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Latest / Savvy Shopkeeper Retail Podcast

278. The Modern-Day General Store: How Christine Klein of The Vintage Hammer Ditched the Guesswork to Double Her Impact

Starting a retail store without experience didn't stop Christine, owner of The Vintage Hammer, from building two thriving locations and creating a business that's growing year after year. In this episode, she shares how she went from a career in commercial real estate to running what she calls a "modern-day general store," and why learning to trust her retail data completely changed the direction of her business.

We talk about finding your best-selling categories, building an incredible team, opening a second location, and why testing new ideas is one of the most valuable skills a shopkeeper…

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