Latest / COMPLY: The Marketing Compliance Podcast
Compliance Issues Report Pt. 1
Today's podcast is part one of a discussion between experts at PerformLine as they take a deep dive into the top marketing compliance issues thus far in 2022. Topics include:
How we uncovered these findings using PerformLine’s proprietary Rulebooks and technology
The all-too-common issue of third parties deceiving consumers through brand infringement (and these instances going unnoticed by the brand they're infringing upon)
The importance of substantiation when using subjecting language in marketing materials to protect both consumers and your organization
Show Notes:
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The skinny
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