Creating Content Marketing Strategy with an Impact with Amie Stankiste, CMO of ION

B2B Marketing: The Provocative Truth · Jul 13, 2022 · 39m

In today's episode of B2B Marketing: The Provocative Truth, Richard and Benedict talk to Amie Stankiste about content marketing strategy, and the truth behind creating a strategy with an impact.

Without a doubt, content is essential to any marketing campaign or strategy. But it’s not enough to just produce plenty of content; it has become more important than ever to ensure that content marketing aligns with a company’s story, its intended audience, and most importantly, creates a meaningful impact.

Amie Stankiste recently joined ION as their CMO, and she has significant experience in…