The Learning Curve: Multi-Channel Selling
On this week’s Leadership Lowdown, Michelle Watson, President and CEO of Creative Brands and creator of the Snap-n-Go Seat Sheet, shares the steep learning curve that came with entering the world of e-commerce. From Amazon Seller University to navigating compliance, analytics, and multi-channel selling, Michelle quickly discovered there was an entire industry to learn and a community of entrepreneurs navigating it alongside her.
It’s an insightful conversation about entrepreneurship, continuous learning, and knowing when to bring in the right expertise to help your business grow.
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