Latest / 3 and Out with John Middlekauff / Lane Kiffin’s Role in Recruiting Former NFL Players to CFB Revealed, NFL Pro Bowl is Cancelled, 5 Major Concerns
Transcript
- 0:01Speaker 1: The Volume. What is going on, my people? How are
- 0:17Speaker 1: we doing? John Middlecoff, Three and Out podcast. Hopefully you
- 0:20Speaker 1: are doing well. We got a lot going on, so
- 0:23Speaker 1: why waste much time? You guys know the drill. Subscribe,
- 0:26Speaker 1: Three and Out. If you listen on Colin's feed, we're
- 0:30Speaker 1: up on Netflix. I'm throwing stuff up on the YouTube
- 0:34Speaker 1: page as well. Probably a little shorter pod. We'll probably
- 0:38Speaker 1: do a big mailbag tomorrow, head us into the weekend.
- 0:42Speaker 1: Next week, probably have just a couple shows going to
- 0:46Speaker 1: be gone on vacation. I actually was watching this Wyndham
- 0:52Speaker 1: Clark Omaha put this on where they kind of dressed
- 0:55Speaker 1: him up as a non. You couldn't tell it was him.
- 1:00Speaker 1: You've seen it. Eli Manning's done this and went to
- 1:03Speaker 1: a Penn State practice, I think. And it was put
- 1:05Speaker 1: on by this company called Shipsticks. And I was like,
- 1:11Speaker 1: you know what? I'm going to Santa Barbara next week.
- 1:13Speaker 1: So I use Shipsticks to send my golf clubs. I'm
- 1:17Speaker 1: going to play a little golf, relax a little bit.
- 1:19Speaker 1: As we really buckle up and gear up for the
- 1:24Speaker 1: football season. Which unofficially starts this week. Week zero. I'm sorry.
- 1:28Speaker 1: Week zero. Can we just start the college football season
- 1:31Speaker 1: all together? The NFL season all together? Shouldn't be this complicated.
- 1:34Speaker 1: But week zero starting two weeks before the NFL season.
- 1:39Speaker 1: I'm not going to complain because I like football. So
- 1:41Speaker 1: I'll probably watch the games. I just wish we'd get
- 1:45Speaker 1: a little more cohesion. You know like we once had.
- 1:47Speaker 1: The world I once knew. But I did want to
- 1:51Speaker 1: start into Lane Kiffin. And I have been defending him.
- 1:57Speaker 1: And I use the analogy to Colin. It's like the
- 1:59Speaker 1: tax code. You know, you can blame companies for using
- 2:03Speaker 1: the tax code. The government sets that. Not the companies.
- 2:06Speaker 1: They have no pull on what they can and can't
- 2:09Speaker 1: write off. Their accountants just follow the rule book. It's
- 2:15Speaker 1: like they're pushing the envelope. No, that's legal. And I
- 2:19Speaker 1: thought Lane Kiffin, you know, this is a tax loophole.
- 2:23Speaker 1: These guys filed this lawsuit, which felt a little weird,
- 2:27Speaker 1: but then you read it. It's like, well, the 2022 class,
- 2:30Speaker 1: you know, didn't get a fifth year. They didn't know
- 2:33Speaker 1: about it till after the fact. And as Kirby Smart said,
- 2:37Speaker 1: like things have always been changing in college football and
- 2:41Speaker 1: people in certain, you know, high school classes that played
- 2:44Speaker 1: college football indirectly got screwed. Because when I was at
- 2:48Speaker 1: Fresno State, I think you got to play four games.
- 2:52Speaker 1: And then if you went past that, your red shirt was...
- 2:56Speaker 1: It still counted. So if you played two or three
- 2:59Speaker 1: games as a true freshman, it didn't count as a
- 3:03Speaker 1: real year. You could still red shirt. And Kirby was like,
- 3:06Speaker 1: that didn't even exist when I played in the 90s.
- 3:09Speaker 1: And then because of all the guys opting out of
- 3:12Speaker 1: bowl games... They started making postseason play not have any
- 3:16Speaker 1: impact because sometimes half your team would leave to go
- 3:19Speaker 1: to the draft. You would need guys that had redshirted
- 3:23Speaker 1: to play in that game. It was a pretty cool
- 3:24Speaker 1: moment for the coach. You get a free rep. You
- 3:28Speaker 1: get multiple weeks of practice. That's why I was very
- 3:30Speaker 1: critical of the Notre Dame situation. You got three or
- 3:37Speaker 1: four weeks to practice. Even if all your NFL guys
- 3:40Speaker 1: opt out of the bowl game, who cares? Utilize your
- 3:44Speaker 1: redshirt freshmen. They're going to play for you this year.
- 3:46Speaker 1: I didn't understand it. I still don't agree with it
- 3:48Speaker 1: because I just don't think Nick Saban, Kirby Smart, you know, Ryan,
- 3:53Speaker 1: I just can't imagine them doing that. I mean, even,
- 3:56Speaker 1: you know, Florida State, the year they went undefeated, they
- 3:59Speaker 1: could have easily tapped out when they got They didn't
- 4:01Speaker 1: get screwed because they had no quarterback, but I understand
- 4:04Speaker 1: if you were in that building, you felt you got screwed.
- 4:07Speaker 1: But I was like, you know, Lane's just... These are
- 4:09Speaker 1: the rules. He's taking advantage of them. And then a
- 4:12Speaker 1: story broke today where he wasn't taking advantage of the rules.
- 4:17Speaker 1: He was trying to create them. Because CBS Sports reported
- 4:22Speaker 1: that Kiffin and the Tigers reach out to multiple players
- 4:25Speaker 1: on NFL rosters or their reps... in an effort to
- 4:29Speaker 1: get them to bring a lawsuit against the NCAA and
- 4:34Speaker 1: return to school. This lawsuit was created by the idea
- 4:40Speaker 1: of Lane Kiffin. Now I got two big picture thoughts.
- 4:44Speaker 1: You know, society needs disruptors, right? Disruptors, just think about
- 4:51Speaker 1: the world we're living in, in this tech world, right?
- 4:53Speaker 1: From Bezos to Elon to, you know, however many years ago,
- 4:59Speaker 1: Steve Jobs, Zuckerberg. These guys disrupted, changed the game. And
- 5:06Speaker 1: in their world, if they were the equivalent of football coaches,
- 5:10Speaker 1: they would all be champions, right? And Lane Kiffin is
- 5:14Speaker 1: clearly a disruptor and slash a troll. But like this
- 5:19Speaker 1: was a disruptor type move. Seeing a loophole with these
- 5:23Speaker 1: guys with the 2022 class not getting the fifth year,
- 5:27Speaker 1: having been in the business knowing every time you sue,
- 5:30Speaker 1: the player wins, and then forcing them to lead the charge.
- 5:35Speaker 1: So this was not an idea that came out of
- 5:38Speaker 1: thin air. This was Lane Kiffin creating it. And then today,
- 5:44Speaker 1: the SEC, who has, like all these conferences, been very,
- 5:49Speaker 1: very strict moving forward of what they will not allow.
- 5:53Speaker 1: And anyone signing a contract in the pros, whether that
- 5:56Speaker 1: be a G League team, obviously playing training camp, baseball,
- 6:02Speaker 1: you are not going to be allowed to come back.
- 6:05Speaker 1: And the SEC even put out some rules of like,
- 6:07Speaker 1: if you break these rules, We'll suspend you for half
- 6:11Speaker 1: the season. We will fine your team 50% of the
- 6:15Speaker 1: revenue that that individual sport makes. So in football, you know,
- 6:21Speaker 1: LSU probably a couple years ago, I read they made
- 6:24Speaker 1: like 50 million. Let's just say they're making 60 plus million.
- 6:27Speaker 1: You would get a $ 30 million fine. So now the
- 6:30Speaker 1: argument is, well, what if we just do it and
- 6:32Speaker 1: then sue you for doing it? Are you going to
- 6:33Speaker 1: sue your own conference? And it gets to the point
- 6:36Speaker 1: where sports needs villains. right? Sports need some crazy. Look
- 6:44Speaker 1: at the WNBA, right? Clearly, I mean, I'm not a
- 6:48Speaker 1: huge women's basketball watcher, but like if it's on TV
- 6:52Speaker 1: and Caitlin's playing peak of the game, it's much better.
- 6:55Speaker 1: I grew up in Sacramento, Sacramento Monarchs. I remember UC
- 6:58Speaker 1: Davis sent their team managers over to practice them. This
- 7:02Speaker 1: was when I was like junior high or high school.
- 7:04Speaker 1: It's like late 90s, early 2000s. And I remember my
- 7:07Speaker 1: dad knew one of the guys on the basketball staff
- 7:09Speaker 1: and he's like, fuck, they'd They couldn't score on them,
- 7:11Speaker 1: meaning the team managers dominated the game. I mean, the
- 7:14Speaker 1: league was a joke. And for 25-plus years, it didn't
- 7:17Speaker 1: make a penny. It was in the red, just like
- 7:20Speaker 1: a lot of college sports. But it was subsidized. Like
- 7:22Speaker 1: in college, you're subsidized by the football program or the
- 7:24Speaker 1: basketball program. In the WNBA, you were subsidized by Kobe, Shaq, Steph, LeBron.
- 7:32Speaker 1: I mean, they paid your bills. And now they don't
- 7:35Speaker 1: because the league is much more popular. But they got
- 7:38Speaker 1: a lot going on. And I've seen all this discussion
- 7:40Speaker 1: of like, we just need to talk about basketball. Well,
- 7:43Speaker 1: even though the basketball is better, I'll promise you this.
- 7:45Speaker 1: I saw a number today. The Fever Sky game, I
- 7:51Speaker 1: think it's Chicago versus Indiana. Did over 3 million people watching.
- 7:57Speaker 1: If it wasn't for all this controversy, I'll promise you this.
- 8:02Speaker 1: You can take a large percentage off that audience. That
- 8:04Speaker 1: audience is benefiting you. That's not even a debatable conversation
- 8:11Speaker 1: to bring up. It's just a fucking fact. And no
- 8:14Speaker 1: different with sports. You need heroes and you need villains.
- 8:18Speaker 1: Not every movie can end with the team winning the championship.
- 8:22Speaker 1: or the hero getting the girl. Sometimes you need them
- 8:25Speaker 1: to die. Sometimes you need the team to lose. I
- 8:28Speaker 1: said this when Cignetti at the Big Ten media days
- 8:32Speaker 1: kind of talked a little you-know-what about the SEC. It's like,
- 8:36Speaker 1: I miss that. I miss the days of Steve Spurrier
- 8:39Speaker 1: calling Florida State Free Shoes University. I miss Jerry Tarkanian
- 8:44Speaker 1: saying that Lute Olsen stole a recruit because he used
- 8:48Speaker 1: a van and we just gave a car. I miss
- 8:51Speaker 1: some of the big personalities. You don't really get it.
- 8:54Speaker 1: It feels like everyone's kind of kumbaya, everyone's friends, which
- 8:57Speaker 1: a little bit like the athletes. It's like there's so
- 9:00Speaker 1: much money on the line. These college coaches are making $ 10, $ 11,
- 9:03Speaker 1: $ 12 million. They never want to upset the apple cart.
- 9:07Speaker 1: And some of the big personalities and the true venom
- 9:10Speaker 1: that you felt when I was a kid, we're definitely
- 9:13Speaker 1: never going back to that. But it's completely gone. And
- 9:18Speaker 1: that is one element of Lane that I do appreciate.
- 9:22Speaker 1: If you just like, as this season goes and as
- 9:24Speaker 1: this season moves forward, he's going to be the number
- 9:27Speaker 1: one villain. And he's been that before. And in a
- 9:30Speaker 1: sport that, let's face it, lacks him. I like Kyle
- 9:34Speaker 1: Whittingham a lot. I think Michigan could be dramatically better.
- 9:39Speaker 1: I mean, they went from Sharon Moore, who was banging
- 9:41Speaker 1: his assistant on his desk, to a guy that took
- 9:44Speaker 1: Utah to multiple Rose Bowls. Utah, Rose Bowl, say that
- 9:48Speaker 1: one out loud. But like when they asked Kyle about
- 9:52Speaker 1: hating Ohio State, which in fairness, he just got to Michigan.
- 9:55Speaker 1: It's like, read the room, man. He couldn't even say it.
- 9:58Speaker 1: And it's just like I sometimes you get in these
- 10:02Speaker 1: positions where it's like everyone's just too rich. You know,
- 10:07Speaker 1: what was the old line with comedians? Like, it's hard
- 10:09Speaker 1: to be funny and sat in sheets. Like, it's hard
- 10:12Speaker 1: to have the same edge. Now, the games, I'm not
- 10:14Speaker 1: saying they don't work as hard, but there are not
- 10:17Speaker 1: enough Lane Kiffins that are just pissing people off. Like,
- 10:20Speaker 1: even think about Kirby Smart and Sark. Think about the
- 10:23Speaker 1: other guys in the SEC. Kalen DeBoer. Yeah, just a
- 10:27Speaker 1: nice guy from the Dakotas, you know? I mean, just
- 10:30Speaker 1: started a true freshman. Seems like a good guy. I mean,
- 10:33Speaker 1: seems the opposite of Nick. Like even Nick, kicking everyone's ass,
- 10:36Speaker 1: kind of had an edge to him. Just on any
- 10:38Speaker 1: given day could just go on a rant and be like,
- 10:40Speaker 1: Jesus Christ. Like those days feel kind of over. And Lane, yeah,
- 10:45Speaker 1: kind of a scumbag, kind of into himself. DGAF, going
- 10:49Speaker 1: to worry about himself. I mean, I was listening to this.
- 10:52Speaker 1: Bill Simmons had Bob Chesney on. And listen, it's not
- 10:55Speaker 1: comparable coaching at JMU or Liberty or some of these
- 10:59Speaker 1: small schools that are going to eke into the playoffs
- 11:02Speaker 1: as coaching at Ole Miss. But he was adamant when
- 11:06Speaker 1: I interviewed for these power forward jobs, and he clearly
- 11:09Speaker 1: was going to get one, if not this cycle, over
- 11:11Speaker 1: the next couple cycles, and have his opportunity to take
- 11:14Speaker 1: multiple jobs. He said, I will not take the job
- 11:17Speaker 1: if you don't allow me to coach in the playoffs.
- 11:20Speaker 1: And part of the reason Lane was so polarizing was like, bro,
- 11:25Speaker 1: you finally made it. Like, you are in the playoffs,
- 11:28Speaker 1: and you're just going to leave your team for a
- 11:31Speaker 1: program that you hoped can get to the point where
- 11:34Speaker 1: you're at. That was the craziness of the conversation. Because
- 11:39Speaker 1: I think we all agree, if you could just pick
- 11:42Speaker 1: a job between the two, you would coach at LSU,
- 11:45Speaker 1: if you were a football coach, over Ole Miss. This
- 11:48Speaker 1: is not the NFL. where at the end of the day,
- 11:51Speaker 1: if you give me the right quarterback, I mean, Cowboys
- 11:53Speaker 1: haven't made the NFC Championship in 30 years. The Chiefs
- 11:58Speaker 1: won three Super Bowls since like 2020. So it's like
- 12:02Speaker 1: the market size, everyone's making money. In college, it does matter,
- 12:07Speaker 1: even with NIL. Honestly, now more than ever, it's why
- 12:09Speaker 1: the Big Ten is kind of separated, because they have
- 12:12Speaker 1: these huge alumni bases, they have these massive business schools,
- 12:15Speaker 1: and they just have more backing when it comes to
- 12:17Speaker 1: the money and the... the deep waters of the cash
- 12:22Speaker 1: in which they're dealing with unlike the SEC and I'm
- 12:24Speaker 1: a pro SEC guy I've been saying forever it ain't
- 12:27Speaker 1: even that close last couple years it's kind of changed
- 12:30Speaker 1: and the moment that uh Greg Byrne the Alabama AD
- 12:35Speaker 1: tweeted out like for donations for NIL I said they're
- 12:38Speaker 1: fucked they are they got no shot I mean none
- 12:43Speaker 1: if you're begging on Twitter for the uh Is it GoFundMe?
- 12:48Speaker 1: What are we talking about? I mean, it costs $ 2,
- 12:50Speaker 1: $ 3 million. That's Texas' great advantage in the SEC. Unlimited budget.
- 12:55Speaker 1: Texas A & M. Much bigger budget than all the
- 12:58Speaker 1: schools east of them. And just because their donor base
- 13:02Speaker 1: has more money. It's just a black and white game.
- 13:06Speaker 1: And clearly Lane thought that they had bigger backing, obviously
- 13:09Speaker 1: had more access to recruits in terms of Louisiana. But
- 13:13Speaker 1: I don't mind him pissing everyone off. But when you
- 13:16Speaker 1: do that, you got to win, you know? I mean,
- 13:18Speaker 1: sometimes disruptors shoot to the top. Chip Kelly did. And
- 13:22Speaker 1: then he became a laughingstock really quick. And he was
- 13:25Speaker 1: escorted out of multiple buildings. And it's not viewed very
- 13:29Speaker 1: highly anymore in coaching circles, especially after last year. I mean,
- 13:33Speaker 1: anytime you mail it in. Now, Lane by no means
- 13:36Speaker 1: is mailing it in. He's doing the opposite. He's looking
- 13:38Speaker 1: for every edge. But in a weird way, it's like
- 13:42Speaker 1: for being this guy pushing the envelope, There is like
- 13:46Speaker 1: a Fugazi scam artist side to him. It's like, you know,
- 13:51Speaker 1: you wouldn't compare him to the greats in business, but
- 13:53Speaker 1: you wouldn't say he's Elizabeth Holmes. You wouldn't say he's,
- 13:56Speaker 1: you know, Bernie Madoff. But there is a vibe where
- 14:00Speaker 1: he's just like, I don't know, something's a little off.
- 14:02Speaker 1: And then you read the story today that like he
- 14:04Speaker 1: led the charge. He was the one doing it. And
- 14:06Speaker 1: Todd Munkin said the other day, he's like, yeah, I
- 14:08Speaker 1: didn't understand why Lane was calling me in the middle
- 14:10Speaker 1: of training camp. Looking back, I probably should have called
- 14:12Speaker 1: him back. Well, yeah, because he was trying to steal
- 14:14Speaker 1: your fucking players. And the NFL came out hard about
- 14:20Speaker 1: like this kind of rule if these guys, wherever they go,
- 14:24Speaker 1: They're free agents, right? So if you draft a guy
- 14:27Speaker 1: and then you waive them and they go back to
- 14:29Speaker 1: school like you don't still own his rights, like that
- 14:31Speaker 1: guy's a free agent. So we'll see how that plays out. Again,
- 14:36Speaker 1: you know, today's a good example. And maybe I already
- 14:40Speaker 1: mentioned this. Again, baby brain. We need the kid to sleep.
- 14:44Speaker 1: We'll talk about it on Dad Diaries in a couple weeks,
- 14:46Speaker 1: what we had to do to bring in some help.
- 14:49Speaker 1: It's like bringing in a new offensive coordinator. But the–
- 14:54Speaker 1: Fifteen schools voted. There's 16 schools in the SEC. One abstained,
- 15:01Speaker 1: and that was LSU. And when you get into business
- 15:03Speaker 1: with Lane, like, things get weird. Like, is Alabama and
- 15:08Speaker 1: DeBoer going to work? Who knows? His resume would say
- 15:12Speaker 1: he wins everywhere. Last year he went on the road
- 15:15Speaker 1: and won a playoff game. Now people remember him getting
- 15:17Speaker 1: his ass kicked by Indiana. Well, basically everyone did except
- 15:20Speaker 1: Ohio State and Miami. Literally. I guess Oregon, the first time,
- 15:25Speaker 1: played him pretty admirably. But it wasn't Eugene. I just
- 15:31Speaker 1: think this guy... I don't mind villains. I don't want
- 15:35Speaker 1: everything to be about these crazy stories. But they do
- 15:38Speaker 1: benefit the business of this entertainment. There is a balance.
- 15:43Speaker 1: And I do think in the NFL... You know, it
- 15:45Speaker 1: was why it was so refreshing when Ben Johnson got
- 15:47Speaker 1: the job. And just out of... Not out of left
- 15:51Speaker 1: field because he was talking about how much respect he
- 15:53Speaker 1: had for Kevin O'Connell and how much respect and how
- 15:56Speaker 1: much he admired what Dan Campbell did for him. He's like, yeah,
- 15:59Speaker 1: I also like beating Matt LaFleur twice a year. It's like, whoa!
- 16:04Speaker 1: Because no one talks like that. Everyone's just so buddy-buddy.
- 16:07Speaker 1: It's like, I love this guy. I love this guy.
- 16:09Speaker 1: This guy's my guy. Admire this guy. This guy's cool.
- 16:12Speaker 1: It's like, I kind of miss the days when it's like, no,
- 16:14Speaker 1: I fucking hate this guy. I remember when I was
- 16:17Speaker 1: in junior high and high school and the Sacramento Kings
- 16:19Speaker 1: were good. And the Lakers had Kobe and Shaq. He's like,
- 16:23Speaker 1: we're going to take them down in the playoffs and
- 16:25Speaker 1: win the NBA championship. And Phil would just come and
- 16:29Speaker 1: talk so much crap, not just about the Kings, about
- 16:32Speaker 1: the people. Basically just call everyone in the area losers.
- 16:38Speaker 1: You would never get that anymore. Ever. Ever. their agent,
- 16:42Speaker 1: their PR person. You just wouldn't talk like that. And
- 16:46Speaker 1: there was just kind of a rawness that we've lost
- 16:49Speaker 1: that just doesn't exist anymore. And Lane adds that a
- 16:52Speaker 1: little bit. But then when the cameras are on, he
- 16:55Speaker 1: kind of plays the nice guy. Like, listen, I'm not
- 16:57Speaker 1: sleeping with co-eds anymore. I don't booze. I just do yoga.
- 17:02Speaker 1: You know, I just love my family. It's like, okay, Lane.
- 17:04Speaker 1: Those of us in the know know a lot of
- 17:06Speaker 1: red flags, which I don't mind. Like, we all got them.
- 17:09Speaker 1: We all got some skeletons. Some like Lane more than others.
- 17:12Speaker 1: But this is a story, man. He is going to
- 17:16Speaker 1: be Bulletin board material, probably as much as any coach
- 17:20Speaker 1: in college or pro, just given the way he operates.
- 17:24Speaker 1: In LSU, like I live in Arizona, the LSU Tigers
- 17:28Speaker 1: are a bigger football operation than the Arizona Cardinals. They
- 17:32Speaker 1: matter more. They're more talked about. Now, there are a
- 17:36Speaker 1: lot of college programs that are bigger than the Cardinals.
- 17:38Speaker 1: But my point is on LSU, there's a small percentage
- 17:42Speaker 1: of programs. I would put Ohio State. I would put Texas.
- 17:47Speaker 1: Definitely LSU. Michigan, when they're right, are just bigger than
- 17:51Speaker 1: some NFL teams. And Lane is the face of that operation.
- 17:55Speaker 1: Alabama was the last 10-plus years of Saban. They might
- 17:59Speaker 1: as well have been like, you know, the 33rd NFL franchise.
- 18:17Speaker 1: The other thing I saw today was that the NFL is,
- 18:20Speaker 1: the Pro Bowl no longer is going to exist, which...
- 18:25Speaker 1: It just had run its course years ago. And I
- 18:28Speaker 1: think the moment you start paying guards $ 15, $ 20 million,
- 18:32Speaker 1: it's like you have way too many guys on this
- 18:34Speaker 1: field making way too much money where there is no
- 18:37Speaker 1: outcome that this can matter. And I do think financially
- 18:41Speaker 1: things have ramifications of like the impact of these guys
- 18:47Speaker 1: getting rich. The NFL has made more millionaires. I mean,
- 18:50Speaker 1: unless there's some public company, but I would imagine it's
- 18:54Speaker 1: made more millionaires. than any business in American history. And
- 18:57Speaker 1: because every year you get a new influx of millionaires.
- 19:00Speaker 1: So obviously players, coaches, obviously the owners, Jed doesn't really
- 19:07Speaker 1: act like it, but you get to a point in this,
- 19:12Speaker 1: you know, the NBA all-star game is really bad. It's like, yeah,
- 19:15Speaker 1: some of these guys make 60, $ 70 million. You want
- 19:18Speaker 1: them to care about this? There was an element. And
- 19:21Speaker 1: I think sometimes I remember talking to a buddy, like,
- 19:25Speaker 1: I remember being if you could ever meet when I
- 19:28Speaker 1: was growing up someone that had played professional sports it's
- 19:32Speaker 1: like that guy that guy played in the NBA for
- 19:34Speaker 1: five years or that guy was drafted by the Jets
- 19:38Speaker 1: I remember Kenny Eason was from like Yuba City kind
- 19:41Speaker 1: of where I was from and we met him my
- 19:42Speaker 1: dad who was a UC Davis guy was like this
- 19:44Speaker 1: guy's a big deal, man. This guy's a big deal.
- 19:49Speaker 1: And you'd meet a guy like that, and you'd realize
- 19:52Speaker 1: all those guys, the majority of them, their careers, and
- 19:57Speaker 1: most people in all the pro sports in the 90s,
- 20:00Speaker 1: unless you were a star, probably had to get another
- 20:02Speaker 1: career when they were done playing. And even the stars
- 20:05Speaker 1: at any moment could be replaced because the contracts weren't
- 20:08Speaker 1: that big. You could just move on from a guy.
- 20:10Speaker 1: So unless you were like Magic Johnson or Barry Bonds
- 20:13Speaker 1: or Michael Jordan, like everyone was kind of fighting for
- 20:16Speaker 1: their lives. And that kind of built the base to
- 20:20Speaker 1: what became post-internet of where we're at now. And the
- 20:24Speaker 1: league is so massive, especially in the NFL, where the
- 20:27Speaker 1: majority of guys don't even last three or four years.
- 20:30Speaker 1: So it's like your career is over playing football at 26,
- 20:33Speaker 1: 27 years old. And if you were just a fringe guy,
- 20:37Speaker 1: you didn't even make that much money. So it's not
- 20:39Speaker 1: like you never have to work again. You've got to
- 20:41Speaker 1: get a job. And I think at this point in time,
- 20:44Speaker 1: when you just have random guys on your team making
- 20:47Speaker 1: $ 4 or $ 5 million, I mean, we just saw a
- 20:49Speaker 1: center get paid $ 27 million a year. So when you
- 20:53Speaker 1: want to play football, which is a violent, crazy game,
- 20:57Speaker 1: where you have to be in a lot of positions
- 21:00Speaker 1: a little off your rocker, To play any of the
- 21:03Speaker 1: offensive line positions, to play any of the defensive line positions,
- 21:06Speaker 1: to play running back, to play linebacker, to play safety,
- 21:09Speaker 1: like there are just going to be violent collisions. A
- 21:11Speaker 1: lot of them. You can get away with it at
- 21:14Speaker 1: wide receiver a little bit, like run out of bounds,
- 21:15Speaker 1: get down. A lot of positions you could not. They're
- 21:19Speaker 1: tight end. They're going to be violent collisions the majority
- 21:21Speaker 1: of the game. And you have to get yourself in
- 21:23Speaker 1: the right mindset. It's why there's like a, you know,
- 21:28Speaker 1: like there's a theater element in, When you shoot a
- 21:34Speaker 1: team walking out or a pregame locker room, especially at
- 21:38Speaker 1: the highest levels, like in college they do it a lot,
- 21:42Speaker 1: like Dan Lanning addressing the team, Nick Saban addressing the team.
- 21:45Speaker 1: You don't see it as much in the NFL, but
- 21:48Speaker 1: the vibe of a guy pregame is like he's trying
- 21:51Speaker 1: to get his mind right. He's going into a battle
- 21:54Speaker 1: where he's not going to die, but he has to
- 21:56Speaker 1: be willing to put his body in spots that are very–
- 22:01Speaker 1: I mean, just not safe. And you can't play football half-assed.
- 22:07Speaker 1: And this game died a long time ago. And let's
- 22:10Speaker 1: face it, things change. You know, I used to go
- 22:12Speaker 1: into Tower Records to buy a CD. Now when I
- 22:15Speaker 1: want to listen to a song, I press two buttons.
- 22:18Speaker 1: And I don't have to listen to the album to
- 22:20Speaker 1: wait to get to the song. I can just buy
- 22:22Speaker 1: the song. I can just listen to the song. I
- 22:24Speaker 1: don't even have to buy the song. You know, if
- 22:26Speaker 1: you want to watch, you want to stream something tonight...
- 22:29Speaker 1: Back in the day, we had to go, I didn't
- 22:31Speaker 1: have a Blockbuster close to me, I had to go
- 22:32Speaker 1: to Video City and hope the movie I wanted to
- 22:36Speaker 1: rent wasn't already rented or they had multiple options, right?
- 22:41Speaker 1: They had like 10 copies. And even some of the
- 22:43Speaker 1: popular movies, if they had 10 copies, if it was
- 22:45Speaker 1: all rented, I couldn't rent the movie. There's no, you
- 22:49Speaker 1: can't rent the movie. There's literally not a movie you
- 22:52Speaker 1: can't find to play on your television. And I just
- 22:56Speaker 1: think as things change, you've got to change. Your mindset
- 22:59Speaker 1: has to change. And the NFL kind of took them
- 23:01Speaker 1: a long time. It felt like they held on to
- 23:03Speaker 1: this a little too long. And they finally just let
- 23:07Speaker 1: go of the rope. It's kind of what I was
- 23:09Speaker 1: thinking about J.J. McCarthy. There was a story yesterday that
- 23:16Speaker 1: he's splitting reps with the second team. And I think
- 23:18Speaker 1: the hardest thing to do sometimes in sports is just
- 23:23Speaker 1: admit when you're wrong. and just move on. It comes
- 23:27Speaker 1: with the territory. It comes as part of the job description,
- 23:33Speaker 1: but this is not like, Hey, this building's losing money.
- 23:35Speaker 1: Let's put it on the market. Or I just saw
- 23:38Speaker 1: Maria was telling me there's a house for sale on our,
- 23:41Speaker 1: you know, like around the corner. It's like, you just
- 23:44Speaker 1: put a house up for sale. You're like, yeah, we're
- 23:45Speaker 1: got to move for a job. Maybe the person got
- 23:48Speaker 1: a divorce. Maybe the person just wants to downsize or upsize. Like,
- 23:53Speaker 1: It's easy to be unemotional about so many things. If
- 23:57Speaker 1: my computer breaks, I need a new computer. I don't
- 24:00Speaker 1: think twice. As long as I can save everything, I'm
- 24:02Speaker 1: not emotionally tied to the computer, even though I literally
- 24:05Speaker 1: use it every day, talk into it for a living.
- 24:09Speaker 1: But the actual computer, I don't give a shit about. Yet,
- 24:13Speaker 1: even if the guy's not a good player, if you
- 24:14Speaker 1: like the guy, or at one point in time believed
- 24:17Speaker 1: in the guy, and that's the crazy part about football
- 24:18Speaker 1: is like, This gets back to the Brian Dayball thing.
- 24:23Speaker 1: He loved Cam Ward. The Giants reportedly were going to
- 24:27Speaker 1: trade a haul for him a couple years ago. I mean,
- 24:29Speaker 1: an uncomfortable amount of draft capital. I think they don't
- 24:33Speaker 1: regret doing that because you would rather have Jackson Dart
- 24:36Speaker 1: right now than Cam Ward. We'll have to see both
- 24:38Speaker 1: of them play this year, but I think if you
- 24:40Speaker 1: pulled the 32 GMs, Jackson Dart would get picked 32 times,
- 24:45Speaker 1: including in Tennessee. But all this stuff's conditional. And if
- 24:50Speaker 1: you do not play well, the best coaches and the
- 24:55Speaker 1: best organizations can pivot the fastest once they realize this
- 24:59Speaker 1: is not going to work. And you need a little
- 25:02Speaker 1: time to have a definitive thought of this is not
- 25:05Speaker 1: going to work. But I do believe you kind of know.
- 25:10Speaker 1: Think about your relationships in which you've broken up with someone,
- 25:14Speaker 1: been broken up with, anyone listening that's been divorced. usually
- 25:21Speaker 1: you come to grips with it well before it becomes official.
- 25:25Speaker 1: And I mean, unless you're just completely blindsided and she's
- 25:28Speaker 1: like banging the neighbor, but for the most part, that's
- 25:31Speaker 1: not how it goes down. And there starts being like
- 25:34Speaker 1: a drip, drip, drip effect where you're like, yeah, something's
- 25:36Speaker 1: a little off. Yeah. Something's not going well. Yeah. I
- 25:39Speaker 1: don't think we, this is going to work out, but
- 25:42Speaker 1: like it's, it's human nature. Like, let's just hold on
- 25:44Speaker 1: a little bit longer. Hell, we do it in the
- 25:46Speaker 1: stock market sometimes. Like, I think this thing's going to
- 25:49Speaker 1: come back. Sometimes it does. Right? Sometimes it never does.
- 25:54Speaker 1: So I think I'm fascinated by all this stuff. The
- 25:58Speaker 1: NFL is probably quicker to change than anyone else, whether
- 26:02Speaker 1: it comes to cutting and trading players, whether it comes to, like,
- 26:05Speaker 1: this is not working out, we move. I mean, today
- 26:08Speaker 1: they just announced the 49ers– Minority owners, the official owner
- 26:15Speaker 1: of the Seattle Seahawks, which a lot of people kind
- 26:18Speaker 1: of speculate that he bought it for his son, which
- 26:22Speaker 1: might go down as the greatest gift in the history
- 26:23Speaker 1: of America. It's like, what did your dad get you?
- 26:27Speaker 1: It's like a pair of shoes. What'd he get you?
- 26:29Speaker 1: You know, he, he bought me a, he helped me
- 26:32Speaker 1: on a down payment for a home. He bought me
- 26:35Speaker 1: a car, you know, damn, that's a great gift. What'd
- 26:38Speaker 1: your dad buy you? Uh, the Seattle Seahawks. Uh, yeah,
- 26:41Speaker 1: we got John Snyder. We got Mike McDonald. We got
- 26:43Speaker 1: Sam Darnold on our contract and all these sweet defensive players.
- 26:47Speaker 1: Oh yeah. JSN is pretty good too. That's what my
- 26:49Speaker 1: dad gave me. It's like, Oh my God, what a
- 26:52Speaker 1: fucking gift. I mean, that's, I, uh, You'd have to–
- 26:58Speaker 1: I just don't think it'd be possible to come up
- 27:00Speaker 1: with a better gift than that. I truly don't. And
- 27:03Speaker 1: by everything I've read and talked to some people, like
- 27:05Speaker 1: this guy had worked for the 49ers, the kid, and
- 27:09Speaker 1: just loves football. Like just loves football. So, like I
- 27:14Speaker 1: don't know, his dad is an incredible American success story.
- 27:18Speaker 1: Came over from India, didn't have a pot to piss in,
- 27:21Speaker 1: didn't have any money. Went to Stanford and it's like, well,
- 27:23Speaker 1: what job did he get? Well, he just went into
- 27:26Speaker 1: business for himself because he's got balls the size of
- 27:28Speaker 1: watermelons and then just created billions of dollars by creating
- 27:31Speaker 1: a company and then investing his money and just nailing shit.
- 27:35Speaker 1: And then when it was all said and done, he
- 27:36Speaker 1: bought his son the defending Super Bowl champions for $ 9. 5 billion. So, yeah,
- 27:45Speaker 1: I'm trying to think of the great gifts my dad
- 27:47Speaker 1: got me growing up. I don't think many compare. I don't.
- 27:54Speaker 1: Golf clubs, a bike. Bought me my first suit, I remember,
- 27:59Speaker 1: when I graduated college. I actually still have it. I
- 28:02Speaker 1: still have it. Well-made suit. A little big. I was
- 28:07Speaker 1: a little fatter then. I wanted to play a little game.
- 28:11Speaker 1: I'm concerned. I was driving around today. I'm like, I
- 28:14Speaker 1: need some content. I'm like, let's play a little game. Because,
- 28:18Speaker 1: you know, I just randomly think about different stories with
- 28:21Speaker 1: football and just like, I don't love that. I don't
- 28:24Speaker 1: see that. So let's just play a little game. And
- 28:27Speaker 1: this is going to be called I'm Concerned. We'll start
- 28:29Speaker 1: with Jaden Daniels. And not necessarily him. Like I don't
- 28:35Speaker 1: think just because he was injured last year, he's now
- 28:38Speaker 1: going to be bad. But I read today that they
- 28:41Speaker 1: joint practiced the Ravens and got destroyed up front. Now,
- 28:47Speaker 1: they had multiple, obviously Tunzel's gone. They had other offensive
- 28:50Speaker 1: line injuries. But is there a chance? Listen, I was
- 28:56Speaker 1: pro Sonny Stiles. I think he has a chance based
- 29:00Speaker 1: on college to be a star in the NFL. I've
- 29:03Speaker 1: seen some clips flying around. A little bit of a
- 29:05Speaker 1: struggle so far for the young man. But he has
- 29:09Speaker 1: no impact on Jaden. I just do wonder if, like,
- 29:12Speaker 1: is this commander season not going to go well? There's
- 29:16Speaker 1: just that kind of thing floating over his head about
- 29:19Speaker 1: which he self-inflicted wound here about the number. People are
- 29:23Speaker 1: making fun of him. Their team's not that good. They
- 29:26Speaker 1: can't block anybody. I mean, they do play in a
- 29:28Speaker 1: division with the Eagles with like a bunch of good
- 29:31Speaker 1: guys up front. The Cowboys defensive line is dramatically better.
- 29:35Speaker 1: And say one thing about the Giants defense, they got
- 29:37Speaker 1: past rushers for days so i you read headlines like
- 29:42Speaker 1: that and i just i just wonder and i listen
- 29:46Speaker 1: now adam peters came on the show i like adam
- 29:49Speaker 1: peters a lot uh this season could get weird this
- 29:52Speaker 1: season could get weird fast I'm playing in my first
- 29:55Speaker 1: fantasy football league this year. We got a draft Sunday,
- 30:00Speaker 1: volume crew, bunch of producers, bunch of dudes that work
- 30:02Speaker 1: on different shows. I'm kind of excited. But I was like,
- 30:05Speaker 1: you know, can I take a quarterback first? They're like, no,
- 30:09Speaker 1: you got to take a running back. I hate those rules. Like,
- 30:11Speaker 1: I'm just going to do me. I'm going to take
- 30:13Speaker 1: whoever the hell I want to take when I pick.
- 30:15Speaker 1: But I was listening to, I saw Bill Simmons put
- 30:17Speaker 1: out a big fantasy pod. So I'm like, oh, okay, listen,
- 30:20Speaker 1: get a couple of nuggies. And they brought up O'Marion Hampton. And,
- 30:25Speaker 1: you know, he's a guy they drafted in the first
- 30:28Speaker 1: round last year from North Carolina back a couple years ago,
- 30:32Speaker 1: the year before Belichick got there, back when North Carolina
- 30:35Speaker 1: actually had prospects. And by all mean, everyone I talked
- 30:40Speaker 1: to was like, ah, I like this guy a lot.
- 30:42Speaker 1: Big physical back, looks the part. And listen, I'm rooting
- 30:45Speaker 1: for Harbaugh, rooting for Herbert. Every time I watched him
- 30:50Speaker 1: last year, he looked slow. He just looks slow. And
- 30:54Speaker 1: I get he will run guys over and break some tackles.
- 30:59Speaker 1: And then I was watching him the first preseason game
- 31:01Speaker 1: against the Niners, or maybe it was the second preseason game,
- 31:03Speaker 1: whenever they played the Niners in the preseason game. And
- 31:06Speaker 1: just one touch, it was like, God, he just doesn't
- 31:08Speaker 1: look like an explosive running back. And I'm concerned. You
- 31:15Speaker 1: take a guy in the first round at a position
- 31:17Speaker 1: where Some of these first-round backs. Now, he wasn't drafted
- 31:21Speaker 1: as high as, you know, the Bijans, McCaffrey, Saquons. Like,
- 31:24Speaker 1: those guys are top-ten picks. This guy, I think, was
- 31:26Speaker 1: pick 22. Even Jameer Gibbs was pick 12. But, like,
- 31:31Speaker 1: if I'm going to take a first-round running back, kind
- 31:34Speaker 1: of need the guy to be good. I mean, sometimes
- 31:36Speaker 1: you take a first-round running back, it's like Najee Harris. Like, yeah,
- 31:38Speaker 1: he's fine. But I'm looking for, you know, Marshawn in
- 31:43Speaker 1: the first round, who was a first-round pick. Now, it
- 31:45Speaker 1: didn't work out in Buffalo, but once he got... You
- 31:48Speaker 1: could tell at Buffalo right away, like he is talented.
- 31:51Speaker 1: I just don't know if I see the talent. Now,
- 31:54Speaker 1: I'm not going to totally freak out yet. It's early.
- 31:57Speaker 1: But every time I've watched him, the number one thing
- 31:59Speaker 1: that stands out to me is like, this feels kind
- 32:01Speaker 1: of slow. Not relative to me or you, like he
- 32:04Speaker 1: beat us in a race, but just relative to other
- 32:07Speaker 1: NFL players. It's like I need a little more horsepower.
- 32:10Speaker 1: So one thing about the Tesla, man, you hit that
- 32:14Speaker 1: gas pedal, If you would have given me that thing
- 32:18Speaker 1: when I was like 16 or 17 years old, I
- 32:20Speaker 1: would have driven it off a bridge. We mentioned J.J. McCarthy.
- 32:26Speaker 1: You could just say this in general. I haven't been
- 32:30Speaker 1: beating this drum for a while. I'm out on Minnesota.
- 32:34Speaker 1: I'm not acting like they're going to be the Browns
- 32:37Speaker 1: or the Arizona Cardinals or the Miami Dolphins. But their
- 32:40Speaker 1: quarterback situation is a guy who was benched last year
- 32:44Speaker 1: for Jacoby Brissett. who even when he beat out J.J. McCarthy,
- 32:49Speaker 1: and I'm not, if you're not at practice, you can't
- 32:52Speaker 1: make these gigantic takeaway headline statements of like, that's a
- 32:58Speaker 1: great play. Like you don't really know what's going on.
- 33:01Speaker 1: But you just watch, could be hit or miss of
- 33:03Speaker 1: all the practice videos I've seen. Carson Wentz is going
- 33:07Speaker 1: to be the backup. J.J. 's either going to be
- 33:09Speaker 1: the third stringer or maybe they trade him. Florio Rope,
- 33:12Speaker 1: could they potentially cut him? I doubt that. But you're
- 33:18Speaker 1: going to compete in a division with those guys against
- 33:22Speaker 1: Jared Goff, Jordan Love, and Caleb Williams. And that's why,
- 33:27Speaker 1: like most people, I think I'm going to pick and
- 33:29Speaker 1: finish fourth. Jed York. We had our, not even fun,
- 33:37Speaker 1: but it's, and I stand by what I say. said
- 33:40Speaker 1: the other day. That's the most embarrassing thing I can
- 33:42Speaker 1: ever remember. We have had worse incidents. We have had
- 33:47Speaker 1: disgusting criminal incidents associated with the NFL. We have had
- 33:52Speaker 1: crazy shit happen where Javon Belcher, back with the Chiefs,
- 33:56Speaker 1: I don't even want to rehash it, but you can
- 33:59Speaker 1: Google it. From Ray Rice, we have seen everything under
- 34:03Speaker 1: the sun. We've had coaches show up naked to a
- 34:07Speaker 1: drive-thru drunk. I mean, there's nothing. The 49ers coach was
- 34:11Speaker 1: once caught when he was dating a stripper doing a
- 34:14Speaker 1: line of blow in his office. I mean, there's not
- 34:17Speaker 1: many scenarios that you can bring up, and the NFL
- 34:23Speaker 1: doesn't have it covered, either with a coach, a player,
- 34:26Speaker 1: or an owner. Obviously Kraft. I do think... Most people,
- 34:33Speaker 1: I don't care. To me, prostitution, if she's above age
- 34:38Speaker 1: and it's consensual, I don't care. I really don't. It
- 34:42Speaker 1: doesn't bother me at all. I spend zero time thinking
- 34:45Speaker 1: about it. If you go to a strip club and
- 34:48Speaker 1: you want to pay and she'll have sex with you,
- 34:50Speaker 1: is that a crime? If you don't, I do not care.
- 34:52Speaker 1: I don't think that guy needs to be arrested. I
- 34:54Speaker 1: don't think she needs to be arrested. This isn't about,
- 34:57Speaker 1: and Ethan Strauss wrote about this, the actual act of prostitution.
- 35:03Speaker 1: This was more the reflection of this guy that owns
- 35:07Speaker 1: and comes from this super uber wealthy family, has become
- 35:12Speaker 1: the controlling owner, and lived in Silicon Valley, and is
- 35:15Speaker 1: just a guy that should be a heavy hitter. A
- 35:19Speaker 1: lot of heavy hitters have prostitutes. They're called high-end escorts
- 35:23Speaker 1: at the Four Seasons or the Ritz. not in a
- 35:25Speaker 1: trailer park for $ 140, $ 160. Still a little confused. Some
- 35:30Speaker 1: said that it was $ 160 for the prostitution. Others said
- 35:33Speaker 1: it was $ 140 and he was going to give the
- 35:35Speaker 1: $ 20 tip. Not exactly sure on the rate. So that
- 35:38Speaker 1: is up for debate. But the video, the body cam footage,
- 35:42Speaker 1: which basically has Jed saying like two things. I don't
- 35:46Speaker 1: know where I'm going. They don't even really interview him.
- 35:50Speaker 1: They just basically open the door, handcuff him, put him
- 35:53Speaker 1: in the car, He doesn't incriminate himself at all in
- 35:57Speaker 1: terms of something that's going to live with him forever. Now,
- 36:02Speaker 1: it will live with him forever, just the video of
- 36:04Speaker 1: him just getting ripped out of the car in a
- 36:06Speaker 1: Yankees t-shirt. But he files for divorce in May, and
- 36:11Speaker 1: then several months later is caught in a trailer park
- 36:15Speaker 1: trying to get laid. And listen, not everyone has the
- 36:20Speaker 1: ability to have quote-unquote game be able to feel comfortable
- 36:26Speaker 1: with women, be able to pick up women. Not everyone's
- 36:31Speaker 1: Rico Suave. Not everyone walks into the room like they're
- 36:34Speaker 1: Brad Pitt. So whether you're rich or poor, you're just
- 36:38Speaker 1: not comfortable picking up random women. Now, you would think
- 36:42Speaker 1: there would be some sort of avenue to just meet
- 36:45Speaker 1: someone in his social circles, but it was just an
- 36:49Speaker 1: extremely sad visual of just, this guy is in a
- 36:53Speaker 1: bad place. Whatever happened in divorce, he filed it. So,
- 36:57Speaker 1: I mean, you could have some theories on why would
- 37:00Speaker 1: you file for divorce against your wife of 15 years?
- 37:02Speaker 1: Was she doing something wrong? Does that put you down
- 37:04Speaker 1: or spiral down a place? Kyle mentioned that he doesn't
- 37:08Speaker 1: even live in the Bay Area anymore. He moved to Ohio.
- 37:12Speaker 1: But if you're going to attempt to do that on
- 37:15Speaker 1: a Sunday morning, I'm sorry, I'm really concerned. This guy
- 37:20Speaker 1: just needs some help. you know, shit. He might just
- 37:23Speaker 1: need a friend, but this, it's just, it's bad. And
- 37:28Speaker 1: you know, the owner's meetings was the day Al Guido
- 37:30Speaker 1: has been on this podcast today was representing the 49ers.
- 37:33Speaker 1: Who's was over the course of the last year, maybe
- 37:36Speaker 1: even less was named the team CEO president. Like he's
- 37:39Speaker 1: in charge. Uh, but now Jed doesn't even live in
- 37:42Speaker 1: the Bay area. So maybe it's just part of it.
- 37:45Speaker 1: He's living in Ohio. I don't know. No good looking
- 37:49Speaker 1: women there or something. I, I, I, It's really hard
- 37:53Speaker 1: to wrap your head around. It really is. Even if
- 37:59Speaker 1: you wanted the prostitute, you would think there would be
- 38:03Speaker 1: something that would trigger your brain when you're him. Part
- 38:07Speaker 1: of it's high class, low class, like you're going to
- 38:10Speaker 1: get a gutter rat. for $ 140, what do you think
- 38:13Speaker 1: that buys you? Especially in these inflationary times. That once
- 38:16Speaker 1: you saw, if you didn't know where you were going
- 38:20Speaker 1: and started turning in, you're like, this is probably not
- 38:22Speaker 1: a good idea and leave. And that happens to a
- 38:25Speaker 1: lot of us in a lot of different things. Doesn't
- 38:27Speaker 1: even have to be involved with, you know, looking for
- 38:29Speaker 1: a hooker. But like, should I do this? And then
- 38:32Speaker 1: kind of your intuition, your upbringing, just basic things like
- 38:38Speaker 1: what your parents taught you, like this isn't right. Whatever
- 38:41Speaker 1: that could be. It could be something trivial. It could
- 38:43Speaker 1: be something pretty normal and basic. It doesn't necessarily have
- 38:47Speaker 1: to be a criminal act. Like, yeah, I shouldn't do this.
- 38:50Speaker 1: You know, that to me is the crazy part for him.
- 38:52Speaker 1: At no point it shows you as just a human
- 38:57Speaker 1: empathetic side of like, this guy needs help. This guy
- 39:01Speaker 1: needs someone to talk to. This guy needs someone to
- 39:05Speaker 1: just fucking give him a hug. I mean, Jesus Christ.
- 39:10Speaker 1: Isn't there the rich person dating app like Raya? Just
- 39:14Speaker 1: put this. A picture of yourself smiling and on the bottom,
- 39:18Speaker 1: owner of the San Francisco 49ers. I'll promise you this.
- 39:22Speaker 1: You'll have some good looking women swipe your way. It
- 39:26Speaker 1: will not be hard to get laid. I just... can't
- 39:31Speaker 1: get over the fact that in his brain it didn't
- 39:36Speaker 1: trigger like, this is bad. And now he got arrested.
- 39:40Speaker 1: And that's the other thing when I hear the Kraft.
- 39:43Speaker 1: There's no mugshot of Kraft in an orange jumpsuit. Hell,
- 39:47Speaker 1: Tony Romo's not in an orange jumpsuit. None of these
- 39:50Speaker 1: guys are in an orange jumpsuit that have gotten in trouble.
- 40:06Speaker 1: Last but not least, this isn't necessarily football, but some
- 40:11Speaker 1: of you have probably seen on your social media feeds
- 40:13Speaker 1: that This good, good golf controversy. Even if you're not
- 40:18Speaker 1: into golf, you have probably seen people in your world,
- 40:21Speaker 1: maybe people you work with, or maybe just people on
- 40:23Speaker 1: the internet, wear those hats that say good, good. Dak
- 40:26Speaker 1: wears it a lot. They're a Texas-based YouTube golf company.
- 40:31Speaker 1: Bunch of young guys. They just play internet golf. And
- 40:36Speaker 1: they do really, really well. They're a massive, big company.
- 40:39Speaker 1: Make millions of dollars. And now they are, any store
- 40:43Speaker 1: you go to, golf-related, PGA Super Stores, Golf Galaxy, their
- 40:48Speaker 1: polos are in there. You can't go to a pro shop,
- 40:50Speaker 1: public or country club, without seeing their shit. Like, they
- 40:54Speaker 1: are a major staple in the game. And pretty incredible story.
- 40:58Speaker 1: They've done videos with pro athletes like Dak. Maybe it
- 41:01Speaker 1: was Ferguson Dak. I'm not a huge consumer of their content.
- 41:05Speaker 1: I did watch that video. And Dak's not great at golf,
- 41:09Speaker 1: but it was pretty entertaining. They're just fun, good personalities, right?
- 41:14Speaker 1: And they produced this commercial because all these big people
- 41:18Speaker 1: in the space, they get a lot of their money
- 41:21Speaker 1: from partnering with golf brands. And Callaway and Good Good
- 41:26Speaker 1: are partners, right? Barstool, for example, is partnered with TaylorMade.
- 41:32Speaker 1: Another big golf podcast that I listen to is partnered
- 41:34Speaker 1: with Titleist. And those companies pay these influencers a lot
- 41:38Speaker 1: of money. And it's been proven, beside like the Scottie
- 41:42Speaker 1: Shefflers and Tiger Woods, they push a lot of product
- 41:44Speaker 1: for them. Which actually is pretty cool that within the last,
- 41:51Speaker 1: I would say, five years, the money for that has
- 41:54Speaker 1: shifted to these influencers. And they have a lot of juice.
- 41:58Speaker 1: And they sign massive contracts with It's almost like why
- 42:02Speaker 1: NBA players sell LeBrons and Steffs and Kyrie sell a
- 42:05Speaker 1: lot of shoes. That's the equivalent here. And they produced
- 42:08Speaker 1: this video because they were going to have a good,
- 42:11Speaker 1: good driver. Callaway was going to have a driver that
- 42:14Speaker 1: was going to be the good, good driver, which I
- 42:16Speaker 1: would imagine would have done well. It would have sold.
- 42:21Speaker 1: It would have made them... And for those of you
- 42:23Speaker 1: who don't know anything about golf, drivers are not cheap.
- 42:26Speaker 1: If you just go into a random golf store, a
- 42:29Speaker 1: new driver can be well above $ 500, up to like $ 700, $ 800.
- 42:33Speaker 1: It is an expensive club. And they shot this video...
- 42:40Speaker 1: Where they were trying to reenact obsession. I saw that
- 42:44Speaker 1: movie when I was with. Maybe like two months ago.
- 42:48Speaker 1: I did Coward Show. Had some time to kill. I
- 42:50Speaker 1: stayed by this mall. Saw it. It was pretty good.
- 42:54Speaker 1: I didn't know what to expect. I saw a lot
- 42:56Speaker 1: of people. Either on podcasts or social media. Talking about it.
- 43:00Speaker 1: I got an afternoon to kill. Middle of summer. Nothing
- 43:03Speaker 1: to do. I was like yeah. I saw it. I
- 43:06Speaker 1: enjoyed it. It was not even what I expected. I
- 43:08Speaker 1: didn't know anything about it. But they tried to reenact
- 43:11Speaker 1: it how once you grab the driver, it makes you
- 43:14Speaker 1: obsessed with the driver. And this dude like ran into
- 43:18Speaker 1: a chick. Technically like tackled her. And then the video
- 43:22Speaker 1: went viral because everyone's like they are. obviously in poor taste,
- 43:28Speaker 1: but domestic violence, and they are just getting destroyed. So
- 43:31Speaker 1: they have to yank down the video, issue an apology.
- 43:34Speaker 1: The PGA Tour commissioner, the NFL guy, comes out and says,
- 43:39Speaker 1: we do not condone this because in like two months,
- 43:41Speaker 1: they were sponsoring a PGA Tour event. And Callaway's trying
- 43:46Speaker 1: to back off. These companies are now pulling their merchandise
- 43:52Speaker 1: out of the stores. So these stores have... You just
- 43:57Speaker 1: go to a random store. I mean, hundreds of polos
- 43:59Speaker 1: and hats. They're just yanking them off the shelf because
- 44:01Speaker 1: they're not even going to sell them. And I was
- 44:05Speaker 1: thinking about this. A lot of the best viral stuff
- 44:11Speaker 1: is just when you do good stuff and it goes viral.
- 44:15Speaker 1: I think when you try to force a viral video
- 44:19Speaker 1: in which what they were trying to force. Now, personally,
- 44:21Speaker 1: I don't care. Of course, I've watched enough of their stuff.
- 44:25Speaker 1: This guy's not trying to beat up a chick in
- 44:27Speaker 1: real life. They had a skit. It was stupid, and
- 44:32Speaker 1: the internet ran with it, and now it feels like
- 44:34Speaker 1: they're getting canceled. But when I first watched the video
- 44:39Speaker 1: after I heard about the controversy, I didn't think, like, oh,
- 44:41Speaker 1: they are pro-domestic violence. But I did think at one
- 44:44Speaker 1: point in time when you're shooting this video, like, this
- 44:46Speaker 1: is kind of stupid. And then the marketing team, I guess,
- 44:50Speaker 1: was responsible for it because they thought they would go viral.
- 44:53Speaker 1: Piggybacking off the movie obsession. Instead of, I don't know,
- 44:57Speaker 1: just try to do a good video. Hell, just hit
- 45:00Speaker 1: the driver and say how much you like it. Not
- 45:02Speaker 1: everything needs to be an attempt to go viral. And
- 45:07Speaker 1: I think that's where we're at. You see it a
- 45:09Speaker 1: lot on social media. A lot of people, and everyone
- 45:11Speaker 1: gets really caught up in... in like newspaper, like the
- 45:18Speaker 1: equivalent of like New York Times or CBS News, like
- 45:20Speaker 1: their headlines. I hope everyone realizes in the world we
- 45:24Speaker 1: live in, their headlines to be as provocative and as emotion,
- 45:31Speaker 1: attention grabbing as possible. And I'm just using them as examples.
- 45:34Speaker 1: You could use a hundred. Like it's all tabloid now
- 45:38Speaker 1: in terms of the headline on a tweet or a
- 45:40Speaker 1: social media post. That's what gets engagement, right? But when
- 45:45Speaker 1: you are the actual personality, just show your personality to
- 45:49Speaker 1: shoot the commercial. You don't need to try to outthink
- 45:52Speaker 1: the room. And I think we live in this world
- 45:55Speaker 1: where sometimes people just see an algorithm and think this
- 46:00Speaker 1: will help us go viral. Where it's like, this is dumb.
- 46:03Speaker 1: No one even quite understands what's going on. Let alone
- 46:06Speaker 1: you're going to have our biggest star truck this chick.
- 46:10Speaker 1: Like this probably won't go well. Now, when they were
- 46:12Speaker 1: shooting it, they probably didn't think like this could end
- 46:14Speaker 1: our relationship with Callaway, the PGA Tour and Crater or
- 46:18Speaker 1: Apparel business. They probably didn't have that conversation or they
- 46:21Speaker 1: would have not done the video. But it gets back
- 46:25Speaker 1: to these people that just if you just live on
- 46:27Speaker 1: the Internet, there's this balance of and listen, I could
- 46:30Speaker 1: be better at this. I, we just talked about this
- 46:34Speaker 1: in the meeting. I need to get better about doing
- 46:36Speaker 1: lists and about doing power rank and just whatever my
- 46:40Speaker 1: version of it is, but I don't. And I'm a
- 46:44Speaker 1: good example of like, you can be successful without doing it.
- 46:47Speaker 1: And sometimes the most organic stuff just goes viral. I,
- 46:53Speaker 1: what was the clip I saw? Uh, It was when
- 46:57Speaker 1: Deshaun Watson was named the quarterback, starting quarterback the other day,
- 47:02Speaker 1: the old Stephen A. Smith clip of if Deshaun Watson
- 47:06Speaker 1: was walking down the street and just got arrested for
- 47:09Speaker 1: being Deshaun Watson the quarterback, I wouldn't be mad. He's
- 47:12Speaker 1: that bad at quarterback. He's that awful. Sometimes just be you.
- 47:18Speaker 1: It's pretty funny. I just think sometimes we overthink this.
- 47:26Speaker 1: And these guys find themselves in what probably feels like
- 47:30Speaker 1: a tsunami that's never going to end, which anyone that
- 47:35Speaker 1: saw that video today in Nepal is like, Jesus Christ.
- 47:39Speaker 1: I didn't even– you know what's funny? You have a kid,
- 47:42Speaker 1: and maybe you get a little more sentimental. Maybe you're
- 47:44Speaker 1: just like, especially when he's this age, you're kind of
- 47:46Speaker 1: in this protection. Like I can't even– I clicked it.
- 47:50Speaker 1: I start seeing the water come over all the people.
- 47:52Speaker 1: I had to turn it off. I used to be
- 47:55Speaker 1: numb to that stuff. Numb. I mean, I could watch
- 47:58Speaker 1: people get shot. I mean, shit, we all have with
- 48:01Speaker 1: the internet. But I see any violent fights and stuff.
- 48:05Speaker 1: I'm at the point right now. I'll morph back as
- 48:08Speaker 1: it gets a little older. I mean, I'm a sucker
- 48:10Speaker 1: for that content. But the current state I'm in, it
- 48:14Speaker 1: doesn't do it for me. But man, that... Again, I
- 48:18Speaker 1: don't even know. Was that right by the... The ocean?
- 48:20Speaker 1: Was that a river? Was that a dam that broke?
- 48:22Speaker 1: I'm not even quite sure what happened. Because I couldn't
- 48:24Speaker 1: even watch. I'm like, I'm out. I cannot do this.
- 48:28Speaker 1: I'm not going to watch these people get engulfed by water, drown, slam, die.
- 48:35Speaker 1: You probably couldn't even see any of that. But I
- 48:38Speaker 1: just refused to click it. Yeah, that'll be it for
- 48:42Speaker 1: the day. So we'll be back tomorrow. I'll probably do
- 48:43Speaker 1: a big mailbag tomorrow. And lead us into the weekend. Adios.
- 48:52Speaker 1: The Volume.