Latest / Your Mic / Your “AI Is Evil” Take Would Have Hated the Printing Press Too
Transcript
- 0:00Let's talk about wax pens, razor blades, and real-to-real machines.
- 0:05My name is Freddie Cruz and this is another episode of Your Mic.
- 0:09Now back to all that old school gear.
- 0:12Once upon a time, I was a baby radio DJ.
- 0:15I know I don't look a day over 50, which by the way is my age.
- 0:19But back in 1996, I was working my first full-time radio job
- 0:24at a radio station called KRTX Pudote Hano,
- 0:27or as it was a Pudote Hano, 100.7.
- 0:29We edited phone calls with real-to-real machines.
- 0:33You know, like when you watched WKRP and Cincinnati,
- 0:36that TV show, remember that one?
- 0:38Yeah, that was how we edited our phone calls.
- 0:41Using razor blades and a wax pen to mark the beginning and end of the spot
- 0:46where you wanted to splice out a phone call.
- 0:49And imagine a rookie DJ doing one of those corny,
- 0:54cliche nighttime radio countdowns at the top five in eight,
- 0:58top five in nine, or whatever the heck it was back at that radio station
- 1:02where I used to work.
- 1:03And oh, man, it was hard.
- 1:05It was fun.
- 1:06Also, super stressful because think about the ever-song being
- 1:11between like 245 and four minutes.
- 1:15All right, two minutes, 45 seconds, and four minutes.
- 1:18And you have that amount of time to edit a phone call.
- 1:21Hey, where are you calling from?
- 1:23I'm calling from the north side.
- 1:24Give me the radio station.
- 1:26Car ticks or whatever, whatever what was said.
- 1:30That would do a number on one's blood pressure.
- 1:33I can imagine what the old guys, you know,
- 1:35the guys that are my age now, can't imagine what their life was like.
- 1:38I imagine my blood pressure at 19, 20, and 21 was definitely
- 1:46at least a little bit elevated, maybe 140 over 75 or eight?
- 1:52I don't know.
- 1:53I have no idea.
- 1:54But I've got a point, and I'm going to make it.
- 1:57Fast forward a little bit.
- 1:58I'm at my first full-time top 40 radio gig,
- 2:03and we get this magical machine called the Vox Pro.
- 2:06Oh, the Vox Pro is like a computerized reel to reel.
- 2:10So everything was on this little, like, little board.
- 2:16If you are in the podcast world, imagine a roadcaster board,
- 2:20but you have a little toggle wheel, and you can kind of scrub back and forth.
- 2:24And it was cool because everything was digital.
- 2:27And imagine this, an undo button,
- 2:31where in my old world with razor blades, wax pens, and tape,
- 2:36there is no undo.
- 2:37You edit the wrong part of a phone call between two, three-minute-long
- 2:41songs, and you are screwed, especially if it's a slow phone night.
- 2:46And at that particular radio station, the phones sucked so bad.
- 2:51But I digress.
- 2:52So imagine getting this upgrade to Vox Pro.
- 2:56Oh, my goodness.
- 2:57It makes life so much easier.
- 2:59We're so much more efficient at editing phone calls.
- 3:02And we can undo it.
- 3:03We deleted something that we'd never meant to delete, right?
- 3:07And then there are upgrades.
- 3:09Oh, man, the upgrades were amazing.
- 3:11We could insert record.
- 3:13We can take actual movie clips or whatever.
- 3:16And if you worked on the radio back in the day,
- 3:18you know all about having the best movie clips
- 3:20and how hard it was to get, because back then,
- 3:23when the internet first came out, there wasn't
- 3:24something called YouTube where we can just kind of lift something
- 3:27from YouTube and pour it into the Vox Pro.
- 3:29And I'm getting hives just thinking about how stressful it was
- 3:31to get these really cool movie clips.
- 3:33But anyways, you could insert sound effects and movie clips
- 3:36in whatever your mom's voice.
- 3:43I'm not even kidding.
- 3:44You can insert multiple voices or yours if you screwed up
- 3:49something and you wanted to reinsert yourself saying
- 3:51it a different way, you can do that.
- 3:54Or if your listener wasn't really exciting,
- 3:57you needed them to say something,
- 3:58you can stop and have them resay it,
- 4:01like say it again, right?
- 4:02And that upgrade was incredible.
- 4:05You could also believe you could make special effects.
- 4:07So if you wanted to sound like you were in a waterburger restroom,
- 4:09you can do that.
- 4:10I'm sure now that I'm out of radio and I really just do not care.
- 4:14I'm sure there are probably even more cooler upgrades
- 4:16to the Vox Pro.
- 4:17I have no idea.
- 4:19I don't live in that world.
- 4:20Haven't even listened to the radio in years.
- 4:22Anyways, the whole point of this rant,
- 4:25nobody in the radio world ever complained about the Vox Pro,
- 4:30like nobody.
- 4:32I don't know of anyone.
- 4:34I knew a lot of people back then,
- 4:36but I never knew anybody who would complain
- 4:39about life getting easier.
- 4:42I just didn't.
- 4:43And I'm sure there's probably somebody grumbling
- 4:44into their coffee about,
- 4:45oh, these technological companies and their Vox Pros
- 4:49and get off my lawn,
- 4:50I'm sure they're probably had to have been.
- 4:52But for the sake of this argument,
- 4:54let's just say that was like,
- 4:57few and far between, like hardly anybody.
- 4:59And Houston's a big town.
- 5:00There are a lot of radio people.
- 5:02I just seriously doubt there were really
- 5:04that many people complaining about the Vox Pro
- 5:06because and hear me out.
- 5:07I'm no sociologist.
- 5:09I'm just gonna guess that the acceptance of Vox Pro
- 5:12within this microcosm of community of radio DJs,
- 5:16think about how few there were and are way fewer in 2026
- 5:20than in 1996.
- 5:21But think about this for a second.
- 5:23How no hardly anybody complained
- 5:27because it augmented,
- 5:28it improved our productivity.
- 5:30It helped us be better so that if we were going
- 5:35from a four minute long song into a song
- 5:36that was two minutes and 45 seconds
- 5:39and we had to get a phone call on the air
- 5:40and like, you know, less than a minute
- 5:43after recording for 45 seconds or whatever,
- 5:45Vox Pro made things so much easier, so much easier.
- 5:50I mean, think about it.
- 5:51Razor blades, wax pens and tape.
- 5:53I'm surprised I never cut myself in blood to death.
- 5:56I'm bad with sharp objects.
- 5:58Vox Pro augmented this small community of humans.
- 6:02On the radio, making your morning drive,
- 6:05your afternoon drive, your evening shift at work,
- 6:07making it more fun because it was more fun for them
- 6:11because it was helping them with their workload,
- 6:15that workload manning the phones.
- 6:17What if we're looking at the AI revolution
- 6:21through the wrong lens?
- 6:22What if we're looking at it as something
- 6:27that is replacing us instead of augmenting us?
- 6:30What is it that you think it's going to replace you at?
- 6:34It's not going to replace you as you.
- 6:36It's going to make you better.
- 6:38Yes, it's about my previous radio life
- 6:41and a technology that really revolutionized the way
- 6:44we used to do work.
- 6:45And I'm sure it's made leaps and bounds
- 6:48since I left the corporate sphere in media.
- 6:52But there are so many parallels between Vox Pro
- 6:55and editing with a real to real and Razor blades and wax pens.
- 7:00And I never thought I'd be saying any of this
- 7:02on something called a podcast
- 7:03because podcasting didn't exist
- 7:05when I first started in radio, but here we are.
- 7:07And so I'm wondering what it'll take for you
- 7:11and even a small part of me who thinks that, wow,
- 7:14this is going to do some damage.
- 7:16It's going to be in that positive, sure.
- 7:18Just like the printing press, just like the automobile,
- 7:22just like every medical intervention
- 7:24or every medical invention,
- 7:26just like being able to take a credit card
- 7:29and enter your number onto a computer
- 7:31or putting a credit card into an ATM machine
- 7:34or tapping on a device to pay for a soda at the gas station.
- 7:39Just like all that, we're resistant to change
- 7:41because deep down we know something is getting replaced
- 7:45or taken away.
- 7:46In the case of a credit card, maybe privacy,
- 7:48that is a real threat.
- 7:49In the case of the Vox Pro, it's replacing something
- 7:53that made hosting a radio show really, really hard
- 7:58and augmented the hell out of radio hosts all over the world
- 8:03and made them better and more entertaining
- 8:05and more informative and more useful as public servants.
- 8:09And that was what we were trained to believe
- 8:12as radio hosts that were public servants.
- 8:15And I believe that to a certain extent, as a podcast host.
- 8:18My challenge to you is to think about
- 8:22what these technologies are doing for us
- 8:26instead of thinking about what they can do to us.
- 8:32Let's say that again, think about what these technologies
- 8:34are doing for us, how they're augmenting us,
- 8:38how they're helping us become more productive
- 8:41and spend more time on being us instead of being something
- 8:46that we don't really care to be.
- 8:48And I'll loop this back into podcasting.
- 8:51I don't think anybody really reads show notes.
- 8:53I know they're important.
- 8:54Yes, we link to episodes in the show notes.
- 8:57We talk about booking a call or a consult.
- 9:00We talk about specific episodes that we link to
- 9:03in the show notes and that's important.
- 9:06It is also I and a lot of other fellow podcasters
- 9:11people who are smarter at this than me
- 9:13and more successful at this than me
- 9:15also believe that nobody gives a damn about show notes.
- 9:18The vast majority of people don't,
- 9:19unless you have a specific reason to look at the show notes
- 9:22like for special links, like I'll link this in the show notes.
- 9:25AI helps to create show notes and write them in Freddie's voice.
- 9:33And that is pretty cool.
- 9:37I am trained in audio production, not video.
- 9:40I'm not a videographer.
- 9:41Everything I've learned about shooting video.
- 9:43I've learned on the go through much trial and error.
- 9:47I do not know how to edit.
- 9:48I have learned on the fly and Opus.Pro is another AI powered software tool
- 9:55that has increased my productivity.
- 9:57I can tell you on the day that I'm recording this.
- 9:59This is Saturday.
- 10:00I managed to produce four short form videos in less than two hours.
- 10:05And back in the 90s, when I first started in radio,
- 10:08I had no desire to get into, actually, that's a lie.
- 10:11I did want to get into TV,
- 10:13but I had no desire to get into video production.
- 10:16And to think that I now can edit and produce really sharp,
- 10:20looking branded short form videos for YouTube and Instagram.
- 10:25And I can do so.
- 10:26And just a span of maybe like two, three hours for clients
- 10:29and for myself, that is incredible.
- 10:32It really is.
- 10:33So let's, again, think about what AI can do for us instead of
- 10:37what it can do to us and the threats.
- 10:40Sure, there are threats.
- 10:42And I think that being a human in 2026 is a threat
- 10:46depending on where you live or who you are.
- 10:49What you're doing at this particular time of the day,
- 10:51are you out in the middle of the night?
- 10:53Do you like to cross the street without looking both ways?
- 10:56Do you like to walk in the parking lot while glued to your phone?
- 10:59It's dangerous to be a human depending on the context.
- 11:03So that's my challenge for you for this episode of your mic.
- 11:08I'll say it again, just to wrap it up.
- 11:10AI can do for us what we never imagined.
- 11:14So if we think about what it can do for us,
- 11:16for me, for you instead of what it can do to us, to me,
- 11:21and to you, then I think we'll be in a better place.
- 11:26And I appreciate you listening to this episode
- 11:28of your mic.
- 11:29If you got any use out of this episode,
- 11:31please consider subscribing and sharing
- 11:34with the anti-AI person in your life.