Latest / Imagine If with Doone Roisin | Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast) / 6 Quick Questions with Mustard Made Co-Founder Becca Stern (Part 2)
Transcript
- 0:00Welcome back. Here are the six quick questions. Question number one is, what's your why? Why do you wake up every day and build this business? So I think that now, as a mom of three boys, it's really...
- 0:26such a huge motivator to think that they're going to grow up thinking that women can and do achieve amazing things and I want them to be proud and to know that there is nothing that a woman can't do and yeah to be to be proud of me and I think the other thing is that I have this like constant fear that I will look back on my life and feel like I've wasted it and so I
- 0:50yeah, always kind of trying to measure it in that way. Like in 80 years time, 80, in 50 years time, am I going to be proud of those choices, you know, and feel like I spent my life well. So yeah, those are probably the things that motivate me now. Oh, I love that. I bet your boys are proud of you. Question number two, what's been your favourite marketing moment so far?
- 1:13has to be the rainbow standard that we just talked about. For me, it was such a joy, so meaningful and, you know, really so great to have all the team on board and to back this kind of big ambitious idea and for it to all come together beautifully. Question number three is what's a resource that you use to learn? It could be a book or a podcast or a newsletter.
- 1:41Yeah. So I have been following my daily business for a long time. She was actually one of the first people to ever interview us for the design files in, I think the first week we launched, she contacted me and that was the biggest pinch me moment. So yeah, I've been following Fiona for a long time and I get her weekly emails and she's just so human and down to earth and practical. I've really enjoyed that. And I also love how I built this and, and the,
- 2:08The wisdom from the top as well is great. So yeah, always, always love listening to those. So many good ones. We will link those in the show notes. Question number four is how do you win the day? Do you have any AM or PM rituals that are, you know, locked in and keeping you happy and motivated? Yeah.
- 2:28No, I don't. I am not very good at doing the same thing every day. I find routine a really big challenge. You and I are really similar. Do you have ADHD? I am going through a diagnosis at the moment, yes. Oh, it's going to change your life. It's been a real awakening to understand that the routine isn't really...
- 2:52great for me, you know, or it's certainly not like my natural tendency. And so when I kind of embrace that, I think for me, what, what a good day feels like is when I've done something good at work. I have done something good for myself and I have spent a little bit of time with each of my kids and my husband. And if I can, you know, fit all of those things into a day, that's a good day for me.
- 3:17I love that. Hundred percent. It might just look different every day, though. It's not the same. Yeah. Question number five is what's been your worst money mistake and how much did it cost you?
- 3:35Yeah, I found this one really tricky. And I think because I don't think of things as mistakes, but there is one thing that I do really wish I had done differently. And that was not checking that I had a visa before my recent trip to China until the night before when I realized my visa was a month out of date. And it didn't so much cost me so much money. You know, it was a few hundred bucks, but I...
- 4:01ended up just completely like beating myself up for not having checked that. And it cost me this like really vital bit of time where my sister had flown to China and we had this like overlap of a few days and it ended up being an overlap of 12 hours. So we had 12 hours together in China before she had to leave. And I really, yeah, I really wish I had not messed that one up.
- 4:26Yeah, I mean, it cost you a lot. It cost you actually a lot. It did. It cost you a lot of time, emotional time. It cost me something more important than money. In the end, it...
- 4:39As I said, it worked out really well because it meant she was there for the first few days and then I had the, like, few days after her because my flights, I changed until later and I got to see a different part of the production than she did and it all worked out brilliantly. So, yeah, in the end it was fun. Always a silver lining. Always a silver lining. I missed her. Yeah. Last question is what is just a crazy story, good or bad, from your journey building a business? Yeah.
- 5:08Yeah, I feel like one of the craziest things from the really early days was seeing our products popping up in places that we didn't even know that they were going to be. Like turning on the TV and our lockers are in the background of an advert for Uber Eats.
- 5:27Oh my God. A McDonald's, like the McDonald's Christmas advert had a locker in it. Like McDonald's, you know, it's huge. Or seeing our products like pop up in a celebrity's home and just having no idea that that had happened. Like there are some things that we knew were going to happen and it's kind of nice to see it come to fruition. Yeah.
- 5:48But it was those surprises where we just, yeah, we had a locker in the circle, that reality TV show, like so many random things. So, yeah, those crazy moments where you realize that this thing that you've created is actually out there in the world and it's like not even connected to us anymore. They have a life of their own and they end up on all these crazy adventures and we just get to kind of be like, yay, that's cool. We had no idea what was going to happen.
- 6:18Oh my gosh, I have loved chatting with you. I'm adding to my list that whatever I do, I must have the enthusiasm for you and your lockers because what an honor it is to hear you talk about and articulate why that is magical to you and special to you and therefore special to other people. So thank you so much for coming on the show and sharing your story with me.
- 6:42Thank you so much. I feel like we're going to have to get you a nice pink locker in your life. Oh my God, I need a nice pink locker. Love that. And I can cover it in like sparkles and stuff. Yes. Thank you so much. Oh, thank you. It's been such a pleasure. Thank you.
- 7:01Hey, it's June here. Thanks for listening to this amazing episode of the Female Startup Club podcast. If you're a fan of the show and want even more of the good stuff, I'd recommend checking out femalestartupclub.com where you can subscribe to our free newsletter. We send it out weekly covering female founder business news, insights and learnings in D2C, and interesting business resources.
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