How to Educate Leads That Aren't Ready to Become Customers | Ep. #732

Marketing School - Digital Marketing and Online Marketing Tips · Aug 2, 2018 · 9m

In episode #732, Eric and Neil explain how to educate leads. Tune in to hear how you can grow your customer base through education.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How to Educate Leads That Aren't Ready to Become Customers

[00:45] There is a time to be aggressive and a time to go easy.

[01:20] In everything they do, Eric and Neil try to educate people who aren’t ready to buy.

[01:46] You put in all this work during year one, by year three you start to see results.

[02:08] It takes time to manifest results.

[02:20] Neil looks for what makes his ideal customer.

[02:40] He will…