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Is Entertainment in Sports Now More Important Than The Sport? | Coffee With Kenny · Kenny Wallace Media

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  Happy Sunday morning, everybody, and happy Mother's Day.
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  You mothers, you make the world go round.
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  Thank you so much. Lots of love.
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  Alright, today we're gonna talk about something that I've been
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  watching. I have been seen this phenomenon
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  grow. I was recently asked by Mark
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  Abel. Now I know Mark Abel from Miller
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  Brewing and I know Mark Abel from Anheuser Busch.
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  Didn't know that Mark Abel was living in Saint Louis and
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  working for our soccer team, Saint Louis City.
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  And Mark said, Herman, have you been to a soccer game yet?
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  And I said, no, I haven't, but I'd love to come down there.
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  So this Wednesday, I guess I'm going to hand out the soccer
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  ball. I've never done it before, but
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  I'm excited. You know, I've thrown out the
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  first pitch for the Cardinals. I've announced the starting
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  lineup for the Saint Louis Rams when they were here.
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  And all of it is exciting. So I've never been to a soccer
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  game, but this is where this leads me to.
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  I'm also watching Bless Your Heart by Amy Earnhardt and Dale
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  Earnhardt Junior and both of these sports, soccer and racing,
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  they have something in common. And this is the conversation
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  today and I need you all to respond right here.
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  They both say they're so exciting, the entertainment.
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  Forget about the game of soccer, Forget about the Formula One
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  race where Dale Junior and Amy went to Miami, Dale Junior and
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  Amy went to Miami. And they they made a whole
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  little podcast out of it. They said the entertainment, the
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  vibe, it was like a big concert. Yeah, man.
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  Boom boom, boom, boom, boom boom boom boom.
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  You can feel the vibe. Well, of course we were in
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  Miami, but man, the vibe. Boom boom, boom boom.
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  All over the game, all over, everybody's rocking boom.
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  Boom boom. You know, Red Bull man.
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  Boom boom, boom boom. But that's that's it.
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  Now, they say when you go to these soccer games that they
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  have these chants and I and some of my friends know that I'm
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  going to the soccer game and they go, hey, there's chance,
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  man. There's, you know, chance.
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  Like raw, raw, raw, raw. You know, Saint Louis city,
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  you're the one without you. We Saba Dhabi.
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  Look, I'm dancing Saba daba, daba daba, raw, raw.
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  So the question today is this is entertainment at the venue.
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  Is it becoming more important than the product on the
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  racetrack? Let's be a little bit clearer.
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  So we have a we have a lot of people that are purist old
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  people like me, you know, the racist, the race that, you know,
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  he they couldn't pass, you know, and I was disappointed in the
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  race. Go to a Saint Louis City soccer.
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  Now. I just watched.
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  I just watched. You know, we played San Diego.
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  We lost 2 to one. I'm sitting there thinking to
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  myself, I love all sports and you're going to have winners and
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  you're going to have losers. That's a good song.
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  But that's how an ADH brain works.
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  You'd be thinking about one thing and then after you get,
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  you're talking about something, your mind's singing about
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  something else. But I'm, I'm thinking to myself,
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  the new kids on the block, There I go again.
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  The new kids on the block, the new generation coming up.
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  Are we worried about the game or are we going for the party and
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  there's a game? Are we worried about the race?
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  But are we going to the race? Because when we go to Talladega,
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  we're going to party and there's going to be a race.
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  Are we worried about the Indianapolis 500 or are we going
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  to the Snake Pit inside the racetrack?
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  That is the conversation today. So respond right here.
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  I want to know, and I know you're purest.
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  I know you purest. I get you, the purists are going
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  to go. It's all about the the
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  competition on the racetrack. But hold on now, go with me just
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  for a little bit. Just listen.
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  I don't mean it in a smart ass way.
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  I mean just listen. You know, down here at Federated
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  Auto Parts Raceway Park, you know, I know a lot of people
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  when when they had Anheuser Busch products and when Schrader
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  and Mahler on the track. Listen to this story about
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  entertainment versus competition on the racetrack.
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  So Schrader, you know, he drove the Budweiser car and Kenny
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  Schrader very close with Anheuser Busch.
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  Well, Schrader got a little upset with the new people that
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  came into Anheuser Busch. And, you know, Schrader said,
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  hey, Coors Light is giving us a much better deal.
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  We're going to we're going to switch to Coors Light here at
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  Federated Auto Parts Raceway Park when Schrader and Mahler
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  owned the track. So the racetrack switched to all
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  cores product. You know what happened?
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  All the people that drink beer, they rebelled.
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  They either did not come to the racetrack because it's kind of
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  like fishing. We're going to go fishing.
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  That means we're going to go drink beer.
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  A lot of people go to these local short tracks to drink
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  beer, but we going to the racetrack.
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  Hey, honey, I'm going to go fishing.
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  Oh hell, I know what that means. Oh yeah.
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  You going fishing means you're going to go drink.
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  You see what I'm saying? This phenomenon has always been
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  to, but it's starting to take over now.
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  So my question to you 6 minutes into the coffee with Kenny is,
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  is entertainment taking over competition at your venue now?
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  Our baseball Cardinals have won seven in a row.
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  It's Mother's Day, you know. I'm sure, you know, the
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  Cardinals are on the road, they're in Washington.
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  But you know, winning solves everything.
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  Duh. As Schrader would say, big red
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  truck. We know that winning is a bonus,
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  but have we become? Are are we in this era now?
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  Where entertainment has taken over racing.
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  I listen to Dale Junior and I listen to Amy.
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  And Dale Junior said, you know, I met Max Verstappen.
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  He didn't have a real good car that day, but he was holding off
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  the, you know, the guys all over him, you know, for the win.
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  And Dale Junior said, and I'm sure he had to say it, I believe
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  him. But he said he still believes
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  NASCAR is better entertainment. I want to talk to Dale Junior.
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  I want to call him and go, hey, but they would not have done
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  that podcast if they weren't affected.
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  And I think Dale Junior and Amy were really affected by the
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  entertainment. You know, Amy's like, man, there
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  was just such a great vibe. It was so incredible.
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  And that's what they're telling me.
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  I'm going to feel when I go to the Saint Louis City game this
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  Wednesday, they say, yeah, there's a soccer game, but boy,
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  it's fun. And they tell me if I go on
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  YouTube, I'll learn all the chance.
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  After all, you sit there all night long and the game could be
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  1 to nothing, zero to 0. So I guess you drink beer and
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  it's European football. So I'm excited.
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  I'll report in on Thursday morning.
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  But I'm going to go watch the European football Wednesday and
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  I'm excited now. I got Lady Gaga in my head,
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  chants. We're going to start chanting.
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  So respond right here. Now you purists are going to
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  say, oh, it's all about the competition on the racetrack,
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  but the kids 30 years younger than you are looking for
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  entertainment. Respond right here.
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  Have a great Sunday and Happy Mother's Day everybody.