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Latest / If Prices Could Talk

AI price wars and the new rules of SaaS differentiation

In this episode, we unpack the impact of AI on SaaS pricing, differentiation, and value - and a rundown of pricing related pops and flops.

From Notion’s bundling strategy to the GenAI price war and Reddit’s data lawsuit against Anthropic, this episode digs into how commoditization is forcing B2B software leaders to rethink what they’re really selling—and what buyers are still willing to pay for.

Roundtable episode with host Tracy Dent and in-house pricing experts Jeet Mukherjee, Pete Morelli, and Richard Klein.

Key topics:

Notion AI’s move from add-on to bundled feature

Amex vs. Chase value…

The skinny

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