Latest / Black Fridays: Business Growth for Entrepreneurs, Creators & Professionals / Black Fridays Special - How The Lip Bar Built Community in Detroit
Transcript
- 0:00[SPEAKER_00]: Yeah, the lip art is going to get a very friendly and welcome to experience.
- 0:04[SPEAKER_00]: We actually pride ourselves that when we're training new employees, it's all about the experience.
- 0:08[SPEAKER_00]: It's all about having that one-on-one interaction because, yes, of course, you want you to come and shop with us, but we want you to really feel like this is a space where you can be vulnerable because it is beauty, you know, women are coming in, they're talking about their insecurities.
- 0:22[SPEAKER_00]: Oh, I have these dark circles, I don't think I should wear a red lip.
- 0:27[SPEAKER_00]: We're going to throw all that out the door.
- 0:48[SPEAKER_02]: What up, Bill Black Friday's family.
- 0:49[SPEAKER_02]: We are continuing our celebration of Black business month here in Detroit and we are on location at the lip bar.
- 0:57[SPEAKER_02]: And I'm sitting here with the person who is responsible for making this happen, the community manager of the lip bar to trade Mr. Meal Jackson, how are you?
- 1:05[SPEAKER_00]: Hello.
- 1:05[SPEAKER_00]: I'm doing great.
- 1:06[SPEAKER_00]: I'm splendid.
- 1:07[SPEAKER_02]: Good.
- 1:08[SPEAKER_02]: Good to see you.
- 1:08[SPEAKER_02]: And it's your birthday.
- 1:09[SPEAKER_00]: Happy birthday.
- 1:10[SPEAKER_00]: Thank you.
- 1:11[SPEAKER_02]: Yeah, you're here working on your birthday.
- 1:12[SPEAKER_00]: Yeah, you know, we had to do something, you know, me personally, I like to do something that it's good and gives back to the community on my birthday.
- 1:20[SPEAKER_00]: Yeah, until this year, it just happens to be Black Friday's podcast talking about like this month.
- 1:26[SPEAKER_02]: Yes, tell my black business month black people black Friday.
- 1:29[SPEAKER_00]: I say black and black black black black My black I mean black and they're you look more of it.
- 1:34[SPEAKER_02]: Yeah, you know for sure.
- 1:36[SPEAKER_02]: Yeah, so Jamila tell us a little bit about what it is that you do here at look bar.
- 1:41[SPEAKER_00]: Yeah, so at the lip bar.
- 1:42[SPEAKER_00]: I am tasked with creating
- 1:45[SPEAKER_00]: community events and you know activating the space here in our flagship store and also making sure that we're doing our part to give back to our Detroit community as a lot of people know Melissa Butler and Rasko Spears are our creators and our founders and so
- 2:03[SPEAKER_00]: both women being cast head grads and Detroit natives.
- 2:07[SPEAKER_00]: Detroit was a very first place to really support them and they steal support them as a die-hard and lit by our fans and so it's important for us to really focus on the city that we're in and not just take from our customers and expect them to always support us but give them that support back as well.
- 2:27[SPEAKER_02]: for sure for sure and so I was talking to somebody earlier today and they didn't even know that August was black business month so I wanted to ask you and I mean personally I might have found out a couple of years ago but I wanted to ask you what made you want to celebrate the significance of black business month given the fact that it may not necessarily be wildly recognized just yet or quite yet.
- 2:50[SPEAKER_00]: Yeah, I mean, one as a black consumer, I know that the black dollars and what like the trillions or something like that.
- 2:57[SPEAKER_00]: And so not just only giving a shout out to all of the amazing black businesses, but the black consumers who keep the black businesses in business.
- 3:07[SPEAKER_00]: That's one of the reasons I like to celebrate, but also but the attack on DEI, can we still say that word?
- 3:14[SPEAKER_00]: Yes.
- 3:14[SPEAKER_00]: Okay.
- 3:15[SPEAKER_00]: I'm going to say it.
- 3:16[SPEAKER_00]: But the attack that's going on on DEI it's not just about black businesses, what it's about all businesses from people of different shapes, sizes, creasing colors that also need to be celebrated.
- 3:27[SPEAKER_00]: So whenever there's a month, you know, every month is a new celebration.
- 3:31[SPEAKER_00]: You know, it's national dog day, national
- 3:34[SPEAKER_00]: cat day, national toenail clip and day.
- 3:36[SPEAKER_00]: So, you know, when it is about our people and of lifting our people, it's important to celebrate.
- 3:41[SPEAKER_02]: Yeah, and so the lip bar has a history of doing community-focused events here in the city, and that's very intentional in nature, and I wanted to ask what, what art, could you talk about some of the events that you all have hosted here, and the significance of those events and the communities that you hosted in this space?
- 3:59[SPEAKER_00]: Yeah, so last March, we really put, you know, it all on the table, we had a big 313 day celebration where we had like 10 to 12 female owned businesses, come and do like a private event for some influencers.
- 4:15[SPEAKER_00]: And so we had people like 12 and V. We had, um, most of the people who do the honey, the huff been in woman team.
- 4:26[SPEAKER_00]: Oh, he has, he has was there, pretty brown girls was there, so just a lot of women who one have already supported the little bit bar, but to, you know, we are always keeping our eye on other black women on businesses.
- 4:41[SPEAKER_00]: saying how we can support them because we wouldn't be here without the upliftment of others.
- 4:46[SPEAKER_00]: So we did that for 313 a day and then here in store we partnered with Bass Blue which is a woman's intern co-working space in midtown and we partnered with them to have some of their members come in and activate our space on Wednesday.
- 5:02[SPEAKER_00]: So we had Detroit roses,
- 5:04[SPEAKER_00]: We had, um, hey, me first, we had JK Shark Cooterie, and then we had She So Detroit.
- 5:12[SPEAKER_00]: And so, just again, giving people the opportunity to even test this face.
- 5:16[SPEAKER_00]: Do I want to break and more?
- 5:17[SPEAKER_00]: Do I want to go from online to, you know, in-store and what does that experience feels like?
- 5:22[SPEAKER_00]: And then also just giving them a chance to interact with their customers in a face-to-face basis, and then also introduce them to our friends.
- 5:29[SPEAKER_02]: and what's next?
- 5:30[SPEAKER_02]: What's upcoming that people can be on lookout for?
- 5:32[SPEAKER_00]: Oh, what's next?
- 5:35[SPEAKER_00]: We're going to do some lines again.
- 5:38[SPEAKER_00]: We have an amazing woman reporter who works with the lines who wants to partner with us to do some in-store game nights.
- 5:47[SPEAKER_00]: We want to do, well right now, currently we're doing a backpack drive.
- 5:52[SPEAKER_00]: for three little teachers that were nominated for our backpacks in beauties, contest.
- 5:58[SPEAKER_00]: So if you got a backpack, you want to bring it to the lip bar, bring it to us by the 31st, and you'll get 15% off for your donation.
- 6:05[SPEAKER_00]: And if you are a teacher and you want to come down, I know, I didn't know the first week of school started, I read it.
- 6:10[SPEAKER_02]: Yeah, they started early last time.
- 6:11[SPEAKER_00]: started, um, most of them, baby, as I said, no way to manage.
- 6:14[SPEAKER_00]: Yes, and I was going to start to act.
- 6:16[SPEAKER_02]: They said, no, no, they're so good.
- 6:18[SPEAKER_00]: So I mean, teachers, if that far, sweet school has taken you out, come down, bring your work badge, and we'll give you 15 percent off your brow services.
- 6:26[SPEAKER_00]: We just want to do a little something to get back to the people who are creating this next generation of leaders.
- 6:31[SPEAKER_00]: And I know it's hard because they don't pay you all with that butcher work.
- 6:34[SPEAKER_00]: So that's what we're doing now.
- 6:35[SPEAKER_00]: Then I told where we'll be doing, some fun raising for breast cancer awareness as well.
- 6:40[SPEAKER_02]: very dope.
- 6:41[SPEAKER_02]: And could you talk about the experience that people get when they come to liberal because anybody who ever necessarily been down here, yeah, I don't think they really know like what they're in store for, because I've seen people who says we've been here today, come in and be able to get fresh fish and make up, be able to try on products, be able to get like cashier.
- 7:00[SPEAKER_02]: So like could you talk about what that experience like when you come to the liberal?
- 7:03[SPEAKER_00]: Yeah, the lip bar you're going to get a very friendly and welcoming experience.
- 7:07[SPEAKER_00]: I know a lot of people feel like, you know, black on businesses.
- 7:11[SPEAKER_00]: It's not always a great experience, but we actually pride ourselves that when we're training new employees, it's all about the experiences all about having that one-on-one interaction.
- 7:20[SPEAKER_00]: So from the moment you walk in the door, somebody's going to be screaming, hello, how can I help you?
- 7:24[SPEAKER_00]: How you doing today?
- 7:25[SPEAKER_00]: They're going to compliment your outfit because, yes, of course, you want you to come and shop with us.
- 7:32[SPEAKER_00]: this is a space where you can be vulnerable because it is beauty.
- 7:35[SPEAKER_00]: You know, women are coming in and they're talking about their insecurities.
- 7:38[SPEAKER_00]: Oh, I have these dark circles.
- 7:40[SPEAKER_00]: I don't think I should wear a red lip.
- 7:43[SPEAKER_00]: We're going to throw all that out the dough.
- 7:44[SPEAKER_00]: You're going to walk out a whole new person because that's where we're here to talk about.
- 7:48[SPEAKER_00]: We're here to enhance your natural beauty.
- 7:50[SPEAKER_00]: We're here to tell you that you're beautiful already, but here's a little song to take it over to the next level.
- 7:55[SPEAKER_00]: And so we really take pride in caring for our customers and showing them that, you know, whatever society has said about black women, black beauty and just women in general in their beauty because we also cater to all types of women.
- 8:12[SPEAKER_00]: You know, you don't leave that out the door and then you don't come in here.
- 8:14[SPEAKER_00]: This is the safe space.
- 8:16[SPEAKER_00]: You can try on as many lips as you like.
- 8:18[SPEAKER_00]: You can get the solutions to, you know, your beauty issues that you may be facing in.
- 8:24[SPEAKER_00]: You're going to walk out here.
- 8:25[SPEAKER_00]: Happy year and lighter.
- 8:27[SPEAKER_00]: So that says, you know, we're going to dig where every day, but we do offer appointments.
- 8:31[SPEAKER_00]: So if you come and get your Facebook down, you can do one on one services with our makeup artists.
- 8:38[SPEAKER_00]: So we offer 30, 60, and 90 minute consultations.
- 8:42[SPEAKER_00]: If you could really sit down, one on one with our makeup artists and ask other questions that you want to ask because
- 8:48[SPEAKER_00]: TikTok videos can only take you so far, but just having that personal touch from someone who's educated in the industry and goes a long way.
- 8:56[SPEAKER_00]: So that's what we pride ourselves on.
- 8:58[SPEAKER_02]: Very dope.
- 8:59[SPEAKER_02]: And in the essence of black business money, you're entrepreneur yourself.
- 9:03[SPEAKER_02]: And you are the founder of Jackson Strategies.
- 9:06[SPEAKER_02]: Could you talk to us about your work and the business that you've been doing?
- 9:09[SPEAKER_00]: Yes.
- 9:09[SPEAKER_00]: So I have been in the media field officially 10 years this year.
- 9:15[SPEAKER_02]: Congratulations.
- 9:16[SPEAKER_00]: Ooh, it's been, it's been a lot, especially being a black woman in the media.
- 9:22[SPEAKER_00]: I was really there at the start of like black women, really feeling comfortable wearing her natural hair.
- 9:28[SPEAKER_00]: I got to remember the Tamarahal moment on the today show where she showed up.
- 9:32[SPEAKER_00]: And you know, I didn't even like how my hair look, but it was just still like, oh my god.
- 9:36[SPEAKER_00]: So, my very first experience when I got out of college, I went to a college career fair, and there was a producer there and he was like, oh, you know, he looked at my real, you know, me, I changed my hair every day.
- 9:52[SPEAKER_00]: You know, I'm like, you know, I'm like, killing with this.
- 9:55[SPEAKER_00]: I'm about to put all of my hair styles in here.
- 9:57[SPEAKER_00]: It's like, you think which one you want?
- 9:59[SPEAKER_00]: And so
- 10:02[SPEAKER_00]: You know, I think you should pick one hairstyle if you want to be on camera.
- 10:06[SPEAKER_00]: I see it.
- 10:08[SPEAKER_00]: I'm from Detroit.
- 10:09[SPEAKER_00]: I grew up watching Andrea.
- 10:10[SPEAKER_00]: I saw him in Andrea.
- 10:11[SPEAKER_00]: I saw him used to have whatever she wanted.
- 10:12[SPEAKER_00]: I said, if this is the industry, I don't really want to be in front of camera.
- 10:16[SPEAKER_00]: But I feel like I can make the change behind the cameras.
- 10:19[SPEAKER_00]: So that's when I started going into production and public relations, helping people tell their stories.
- 10:25[SPEAKER_00]: And then eventually it all led to me starting my own company because I wanted to support.
- 10:31[SPEAKER_00]: Women who look like me, other black on businesses, other, what we call a biopic businesses, because I had the knowledge, I had the time, I had the skill, I had the experience that a lot of people look for when it comes to high level marketing and PR.
- 10:49[SPEAKER_00]: But, you know, I did it at a little bit of a more affordable budget for our small and medium business owners.
- 10:53[SPEAKER_00]: And so that's kind of what I've been doing, but I think I'm ready to hang it.
- 10:58[SPEAKER_02]: understood.
- 10:58[SPEAKER_02]: Now what led you to that point in terms of feeling like it's time to pivot with that type of work.
- 11:05[SPEAKER_00]: I call myself the pivot queen.
- 11:07[SPEAKER_00]: So originally when I started my business, I was focused on public relations and event management, then COVID hit, and I saw the spike in the meat for social media marketing.
- 11:17[SPEAKER_00]: So I moved my company to focus solely on that.
- 11:21[SPEAKER_00]: And then just with the way the industry is going, get off the tools and tricks and tips.
- 11:26[SPEAKER_00]: You need off of social media already and so people don't want to pay for that.
- 11:30[SPEAKER_00]: So, you know, instead of exhausting myself, I feel like I'm going to move more to a consulting.
- 11:38[SPEAKER_00]: area of the business.
- 11:39[SPEAKER_00]: So I can tell you what you need.
- 11:41[SPEAKER_00]: Again, I can give you that high level experience, skill and talent.
- 11:45[SPEAKER_00]: And then I can connect you with the shooters and photographers and all of that.
- 11:51[SPEAKER_00]: Again, we're still within your working budget because all about promoting people giving them high quality work.
- 11:57[SPEAKER_00]: We're also working within the budget that they have because we've been entrepreneurs hard and the money ain't always
- 12:06[SPEAKER_02]: Exactly, and I saw you made a post recently on social media where you essentially documented your journey and your career in business and entrepreneurship and you mentioned how
- 12:17[SPEAKER_02]: that journey allowed you to be able to be trusted with the work that you do here at the lip bar.
- 12:22[SPEAKER_02]: So could you just talk about how you were able to create that opportunity or have those opportunities and experience lead up to you being here in this space?
- 12:31[SPEAKER_00]: Yeah, so originally when I interviewed for the lip bar, I had just been let go from
- 12:36[SPEAKER_00]: My previous job and I'm just like, um, the outside comments on it, it's on the outside and they had a posting for a social media manager here just for the store.
- 12:46[SPEAKER_00]: I applied, I didn't get the job, but the manager was like, I still want you to come in and work for us.
- 12:53[SPEAKER_00]: So I think within like three months, I had been promoted to being a keyholder and then when we start putting this door space together They were like, you know, we want to do events and stuff They noticed how well I was connected.
- 13:06[SPEAKER_00]: Like people were coming in the store still the day and it was like, it's jam here is jam here Or like they'll see like a deal period may seem coming in and she's having everybody, you know, all these things and all this stuff she does Who's like dang you know her I'm like yes
- 13:20[SPEAKER_00]: I know her or my aunt who is president of Henry 4 will come into the store and they're just like
- 13:28[SPEAKER_00]: They don't know how well connected I am, and that's not to brag or anything, but I have the connections, and I think that's what really makes me happy to go to work because I like putting people in connections to with other people so that they can get to the next level.
- 13:44[SPEAKER_00]: And so I think my manager's recognized that Melissa recognized that, and so I was able to really just create my own lane.
- 13:53[SPEAKER_00]: They gave me the task, they said,
- 13:57[SPEAKER_00]: and you have full autonomy to do whatever you want and so I'm really grateful for the opportunity to create my online and change it up as much as I need to to really make this feel like the comfortable homey vulnerable and safe space.
- 14:10[SPEAKER_02]: That's dope and it seems like the work is paying off in terms of just
- 14:14[SPEAKER_02]: because, you know, I don't have, I support black on businesses and of course.
- 14:18[SPEAKER_02]: But me personally, I don't have much of reason to be in the lip bar.
- 14:21[SPEAKER_02]: However, being here today, I feel very much at home and you feel like, yeah, it's an essence of calmness and that people will care and like you're belonging.
- 14:32[SPEAKER_02]: That's definitely I'm looking forward.
- 14:34[SPEAKER_00]: Yeah, and that's what we're all about here.
- 14:36[SPEAKER_00]: And I think that's initially the reason why Melissa and Roscoe went into this business initially.
- 14:43[SPEAKER_00]: because back in I think it was like, if they'd be 13, I'm not great in math.
- 14:49[SPEAKER_00]: So 13 minus 225, you know, the business industry wasn't really checking for black women.
- 14:55[SPEAKER_00]: Again, businesses will pander to black people without really knowing how powerful that dollar is.
- 15:02[SPEAKER_00]: And so
- 15:04[SPEAKER_00]: You know, Melissa and Roscoe really wanted to create something that was just for us that felt safe for us.
- 15:10[SPEAKER_00]: And so, you know, that we had this face to do a little bit more, let's go for a throttle with it.
- 15:16[SPEAKER_02]: Yeah.
- 15:18[SPEAKER_02]: So what is on the horizon?
- 15:20[SPEAKER_02]: What you told us about what's on the horizon for the story, but what about yourself and in terms of what's next?
- 15:24[SPEAKER_02]: What do you what do you see on the horizon?
- 15:27[SPEAKER_00]: Well, immediately what's next is I'm going back on the road for the lip bar.
- 15:32[SPEAKER_00]: I did the Delta Sigmund data convention.
- 15:36[SPEAKER_00]: It was our first time being a vendor there.
- 15:39[SPEAKER_00]: And so whatever I did there, really impressed the team and felt this enemy back on the road for the next.
- 15:46[SPEAKER_00]: I'll be doing that next week.
- 15:48[SPEAKER_00]: However, that lands and however well we do there and we'll take the next steps after that for sure And so I can't let you go without doing freestyle Friday's real quick So I hope you ready to freestyle Freestyle like rap.
- 16:08[SPEAKER_02]: Yeah, yeah, like rap
- 16:10[SPEAKER_00]: I can't do that.
- 16:11[SPEAKER_02]: Why not?
- 16:11[SPEAKER_00]: Why not?
- 16:11[SPEAKER_02]: Why not?
- 16:14[SPEAKER_02]: Why not?
- 16:14[SPEAKER_00]: I'm not good with rhyming.
- 16:15[SPEAKER_02]: I'm not good with rhyming.
- 16:16[SPEAKER_00]: I'm not.
- 16:17[SPEAKER_00]: I've listened.
- 16:17[SPEAKER_00]: Doctors who's.
- 16:18[SPEAKER_00]: That's a bad man.
- 16:19[SPEAKER_00]: So I'm going to leave it to the expert.
- 16:23[SPEAKER_02]: For sure.
- 16:23[SPEAKER_02]: So we're just going to do rapid fire questions there.
- 16:25[SPEAKER_00]: That works for me.
- 16:26[SPEAKER_00]: All right.
- 16:26[SPEAKER_00]: Can do that.
- 16:27[SPEAKER_02]: All right.
- 16:27[SPEAKER_02]: So favor social media platformer.
- 16:33[SPEAKER_00]: I'll tell you why each one is really good at what it does.
- 16:37[SPEAKER_02]: I need you to pick one, like what's up?
- 16:38[SPEAKER_00]: Yeah, what's up, everyone?
- 16:39[SPEAKER_00]: My favorite one, I'm gonna say Instagram.
- 16:42[SPEAKER_00]: That's the one I use the most.
- 16:43[SPEAKER_02]: Okay, very millennial answer.
- 16:45[SPEAKER_02]: You know, yeah, we like this, we're Instagram.
- 16:47[SPEAKER_00]: Yeah, we grew up with, yeah.
- 16:48[SPEAKER_00]: Bernie Jackson, we're back to the old filters, okay?
- 16:50[SPEAKER_02]: Yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah,
- 17:03[SPEAKER_00]: I'm gonna say this another sounds very cliche, but I think this is really my favorite.
- 17:08[SPEAKER_00]: One because I used to have my own podcast.
- 17:09[SPEAKER_00]: Okay.
- 17:10[SPEAKER_00]: It gives me a chance to get back to it.
- 17:12[SPEAKER_00]: Okay, very soon.
- 17:13[SPEAKER_02]: It's not gonna be a way to work.
- 17:15[SPEAKER_02]: It's not gonna be a way to work.
- 17:17[SPEAKER_00]: And I just feel like again, this is another opportunity that I've had to connect people, the people that I know and to amplify their story.
- 17:25[SPEAKER_00]: So this is definitely my favorite.
- 17:27[SPEAKER_00]: That's the very dope and what did you listen to right now was it wasn't your playlist was on my playlist you know it was just day 26 is 18 anniversary so we're playing day 26 from from the very beginning and to the new album is
- 17:50[SPEAKER_00]: You need to go list to it's called day one.
- 17:52[SPEAKER_02]: I never been a day 26 person.
- 17:53[SPEAKER_02]: So that's, you know what?
- 17:55[SPEAKER_02]: That's why I'm, I'm not, I'm not, I'm not, I'm not locked in.
- 18:00[SPEAKER_00]: You like R&B?
- 18:01[SPEAKER_02]: I do.
- 18:02[SPEAKER_00]: Yeah.
- 18:02[SPEAKER_00]: I just never got in a day 26.
- 18:03[SPEAKER_02]: I kind of, I'm getting, I missed that way.
- 18:06[SPEAKER_00]: Then brother is his son again.
- 18:07[SPEAKER_00]: Okay.
- 18:08[SPEAKER_00]: Okay.
- 18:09[SPEAKER_02]: For sure.
- 18:09[SPEAKER_02]: I mean, I know they tell him.
- 18:10[SPEAKER_02]: I respect the, the skill.
- 18:12[SPEAKER_02]: I just don't, I don't know.
- 18:12[SPEAKER_02]: Then about the catalog.
- 18:13[SPEAKER_02]: Yeah.
- 18:14[SPEAKER_00]: Don't get into it.
- 18:15[SPEAKER_02]: for sure.
- 18:15[SPEAKER_00]: All right, at least at least the day 26 album.
- 18:19[SPEAKER_00]: Um what was the other one another day a day in a like something like that the second one.
- 18:26[SPEAKER_02]: Okay.
- 18:26[SPEAKER_00]: And then this last one.
- 18:27[SPEAKER_00]: Okay.
- 18:27[SPEAKER_00]: I'm music in between that.
- 18:29[SPEAKER_02]: Yeah.
- 18:29[SPEAKER_00]: Just the old story thing.
- 18:31[SPEAKER_02]: For sure.
- 18:31[SPEAKER_02]: All right, focus on those.
- 18:32[SPEAKER_00]: Yeah.
- 18:33[SPEAKER_02]: I got you.
- 18:33[SPEAKER_02]: Okay.
- 18:34[SPEAKER_00]: Yeah.
- 18:34[SPEAKER_02]: And last but not least, what would you say is a favorite play?
- 18:38[SPEAKER_02]: You mentioned that you had a chance to travel for a lip art, but do you have a favorite destination that you like to go to for travel?
- 18:44[SPEAKER_00]: Savannah Georgia.
- 18:45[SPEAKER_00]: Savannah Georgia.
- 18:46[SPEAKER_02]: I like Savannah.
- 18:46[SPEAKER_00]: I am in my mind.
- 18:49[SPEAKER_00]: I'm Creo.
- 18:50[SPEAKER_01]: Okay.
- 18:51[SPEAKER_00]: So I really just like the history of Savannah because you know, that's one of the first places that black people were brought to this country.
- 19:01[SPEAKER_00]: And so I just like feeling the connections in my ancestors there.
- 19:05[SPEAKER_00]: It's a very like spiritual place.
- 19:07[SPEAKER_00]: Like when you get there, it just feels like you protect it.
- 19:13[SPEAKER_02]: Yeah, yeah understood.
- 19:14[SPEAKER_00]: You can you can feel the spirit of the ancestors in the place and I got great food.
- 19:18[SPEAKER_02]: Yeah, for sure.
- 19:19[SPEAKER_02]: Yeah that part So Where can the people tapping what you were gonna tap in with the liberal was audio sent you website socials all that stuff
- 19:28[SPEAKER_00]: So you can go and follow the lip bar on two different pages.
- 19:32[SPEAKER_00]: You can do the lip bar on Instagram, Facebook.
- 19:38[SPEAKER_00]: I think we have, I don't think we got it to it.
- 19:40[SPEAKER_00]: I don't think we got to it.
- 19:41[SPEAKER_00]: But we're on TikTok.
- 19:42[SPEAKER_00]: We also sell on a TikTok shop.
- 19:44[SPEAKER_00]: I know a lot of people have been like, I can't say I'll do this with the real lip bar.
- 19:46[SPEAKER_00]: It's the real lip bar.
- 19:48[SPEAKER_00]: And then you can follow the store for all of our installments at the LitFart Detroit on Instagram.
- 19:54[SPEAKER_00]: You can follow me personally at Bay the Blogger that's B-A-E-T-H-E-B-L-O-G-G-E-R.
- 20:03[SPEAKER_02]: Are you talking blogging still technically?
- 20:05[SPEAKER_00]: I have moved my blogging to Instagram because I don't think the people read long form anymore.
- 20:12[SPEAKER_02]: Okay, yeah, I'm people.
- 20:14[SPEAKER_00]: Yeah.
- 20:14[SPEAKER_00]: Yeah.
- 20:15[SPEAKER_00]: It's okay.
- 20:15[SPEAKER_00]: Listen, it's all about pivoting.
- 20:17[SPEAKER_00]: It's all about knowing your audience.
- 20:19[SPEAKER_00]: And so I know you're like, when I tell my business, I'm going to tell it on Instagram.
- 20:24[SPEAKER_02]: For sure.
- 20:25[SPEAKER_02]: What do you mean, look, thank you very much for inviting Black Friday.
- 20:28[SPEAKER_02]: It's to be a part of this Black business month celebration.
- 20:30[SPEAKER_02]: Absolutely.
- 20:31[SPEAKER_02]: Yeah, and this was a great experience overall and love to see the work that you've been doing with the lip bar and that different activations and community engagement that you all have been curated and it's really dope to see for the city, especially in terms of what we are seeing.
- 20:45[SPEAKER_02]: that's happening in the city and kind of like a lot of developments and it's not necessarily always in with us developing.
- 20:53[SPEAKER_02]: It's not always developed with us in mind.
- 20:54[SPEAKER_02]: So I think that have the intention here with the store, the focus on our community and people look like us.
- 20:59[SPEAKER_02]: I think that that's you.
- 21:00[SPEAKER_02]: So we appreciate you.
- 21:01[SPEAKER_00]: Yeah, we appreciate you, Joe.