skinny.

Latest / Campaign Chemistry

Campaign Chemistry: Adolescent Content cofounder and CCO Ramaa Mosley

As the U.S. hurdles toward the 2024 presidential election, both candidates are confronted with the same issue brands face every day: how to reach Gen Z.

With Joe Biden ending his candidacy July 21, Democrats are giving this challenge fresh thought as Kamala Harris steps into the spotlight as the party’s frontrunner nominee. As a younger candidate with proven social media savvy, Harris has an opportunity to match Trump’s social media prowess.

According to Ramaa Mosley, cofounder and chief creative officer of Gen Z-focused agency Adolescent Content, both candidates can only win with Gen Z by…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.