Charlie Puth Joins Lucky Brand | Music News

Music News Today | 2 Min News | The Daily News Now! · Aug 6, 2026 · 1m

Charlie Puth is officially stepping into the spotlight as the new face of Lucky Brand, bringing his signature confidence and individuality to their denim and casual wear campaigns. The brand sees him as a perfect match — someone who celebrates forging your own path, just like Lucky Brand’s legacy. Puth, who recently welcomed a child, performed at the Super Bowl, and dropped his latest album “Whatever’s Clever,” is thrilled to align with a brand that champions authenticity. Get ready to see him rocking Lucky Brand on stage during his Asia tour starting October 11 in Seoul — because when it…