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Baby Boomers' $7.9 Trillion Worth of Businesses
Key Takeaways: Baby boomers hold ~$78.1 trillion in assets, with significant investments in equities, mutual funds, and real estate. $7.9 trillion of boomers' assets are in businesses, presenting unique opportunities and challenges for business succession and sales. Only 20% of businesses that go up for sale are purchased due to inadequate exit planning and value-building strategies. Focusing on the Four Intangible C's—human, customer, social, and structural capital—is crucial for increasing a business's worth. Business owners should regularly review their financials with an investor's…
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