Latest / Content Marketing with Fexingo: Blogs, Videos, and Long-Form Content That Converts
How Repurposing One Interview Generated 8000 Leads
In this episode, Lucas and Luna explore how a B2B software company turned a single customer interview into a content engine that generated over 8,000 leads in six months. They break down the exact repurposing framework: a 45-minute conversation became a podcast episode, a YouTube video, a blog post, an infographic, and a series of LinkedIn posts. They discuss why the interview format works so well for trust-building, how to structure the repurposing workflow without burning out your team, and the surprising stat that the audio version outperformed the written one. Plus, they share how to…
The skinny
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