Latest / RedTech daily podcast - Powered by AI / Radio Initiatives: WMMR, Bauer Media, and WXMX in Focus
Transcript
- 0:00Hello and welcome to the RedTech daily podcast powered by artificial intelligence.
- 0:05I'm Marguerite Clark, bringing you the latest news from the global radio broadcast and
- 0:09digital audio industries.
- 0:11Today, we'll cover a range of topics including WMMR’s record-breaking food drive in
- 0:17Philadelphia, Radiodays Europe 2026's youth fund initiative, Bauer Media's license renewal
- 0:24in Denmark, the prevalence of AM/FM listening on radio receivers in the United States, and
- 0:31WXMX's impressive fundraising in Memphis.
- 0:37Beasley Media Group's 93.3 WMMR-FM recently concluded its "Preston & Steve’s Camp Out for
- 0:44Hunger," raising nearly 820,000 kilograms of food and over one million six hundred
- 0:50thirty-five thousand dollars in cash.
- 0:53This annual event, a major food-collection initiative in the United States, supports
- 0:58hunger-relief efforts through Philabundance.
- 1:01This year's drive was especially poignant, as it honored longtime WMMR host Pierre Robert,
- 1:08who passed away on October 29.
- 1:11Comcast emerged as the top business donor, contributing nearly 225,000 kilograms of food.
- 1:17Radiodays Europe 2026, set to take place in Riga, Latvia from March 22 to 24, has announced
- 1:26the launch of Youth Fund 2026.
- 1:29This initiative aims to support early-career audio talent across Europe, targeting young
- 1:34professionals aged 18 to 25 in radio, audio, and podcasting roles.
- 1:39Participants will engage in pre-conference online meet-ups, workshops, and masterclasses,
- 1:45with access to all event sessions and networking opportunities.
- 1:49The program is designed to enhance training, foster diverse talent, and build industry
- 1:55networks.
- 1:56Applications are open until January for 50 spots.
- 2:02Bauer Media's Radio 100 in Denmark has successfully secured an eight-year renewal of
- 2:06its FM license.
- 2:09The decision, made by Denmark's Radio and Television Board, followed a competitive
- 2:13"beauty contest" evaluation, highlighting Bauer's financial preparedness and digital
- 2:19distribution plans.
- 2:21Jim Receveur, CEO of Bauer Media Denmark, emphasized the importance of maintaining high
- 2:27standards for listeners and clients.
- 2:30The renewed license, effective July 9 next year, includes frequencies in Copenhagen and
- 2:35Randers, as well as a national DAB plus slot.
- 2:40Edison Research's latest "Share of Ear" survey reveals that traditional radio receivers remain
- 2:46the top choice for AM/FM listening in the United States, even as streaming on mobile and
- 2:52smart devices grows.
- 2:54In 2025, 87% of AM/FM listening time was via radio receivers, a slight drop from 93% in
- 3:042015.
- 3:06Cars are a major setting for this trend, with most listening happening through built-in
- 3:10receivers, underscoring the receiver's dominance in the audio landscape.
- 3:16In Memphis, Tennessee, Cumulus Media's WXMX-FM, known as 98.1 The Max, has successfully raised
- 3:25over one million dollars through its annual Ronald McDonald House Radiothon.
- 3:30The funds will support the Ronald McDonald House Charities of Memphis, providing housing,
- 3:35meals, and support services for families.
- 3:38Morgan Bohannon, Vice President and Market Manager of Cumulus Memphis, expressed gratitude
- 3:44to listeners, sponsors, and volunteers for their contributions, marking the second
- 3:50consecutive year the radiothon surpassed the million-dollar mark.
- 3:55That's all for today's episode of RedTech daily podcast powered by artificial intelligence.
- 4:01To read the full articles on these stories and more, visit our website at redtech.pro.
- 4:06Thanks for tuning in!