
Orchid’s Noor Siddiqui: Rigging The Genetic Lottery To Create Healthier ‘Superbabies’
If you could fix the genetic lottery to ensure your baby was born healthy, would you?
For entrepreneur Noor Siddiqui, there's no question. Ever since her mother started to lose her vision as the result of a genetic condition, she’s dreamed of solving the problem through better genetic testing.
And at Orchid, the startup she founded in 2019, she now offers a novel approach to genetic testing that can spot thousands of potential conditions in embryos before they’re implanted as part of the IVF process. Orchid assisted its first birth in 2023, and now works with more than 100 clinics in the U.S…
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