make sure you tap him with them.
- 43:09[SPEAKER_02]: Both of those videos y'all are going to repose.
- 43:12[SPEAKER_02]: because I'm talking about y'all and then y'all are edifying me on something else.
- 43:15[SPEAKER_02]: So I got a mission, there's certain things I'm going to grab.
- 43:17[SPEAKER_02]: There's certain asses I got a grab because I know how to use it.
- 43:21[SPEAKER_02]: I know how to manipulate it.
- 43:22[SPEAKER_02]: And I think that's what they're leaving on table.
- 43:25[SPEAKER_02]: But to your point, they're understanding, OK, I got this value.
- 43:28[SPEAKER_02]: I got to get in front of as many people as possible to let them know.
- 43:32[SPEAKER_02]: This message to deliver this message to them.
- 43:34[SPEAKER_02]: So then it's going to translate in the sales.
- 43:37[SPEAKER_02]: But they're just missing the true exposure part and then amplifying their content.
- 43:43[SPEAKER_02]: I think that's the piece that is still a disconnect for a lot of them.
- 43:48[SPEAKER_02]: Like, look at Joy.
- 43:49[SPEAKER_02]: Joy probably been like 20, 30 joints, but she's not maximizing on the content.
- 43:55[SPEAKER_02]: She just zooms in what you know, what you're all giving her or what these other shows are giving her.
- 43:59[SPEAKER_02]: So we had those conversations, but I feel like that's that next level.
- 44:02[SPEAKER_02]: You flood the internet, the new famous.
- 44:04[SPEAKER_00]: Yeah, it kind of makes me, it reminds me of what like I see a lot of like.
- 44:09[SPEAKER_00]: the high level entrepreneurs are doing too with their content a lot of them their hiring people to clip it up Yeah, they don't even care no more about long form they're just creating different sub-accounts and that's why we got this That's why we got the agency bro, you know, we got you know, you know, we problems albums over here
- 44:26[SPEAKER_00]: You know what I was like because I had I had seen I had seen who did that a couple people had did it I think um Andrew take Yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah,
- 44:54[SPEAKER_02]: Bro, you did content 10 years ago.
- 44:55[SPEAKER_02]: It's still fresh.
- 44:56[SPEAKER_02]: It don't steal.
- 44:57[SPEAKER_02]: It's new to somebody.
- 44:58[SPEAKER_02]: Yeah, you know what I'm saying?
- 44:59[SPEAKER_02]: You could still bring it back out even even the piece of content that we did together at invest first It would've been what almost three years later, right?
- 45:07[SPEAKER_01]: You could still read.
- 45:08[SPEAKER_01]: We could still use it.
- 45:09[SPEAKER_02]: Let's let's take a look at it
- 45:10[SPEAKER_01]: You know what I'm saying like content don't still you can always reuse it.
- 45:14[SPEAKER_01]: You can always put it up.
- 45:15[SPEAKER_01]: So I do got a question as a person, you know, you're big in a content industry.
- 45:21[SPEAKER_01]: I do like Ashton Hall.
- 45:23[SPEAKER_01]: Yeah.
- 45:24[SPEAKER_01]: You know, as far as him growing his audience and, you know, streaming, doing the the silent videos where he's just doing 60-second 60-second
- 45:37[SPEAKER_01]: What should take on it?
- 45:38[SPEAKER_01]: Do you think he needs a podcast?
- 45:39[SPEAKER_01]: Do you think he needs a starter podcast?
- 45:41[SPEAKER_02]: I think his podcast is a streaming because he's streaming right he did start streaming Yeah, he's streaming so I think I think he's doing the thing that we talked about Yeah, because that allows him to get audience and fans.
- 45:50[SPEAKER_02]: It's in real time Right The next thing there's next thing I'm probably going to anticipate that I'm gonna see him because you're are we doing brandos I think that he's gonna drop a product
- 46:02[SPEAKER_02]: That would be the next way.
- 46:03[SPEAKER_02]: If he's not already thinking about it, that would be the next way.
- 46:06[SPEAKER_02]: Because if you think about, and I talked about this, you know what I'm saying, another podcast, but you know, I got brain-brain and info to y'all.
- 46:14[SPEAKER_02]: First, you know what I'm saying?
- 46:15[SPEAKER_02]: So, I think the next movement, the next offer, is having your own product, because think about who's scaling the products.
- 46:27[SPEAKER_02]: We got, we got, um, um, Logan Paul, what do you got?
- 46:32[SPEAKER_02]: He got prime.
- 46:33[SPEAKER_01]: Yeah.
- 46:34[SPEAKER_02]: Right.
- 46:34[SPEAKER_02]: We got Jake Paul.
- 46:35[SPEAKER_02]: What do you got?
- 46:37[SPEAKER_02]: W, which is the men's health prod.
- 46:39[SPEAKER_02]: I mean, the men's like, No, no, it's like, you know, shampoo, conditioner.
- 46:42[SPEAKER_02]: Okay.
- 46:43[SPEAKER_02]: Okay.
- 46:43[SPEAKER_01]: Right.
- 46:43[SPEAKER_02]: Right.
- 46:44[SPEAKER_02]: Then you got, you got, um, Chris Williamson.
- 46:47[SPEAKER_02]: He got the new, the new electronic drink.
- 46:50[SPEAKER_01]: Right.
- 46:51[SPEAKER_01]: Amp, they got the same thing.
- 46:54[SPEAKER_02]: They got tone.
- 46:55[SPEAKER_02]: You got on the YouTube, I always figured his name, bro.
- 46:57[SPEAKER_02]: But he's.
- 46:58[SPEAKER_02]: He got the color keyboard.
- 47:00[SPEAKER_02]: Mr. Beast got lunchables.
- 47:01[SPEAKER_02]: He's a beast.
- 47:02[SPEAKER_02]: Beastables.
- 47:03[SPEAKER_02]: Those products, bro, think about what was going on.
- 47:07[SPEAKER_02]: You a podcaster.
- 47:08[SPEAKER_02]: You have what audience.
- 47:09[SPEAKER_02]: You got platform.
- 47:12[SPEAKER_02]: You create your own product.
- 47:13[SPEAKER_02]: Put in front of your audience.
- 47:14[SPEAKER_02]: Grow your audience.
- 47:15[SPEAKER_02]: They're going to buy your product.
- 47:19[SPEAKER_02]: you build your product up you can now sell said product because not our product is going to have a multiple.
- 47:25[SPEAKER_02]: That's the next wave.
- 47:27[SPEAKER_02]: You're in control your destiny you're in control of your audience building and you're in control of the platform.
- 47:34[SPEAKER_02]: That's that next wave.
- 47:35[SPEAKER_02]: So, you know, let's see, you got that game bro.
- 47:38[SPEAKER_02]: You need a prop.
- 47:39[SPEAKER_00]: You need a bomb like that.
- 47:40[SPEAKER_00]: I'm just saying, I'm like, damn, because I'm the way you broke it down.
- 47:43[SPEAKER_00]: Like I'm seeing it like, bro, that's the next wave bro.
- 47:47[SPEAKER_02]: It's crazy.
- 47:49[SPEAKER_02]: I'm telling you.
- 47:50[SPEAKER_02]: You know who's another good example this this is my guy too.
- 47:54[SPEAKER_02]: I'm actually going to join this program.
- 47:55[SPEAKER_02]: I hit them up Is Damn I'm trying to think of his name right now just just lost my thought He got that he got million dollar brand.
- 48:06[SPEAKER_02]: You know I'm talking about Well, I'm a look at it right now I don't know why I don't know why I don't remember his name.
- 48:13[SPEAKER_02]: What kind of product is it?
- 48:15[SPEAKER_02]: Yeah, he has a, um, he's get a bunch of pucks already.
- 48:19[SPEAKER_02]: Oh, Rob DeBank, y'all know Rob DeBank?
- 48:22[SPEAKER_01]: No.
- 48:22[SPEAKER_02]: So Rob DeBank talks about having your own products.
- 48:25[SPEAKER_02]: He leverages TikTok shop and he leverages Amazon to sell the products.
- 48:30[SPEAKER_02]: And he uses UGC content creators, which is, what is that?
- 48:35[SPEAKER_02]: Affiliate marketing, yeah.
- 48:37[SPEAKER_02]: So I got the product, y'all do the promo for me, y'all get the percentage, I get a percentage, we run some ads, we scale it up.
- 48:45[SPEAKER_02]: and then y'all helped me saw the product.
- 48:47[SPEAKER_02]: You know, who else did that very successfully?
- 48:48[SPEAKER_02]: Y'all should definitely have him all your show.
- 48:50[SPEAKER_02]: But I know he would do it.
- 48:51[SPEAKER_02]: But I know he would do it.
- 48:53[SPEAKER_02]: Boy, him too.
- 48:53[SPEAKER_02]: But on John Snow.
- 48:54[SPEAKER_01]: John Snow.
- 48:55[SPEAKER_02]: He got, he got the snow whitening products.
- 48:57[SPEAKER_02]: I interview you know, he's fired.
- 48:59[SPEAKER_02]: But he has a product bro.
- 49:01[SPEAKER_02]: That's to miss in peace.
- 49:03[SPEAKER_02]: And if you don't develop a product, you could partner with someone that has a product.
- 49:07[SPEAKER_02]: You all have platform and audience.
- 49:08[SPEAKER_01]: Yeah.
- 49:09[SPEAKER_02]: So that's the next wave.
- 49:10[SPEAKER_01]: That's true.
- 49:11[SPEAKER_01]: A lot of dudes do the supplements too.
- 49:13[SPEAKER_01]: You're like, I'm about to launch.
- 49:15[SPEAKER_01]: You're like, you're on about to launch a supplement brand or a hair care product.
- 49:18[SPEAKER_01]: Because something like that.
- 49:19[SPEAKER_01]: So definitely that's great.
- 49:20[SPEAKER_00]: Because like the way you bring me broke it down, it's like,
- 49:24[SPEAKER_00]: You really do see the trends that's happening like, like, you mentioned the MPA, you see Mr. Bees.
- 49:31[SPEAKER_00]: So imagine them, they got an audience already, they build, they promote these products in every episode.
- 49:36[SPEAKER_02]: That's why I'm telling you, asking hogs, that's a lesson.
- 49:39[SPEAKER_02]: Don't praise me back.
- 49:40[SPEAKER_02]: Don't be surprised if you see asked in hog with a product soon.
- 49:46[SPEAKER_02]: by his own product.
- 49:48[SPEAKER_01]: He said he's actually working on the supplement company right now.
- 49:52[SPEAKER_01]: Trying to mention it.
- 49:53[SPEAKER_02]: Don't be surprised, bro.
- 49:54[SPEAKER_02]: The supplement makes sense because he's in fitness.
- 49:57[SPEAKER_02]: You know what I'm saying?
- 49:57[SPEAKER_02]: He's always giving you that type of energy, that type of content.
- 50:01[SPEAKER_02]: But don't be surprised if you see him trying to dust the next level, bro.
- 50:05[SPEAKER_00]: Having a product.
- 50:07[SPEAKER_00]: You feel like he missed out on like some money, because apparently he generated a total like $20 million.
- 50:13[SPEAKER_02]: No, because I think that's I think we know if you could look at it, you could look at it like that, but how I look at it, I feel like that was the cost to show his value.
- 50:25[SPEAKER_02]: Now he's getting all the brand deals.
- 50:26[SPEAKER_02]: Look what I did with these people.
- 50:28[SPEAKER_02]: Not only did I help them get sales, I increased their value on the stock market.
- 50:33[SPEAKER_02]: You know what I'm saying?
- 50:34[SPEAKER_02]: So yeah, you're gonna go get several bags.
- 50:35[SPEAKER_02]: I feel like that's just like an internship.
- 50:38[SPEAKER_02]: I'm gonna show, you know, I'm gonna use this brand.
- 50:39[SPEAKER_02]: I'm gonna show what I can do.
- 50:41[SPEAKER_02]: But I think what was double boss Ayurotoga was like, you know, it's a water.
- 50:45[SPEAKER_02]: It's in that blue glass.
- 50:46[SPEAKER_02]: It worked for him because he's trying to get attention, right?
- 50:49[SPEAKER_02]: He was trying to get people to pay attention we got going on.
- 50:52[SPEAKER_02]: So he couldn't use any of the other bottles.
- 50:55[SPEAKER_02]: They all look similar.
- 50:56[SPEAKER_01]: Right.
- 50:56[SPEAKER_02]: Voss, clear glass.
- 50:58[SPEAKER_02]: You got all these plastic, you know,
- 51:01[SPEAKER_02]: That's how Retoga stood out and it helped him for it for what he was looking to do when it turned, you know, I'm saying like he's getting all these brandos, so I think I know I don't think he lost all my money at all.
- 51:11[SPEAKER_03]: I don't know.
- 51:12[SPEAKER_00]: I think it showed his value if anything.
- 51:13[SPEAKER_00]: It definitely did.
- 51:15[SPEAKER_00]: But he's definitely going crazy with it now and then he transitioned over the streaming.
- 51:19[SPEAKER_00]: Yeah.
- 51:20[SPEAKER_00]: I want to jump into some of your accolies, bro.
- 51:21[SPEAKER_00]: Like you just hit a honey cane month.
- 51:23[SPEAKER_00]: We did a couple of those.
- 51:25[SPEAKER_02]: We did three so far this year.
- 51:26[SPEAKER_02]: I see you got the plaque.
- 51:27[SPEAKER_02]: And it ain't even, it's not enough money, bro.
- 51:31[SPEAKER_00]: We got to do some quarters.
- 51:33[SPEAKER_00]: I mean bro you got it the fact you hit in the most of the times when shows that you know what you're doing So what went into that like and to get in at how they came up like I think it goes it goes back to we talked about you got to have offers
- 51:47[SPEAKER_02]: You got to be able to provide some value and I think once you realize hey, I got value and I offer this value in a marketplace like It now you have to you got to go back to the marketing.
- 51:57[SPEAKER_02]: I need to just get more people to know what what's going on Because it was just math at the end of the day
- 52:02[SPEAKER_02]: right so that's really what it is so so for me it was just okay people need exposure this product I created I can help them get exposure with this product and now how we refine it how we make it better how do we rinse how to repeat it so to me it's you know
- 52:18[SPEAKER_02]: Not that I'm gonna say it's easy cause it wasn't easy.
- 52:20[SPEAKER_02]: It was not like I was saying 100k most consistently before this year Like that like I've done it before, but it's like okay cool again.
- 52:27[SPEAKER_02]: We're getting we're getting we're getting you know Build a momentum up so we want to keep that pace and just just build on top of it, but
- 52:33[SPEAKER_02]: I also say, if anyone wants to do 100k month, the first thing I would say is, it's not as difficult as you think.
- 52:39[SPEAKER_02]: It's just really just math.
- 52:41[SPEAKER_02]: Do you have a product that provides a solution, as far as people, how much is that product cost to the consumer?
- 52:49[SPEAKER_02]: How many of those do you need to complete in a month to gross that amount of money?
- 52:56[SPEAKER_02]: And then you just reverse engineered a math in terms of marketing, attention, eyeballs, phone calls, conversions to hit the number.
- 53:06[SPEAKER_02]: When you look at it like that, it's not really that difficult.
- 53:09[SPEAKER_02]: If you've got 20k offer, it's five products.
- 53:11[SPEAKER_02]: If you've got 10k offers 10.
- 53:12[SPEAKER_02]: If you've got 5k offers 20, right?
- 53:16[SPEAKER_02]: So that you just have to hummy calls, where's the leads coming from?
- 53:22[SPEAKER_02]: What's our closing percentage like?
- 53:26[SPEAKER_02]: You can predict it.
- 53:28[SPEAKER_02]: You know what I'm saying?
- 53:29[SPEAKER_02]: If you've got to close 10, 10 case to make the 100 and you don't want closing, it might take a little longer, but how you get in the leads.
- 53:38[SPEAKER_02]: If you've got a sales team, you've got to make sure you're just applying it with the leads.
- 53:41[SPEAKER_02]: I think what the biggest thing is, a lot of people want to eat the numbers, but they don't want to invest in a coach, mentor, ads.
- 53:48[SPEAKER_02]: Right.
- 53:49[SPEAKER_02]: If someone was like, yo, it was going to cause you 25,000 to make 100,000 to the month.
- 53:53[SPEAKER_02]: Some people weren't spending 25,000.
- 53:56[SPEAKER_02]: put a bro you spend a 25 you gross 100 so you really you're netting 75 minus additional cost so you might walk away with like 60 65 55 depending on I mean that's still a great month still good yeah that was your citizen make 60 you made 55 minus your cost you know hypothetically speaking you know I'm saying so that's really what it is the least marketing is most important thing in my set like you have to spend money to make money
- 54:23[SPEAKER_02]: So, but yeah, I appreciate that.
- 54:25[SPEAKER_02]: Suffer, bro.
- 54:26[SPEAKER_01]: When is the unprosu podcast really rolling out?
- 54:30[SPEAKER_01]: Because one thing for me, what I realized, bro, and I asked, I'm my yo-yo, my yo.
- 54:36[SPEAKER_01]: Brendan has, he's like a top podcast.
- 54:39[SPEAKER_01]: Podcast guy, you know, but he's not really doing it as much podcast as, as, as, as, as, as, as, as, as, as,
- 54:47[SPEAKER_01]: So you're a Mr. Podcast.
- 54:49[SPEAKER_02]: No, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no
- 55:13[SPEAKER_02]: And then I'm thinking about what I just told you.
- 55:17[SPEAKER_02]: I think how I want to do the next episodes are combining the little stories on with the vlog.
- 55:22[SPEAKER_02]: So there's some guests I want to fly out to, you know, get some of that B-Rose, some of that conversation, then we'll sit down and maybe we'll just kind of do a walk and talk.
- 55:30[SPEAKER_02]: But I'm happy that you mentioned that, you know what I'm saying?
- 55:32[SPEAKER_02]: Yeah, I think people are missing that.
- 55:33[SPEAKER_02]: But I recently just saw I'm have two people going to get interviewed this week in Miami and then I just redid my studio.
- 55:42[SPEAKER_02]: So you know, we talked about the media business.
- 55:44[SPEAKER_02]: You remember that?
- 55:47[SPEAKER_02]: Yeah.
- 55:48[SPEAKER_02]: You remember how we do it.
- 55:50[SPEAKER_00]: The media for the media business?
- 55:51[SPEAKER_00]: Yeah, how we do it.
- 55:54[SPEAKER_00]: Which of me, like, the editing?
- 55:56[SPEAKER_02]: Come on, man.
- 55:58[SPEAKER_02]: So look, it's okay, it's so cool.
- 56:00[SPEAKER_02]: How much time we got?
- 56:02[SPEAKER_02]: All right.
- 56:03[SPEAKER_02]: So with the media business, right?
- 56:04[SPEAKER_02]: Yeah.
- 56:06[SPEAKER_02]: Park has to run as a hobby, side hustle, something that they do sometime, they're not really that serious.
- 56:10[SPEAKER_02]: So all Park has to need to do is take their Park as serious, go get your LLC, right?
- 56:16[SPEAKER_02]: Go get your EI in, get your articles, business address, business email, you know what I'm saying?
- 56:20[SPEAKER_02]: I mean, y'all know how to do it, right, coding not to do it, get set up properly, get structured.
- 56:25[SPEAKER_02]: Once you're structured, then go get some funding.
- 56:28[SPEAKER_02]: Right, use this funding to invest into your podcast.
- 56:31[SPEAKER_02]: So, in my case, again, I said on your podcast, but I need to leave by example.
- 56:36[SPEAKER_02]: So, I use some of the funding to invest in a studio at the crib, so I got two rooms at the crib, once for the podcast, and then once straight for YouTube.
- 56:45[SPEAKER_02]: Right?
- 56:46[SPEAKER_02]: And then we're gonna use the offers.
- 56:50[SPEAKER_02]: We're gonna use the offers to pay back the cars.
- 56:52[SPEAKER_02]: We still got the funding.
- 56:53[SPEAKER_02]: We got a studio for free.
- 56:54[SPEAKER_01]: Right.
- 56:55[SPEAKER_02]: So, that's why all the shows need a media business.
- 56:58[SPEAKER_01]: That's the fact people paying you for the studio you record any time you want any time you want you on the space Makes sense.
- 57:05[SPEAKER_01]: Okay.
- 57:05[SPEAKER_01]: All right cool.
- 57:06[SPEAKER_01]: Plus you got the challenge coming up a little um and in the next few weeks Talk to us a little bit about that.
- 57:10[SPEAKER_02]: Yeah, so on the challenge, you know, we do a structure
- 57:15[SPEAKER_02]: Media business offers marketing You know I'm saying and then just make sure they put it all together Yeah, so that's big more make more but honestly I'm also going on tour so so they just need to tap in the net So they can literally just put text podcasts to 213 4 10 49 20.
- 57:31[SPEAKER_02]: It'll lock them in everything We got going you doing like a podcast tour different cities so in different cities gonna be teaching speaking
- 57:38[SPEAKER_00]: Um, live podcasts and their meeting reach.
- 57:42[SPEAKER_00]: Yeah.
- 57:43[SPEAKER_00]: Last thing I did when I actually was a content site because I see you walk around with the with the Osmo now.
- 57:47[SPEAKER_00]: Yeah.
- 57:48[SPEAKER_00]: Um, I even see the symptoms of YouTube vlogs.
- 57:50[SPEAKER_00]: Like you really transparent online like a couple of your vlogs.
- 57:53[SPEAKER_00]: I was still like them like Brendan, he, I think you were talking about you tried.
- 57:56[SPEAKER_00]: Um, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, like, you know, he really transparent on his.
- 58:03[SPEAKER_00]: So how, how does like being transparent being yourself on content?
- 58:06[SPEAKER_00]: How does that help you when you're business?
- 58:07[SPEAKER_02]: On one of my guys, Dave, we told him that I need to be a little bit more transparent.
- 58:10[SPEAKER_02]: So for me, I definitely want to be more transparent.
- 58:13[SPEAKER_02]: I really do like making content.
- 58:15[SPEAKER_02]: So I feel like whatever is going on in my life.
- 58:18[SPEAKER_02]: I want to shed that.
- 58:20[SPEAKER_02]: And you know, I like doing it.
- 58:22[SPEAKER_02]: You know, so I think I just need to do it more.
- 58:25[SPEAKER_02]: I'm doing a working on this day in a life series just on Instagram.
- 58:30[SPEAKER_02]: Sorry we shot the first three days and we just kind of roll those out So we're gonna see how it goes, but I feel like more is more so we just got to do more.
- 58:36[SPEAKER_02]: That's fine, bro That's fine.
- 58:38[SPEAKER_00]: It's always good having you won't man listen I didn't come back a lot of learning lessons.
- 58:42[SPEAKER_00]: You know some of this stuff is repetitive But you know it's always good to hear it again and again, bro.
- 58:46[SPEAKER_00]: Listen.
- 58:46[SPEAKER_00]: You got to hear me.
- 58:47[SPEAKER_00]: I mean y'all listen to your favorite song a thousand times
- 58:54[SPEAKER_00]: That's a fact where I'm pretty sure somebody gonna go out execute on this They're not gonna do it I mean the best y'all could do it just text just text podcast at 213 4 10 49 20 you can at least do that
- 59:07[SPEAKER_01]: Right.
- 59:07[SPEAKER_02]: Yeah.
- 59:08[SPEAKER_01]: Okay.
- 59:08[SPEAKER_01]: All right.
- 59:09[SPEAKER_01]: Cool.
- 59:09[SPEAKER_01]: So this was another episode of Motionist Success.
- 59:13[SPEAKER_01]: Go ahead, tap in with Brendan.
- 59:15[SPEAKER_01]: Brendan, drop in Instagram, drop your websites as well.
- 59:17[SPEAKER_02]: Yeah.
- 59:18[SPEAKER_02]: Yeah.
- 59:18[SPEAKER_02]: Yeah.
- 59:18[SPEAKER_02]: So again, just text podcasts at 213-410-4020.
- 59:22[SPEAKER_02]: You guys want to DM me.
- 59:24[SPEAKER_02]: You can go to Instagram at it's Brendan Boyd, ITS-BR-E-N-D-A-N.
- 59:29[SPEAKER_02]: B.O.Y.D.
- 59:31[SPEAKER_02]: and make sure you guys subscribe to this You know subscribe to most in success comment on this on this episode Let us know what you liked about it and you know just just continue locking these guys is a future They're the present in the future so continue locking with them.
- 59:45[SPEAKER_02]: We'll see you guys on level.
- 59:46[SPEAKER_01]: Let's get it.
- 59:47[SPEAKER_01]: Let's go comment like share like comment share subscribe Do it like good stuff and I see you guys on the next episode.
- 59:53[SPEAKER_01]: Peace