Latest / The Kathie Owen Perspective Podcast / 154. The Heart of Corporate Culture: The Power of Storytelling

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154. The Heart of Corporate Culture: The Power of Storytelling · The Kathie Owen Perspective Podcast

• 0:00
  I've always had an entrepreneurial spirit.
• 0:03
  I've always been.
• 0:06
  In business, doing something on this side and I'm not an hourly type gal.
• 0:13
  So imagine the day I get called in to my supervisor's office, to, uh, discuss.
• 0:26
  My hours.
• 0:28
  And not only that.
• 0:30
  I get called into this office and human resources in there with her little notebook taking notes.
• 0:38
  I thought I was getting fired.
• 0:40
  And I have been one that had believed with all my heart and worked with a purpose of integrity because of that entrepreneurial spirit I had, I mean, I'd been in business for.
• 0:54
  At least 12 years at this time for myself.
• 0:58
  And then on top of that, I had worked for my ex-husband, who was a very successful businessman.
• 1:05
  And I learned a lot of entrepreneurial things from him.
• 1:09
  So imagine my surprise getting called in and human resources being there.
• 1:14
  I had been at this company for.
• 1:17
  10 years at this time.
• 1:19
  And I'm thinking to myself, what the heck.
• 1:22
  I mean, my supervisor.
• 1:24
  She's the director of operations.
• 1:26
  I had my doubts about her.
• 1:28
  She didn't really want me there she's even specifically said it.
• 1:32
  So I really wasn't looking for her approval.
• 1:36
  Nor was I looking for HR approval.
• 1:39
  I almost quit my job that I freaking love at this point.
• 1:45
  Now I take complete responsibility for everything.
• 1:48
  I take radical responsibility for everything.
• 1:51
  I was triggered.
• 1:52
  Because they were doubting my integrity.
• 1:55
  They were doubting my work ethic and I was extremely triggered.
• 2:01
  But how do we transmute that trigger?
• 2:04
  That.
• 2:07
  Is the way out of being a victim and I wasn't a victim of anybody, but at the same time, I realized there was a huge gap in the workplace.
• 2:21
  I mean, yes, this is corporate America and yes, most people clock in and out, but I was an entrepreneurial spirit.
• 2:28
  I had just remodeled the gym to be this beautiful place.
• 2:34
  And I was like, what the heck?
• 2:38
  I mean.
• 2:40
  I specifically said, look, I have entrepreneurial spirit.
• 2:43
  I'm working on stuff at home.
• 2:45
  I work all the time.
• 2:46
  I'm working on weekends.
• 2:48
  She's like, I never see any of your stuff.
• 2:51
  I'm like, yeah, I know.
• 2:55
  That my friend is the power.
• 2:58
  of storytelling in the workplace.
• 3:01
  And that's what we're going to talk about today.
• 3:04
  You're listening to Kathie's coaching podcast.
• 3:07
  I'm your host, Kathie Owen.
• 3:08
  I've been missing from YouTube.
• 3:10
  For about a month now.
• 3:13
  It's been killing me.
• 3:15
  I've been so upset.
• 3:17
  I've had trouble with Descript and more than likely it was my computer that was messing up.
• 3:25
  But I got it fixed.
• 3:26
  And now I have a ton of.
• 3:29
  Stuff in the pipeline to put together.
• 3:32
  And today is the first of many, and my hope is I'm going to be putting YouTube videos out on a very regular basis.
• 3:41
  More than once a week for a while.
• 3:43
  And I look forward to sharing this with you, but it's been killing me that I couldn't get on here.
• 3:49
  I had what I called.
• 3:51
  Recording traumatic stress disorder because I'd recorded so many videos and they would all come up trashy.
• 4:00
  I mean, trashy Descript was working buggy on me and it really wasn't totally descripts fault, although it really wouldn't work with my older computer.
• 4:12
  And so.
• 4:14
  I got to a point where I tell my video, I'd be like, I don't know if this is recording or not.
• 4:19
  And on top of that, I'm a firm believer in done is better than perfect because every video I recorded was like, there's something I could have done better there.
• 4:31
  It always happens that way.
• 4:33
  And.
• 4:34
  You know, I'd rather have this done and out there on a consistent basis, but that's the reason I have been missing from YouTube.
• 4:44
  And today we're going to talk about storytelling in the workplace and actually have tried recording this video many times.
• 4:52
  So let's get into it.
• 4:55
  MacBook Air Microphone & FaceTime HD Camera-2: Storytelling and corporate wellness.
• 4:56
  MacBook Air Microphone & FaceTime HD Camera-2: Here we go.
• 4:57
  MacBook Air Microphone & FaceTime HD Camera-2: I've been trying to record this for so long and I'm so excited to share it with you today.
• 5:02
  MacBook Air Microphone & FaceTime HD Camera-2: Why it is important to incorporate storytelling in the workplace.
• 5:09
  MacBook Air Microphone & FaceTime HD Camera-2: Let's discuss.
• 5:11
  MacBook Air Microphone & FaceTime HD Camera-2: The American management association highlights.
• 5:14
  MacBook Air Microphone & FaceTime HD Camera-2: The storytelling is an effective tool in change management and change management.
• 5:21
  MacBook Air Microphone & FaceTime HD Camera-2: With organizations that use storytelling in their change management initiatives, seeing a 50% higher success rate in achieving change objectives.
• 5:32
  MacBook Air Microphone & FaceTime HD Camera-2: Keep that in mind.
• 5:34
  MacBook Air Microphone & FaceTime HD Camera-2: It's a tool that not only fosters dynamic and inclusive atmosphere, but also serves as a linchpin and driving meaningful change.
• 5:46
  MacBook Air Microphone & FaceTime HD Camera-2: It invites intrinsic motivation, super key here invites intrinsic motivation instead of the common, not useful extrinsic motivation.
• 5:59
  MacBook Air Microphone & FaceTime HD Camera-2: And before we go forward, I have to tell you a story about extrinsic motivation.
• 6:04
  MacBook Air Microphone & FaceTime HD Camera-2: So every Easter, we have this contest that is a scavenger hunt, and people are invited to search for these Easter eggs.
• 6:14
  MacBook Air Microphone & FaceTime HD Camera-2: And they are planted around campus and they take a photo, a selfie with the egg and the clue, and the first person that wins gets a hundred dollars.
• 6:25
  MacBook Air Microphone & FaceTime HD Camera-2: And then I think the next prize is 75 and the next prize is 50.
• 6:29
  MacBook Air Microphone & FaceTime HD Camera-2: So they give away three prizes.
• 6:31
  MacBook Air Microphone & FaceTime HD Camera-2: This contest is absolutely insane.
• 6:34
  MacBook Air Microphone & FaceTime HD Camera-2: And if you want to see who's extrinsically motivated, watch who participates in this contest and it is crazy.
• 6:43
  MacBook Air Microphone & FaceTime HD Camera-2: I mean, okay.
• 6:44
  MacBook Air Microphone & FaceTime HD Camera-2: For example, they planted an egg in the gym and I had a meeting scheduled at 10 o'clock and I had people running all over the gym, searching and things in my drawers, inside my cabinets.
• 6:58
  MacBook Air Microphone & FaceTime HD Camera-2: I'm like.
• 7:00
  MacBook Air Microphone & FaceTime HD Camera-2: Uh, no.
• 7:03
  MacBook Air Microphone & FaceTime HD Camera-2: I had to ask them where they hit that egg so I can get it out of my gym and put it outside.
• 7:10
  MacBook Air Microphone & FaceTime HD Camera-2: I just put it right outside the door.
• 7:13
  MacBook Air Microphone & FaceTime HD Camera-2: It turns out they're probably not going to do this contest anymore because actually the only people that can participate in the contest are people who don't have to sit at their desk for a certain period of time.
• 7:24
  MacBook Air Microphone & FaceTime HD Camera-2: Or don't have a meeting scheduled at 10 o'clock or they can't participate.
• 7:30
  MacBook Air Microphone & FaceTime HD Camera-2: Because once you get out of this contest, you get behind.
• 7:33
  MacBook Air Microphone & FaceTime HD Camera-2: And there are people that are just running all over the place.
• 7:36
  MacBook Air Microphone & FaceTime HD Camera-2: Doing absolutely insane things that don't make any sense.
• 7:42
  MacBook Air Microphone & FaceTime HD Camera-2: This is extrinsic motivation.
• 7:44
  MacBook Air Microphone & FaceTime HD Camera-2: Whereas storytelling in the workplace creates intrinsic motivation.
• 7:49
  MacBook Air Microphone & FaceTime HD Camera-2: When you tell a story.
• 7:51
  MacBook Air Microphone & FaceTime HD Camera-2: Of a time you overcame a struggle.
• 7:54
  MacBook Air Microphone & FaceTime HD Camera-2: Or a time where you came through something and there's specific ways to tell a story.
• 7:59
  MacBook Air Microphone & FaceTime HD Camera-2: And that's what we're going to talk about today.
• 8:01
  MacBook Air Microphone & FaceTime HD Camera-2: The significance of storytelling in the corporate culture is a cultivates community.
• 8:08
  MacBook Air Microphone & FaceTime HD Camera-2: It makes you feel inclusive.
• 8:11
  MacBook Air Microphone & FaceTime HD Camera-2: It elevates communication.
• 8:13
  MacBook Air Microphone & FaceTime HD Camera-2: I have seen this happen so many times where if you chair a story, oh, you see, Hey, that person's human error.
• 8:21
  MacBook Air Microphone & FaceTime HD Camera-2: Not what I thought they were up here.
• 8:23
  MacBook Air Microphone & FaceTime HD Camera-2: All stressed out all the time or something.
• 8:26
  MacBook Air Microphone & FaceTime HD Camera-2: It actually elevates communication.
• 8:31
  MacBook Air Microphone & FaceTime HD Camera-2: It boosts engagement.
• 8:33
  MacBook Air Microphone & FaceTime HD Camera-2: Wouldn't you want to tell a story and have others engage in the aspects of that story rather than just have a contest where you're giving away money for finding an egg and not even.
• 8:47
  MacBook Air Microphone & FaceTime HD Camera-2: Doing your work.
• 8:49
  MacBook Air Microphone & FaceTime HD Camera-2: Yeah.
• 8:49
  MacBook Air Microphone & FaceTime HD Camera-2: Makes a lot of sense.
• 8:51
  MacBook Air Microphone & FaceTime HD Camera-2: And it enhances knowledge sharing.
• 8:55
  MacBook Air Microphone & FaceTime HD Camera-2: Those are the aspects and the reasons why storytelling is important in the workplace.
• 9:03
  MacBook Air Microphone & FaceTime HD Camera-2: But as I said, there are guidelines for telling stories in the workplace and let's talk about those and I'm going to relay them back to my story that I shared with you.
• 9:14
  MacBook Air Microphone & FaceTime HD Camera-2: The first thing is you want to know your audience.
• 9:16
  MacBook Air Microphone & FaceTime HD Camera-2: So my audience is either somebody that's found me through fitness, wellness mindset.
• 9:24
  MacBook Air Microphone & FaceTime HD Camera-2: Those type of things, but also I'm shifting into becoming a corporate wellness professional, where I'm going to provide my services for other companies.
• 9:35
  MacBook Air Microphone & FaceTime HD Camera-2: So I'm sharing a story about how my entrepreneurship.
• 9:40
  MacBook Air Microphone & FaceTime HD Camera-2: Links to my business and how I see integrity as a huge value of mine.
• 9:48
  MacBook Air Microphone & FaceTime HD Camera-2: I value being treated with integrity and also someone trusting me enough to know that I'm a person of integrity.
• 9:59
  MacBook Air Microphone & FaceTime HD Camera-2: When you're telling stories in the workplace, you want to clarify your objective.
• 10:03
  MacBook Air Microphone & FaceTime HD Camera-2: So my objective of telling you that story today is to let you see my value of integrity.
• 10:11
  MacBook Air Microphone & FaceTime HD Camera-2: And also to let you see that I had just changed that gym from a dramp.
• 10:18
  MacBook Air Microphone & FaceTime HD Camera-2: Boring white floor, white wall gym into an inspirational place that people could come to work out at work and it would, you would feel inspired when you walked in the door and I felt like that got trampled on when I got.
• 10:37
  MacBook Air Microphone & FaceTime HD Camera-2: Mistreated because I wasn't clocking in and out.
• 10:41
  MacBook Air Microphone & FaceTime HD Camera-2: I was like, what the heck?
• 10:43
  MacBook Air Microphone & FaceTime HD Camera-2: Do not see the value that I have to bring to the table.
• 10:46
  MacBook Air Microphone & FaceTime HD Camera-2: And I was hit with a roadblock and how I overcame it was taking responsibility.
• 10:55
  MacBook Air Microphone & FaceTime HD Camera-2: You want to be authentic.
• 10:58
  MacBook Air Microphone & FaceTime HD Camera-2: So to be authentic in your storytelling, you need to tell it from a place of vulnerability, as well as a place of.
• 11:07
  MacBook Air Microphone & FaceTime HD Camera-2: Authenticity.
• 11:08
  MacBook Air Microphone & FaceTime HD Camera-2: And that word is kind of a buzzword and it's used very often.
• 11:12
  MacBook Air Microphone & FaceTime HD Camera-2: But I shared my authentic self by telling you how I was scared.
• 11:18
  MacBook Air Microphone & FaceTime HD Camera-2: I was thinking I was getting fired.
• 11:20
  MacBook Air Microphone & FaceTime HD Camera-2: And most likely you could relate to that in some form or fashion when you walk into somebody's office and you're.
• 11:28
  MacBook Air Microphone & FaceTime HD Camera-2: Kind of being intimidated.
• 11:31
  MacBook Air Microphone & FaceTime HD Camera-2: Kind of being bullied in sort of a way.
• 11:36
  MacBook Air Microphone & FaceTime HD Camera-2: That's the way I interpreted it.
• 11:38
  MacBook Air Microphone & FaceTime HD Camera-2: And that's the way I tell my story.
• 11:41
  MacBook Air Microphone & FaceTime HD Camera-2: 'cause I told you I was triggered.
• 11:44
  MacBook Air Microphone & FaceTime HD Camera-2: You want to use descriptive language.
• 11:48
  MacBook Air Microphone & FaceTime HD Camera-2: And my story, maybe I use some descriptive language where I talked about how HR was sitting there with a notebook.
• 11:56
  MacBook Air Microphone & FaceTime HD Camera-2: I mean, just picture that.
• 11:57
  MacBook Air Microphone & FaceTime HD Camera-2: If HR sitting there with a notebook, what kind of notes do they have to take?
• 12:03
  MacBook Air Microphone & FaceTime HD Camera-2: That was my thought.
• 12:04
  MacBook Air Microphone & FaceTime HD Camera-2: I was like, what the heck?
• 12:07
  MacBook Air Microphone & FaceTime HD Camera-2: I have no idea.
• 12:08
  MacBook Air Microphone & FaceTime HD Camera-2: And what blew my mind with that was, I would say about four months prior, I had met with HR to discuss safety measures in the gym.
• 12:21
  MacBook Air Microphone & FaceTime HD Camera-2: And she was sitting at her computer.
• 12:24
  MacBook Air Microphone & FaceTime HD Camera-2: And.
• 12:26
  MacBook Air Microphone & FaceTime HD Camera-2: Distracted, very distracted.
• 12:29
  MacBook Air Microphone & FaceTime HD Camera-2: And she goes, I'm sorry, I'm listening to you.
• 12:31
  MacBook Air Microphone & FaceTime HD Camera-2: And she's typing away on her computer and I'm sitting over there.
• 12:34
  MacBook Air Microphone & FaceTime HD Camera-2: Should I run away at her computer?
• 12:35
  MacBook Air Microphone & FaceTime HD Camera-2: I'm listening.
• 12:36
  MacBook Air Microphone & FaceTime HD Camera-2: I just got to get these numbers in.
• 12:37
  MacBook Air Microphone & FaceTime HD Camera-2: I'm thinking to myself.
• 12:39
  MacBook Air Microphone & FaceTime HD Camera-2: Hmm.
• 12:40
  MacBook Air Microphone & FaceTime HD Camera-2: Numbers.
• 12:42
  MacBook Air Microphone & FaceTime HD Camera-2: Have you met me?
• 12:44
  MacBook Air Microphone & FaceTime HD Camera-2: I do not talk numbers.
• 12:46
  MacBook Air Microphone & FaceTime HD Camera-2: I can't do math.
• 12:47
  MacBook Air Microphone & FaceTime HD Camera-2: I can't add seven plus three without counting on my fingers.
• 12:51
  MacBook Air Microphone & FaceTime HD Camera-2: So I was thought we were talking safety measures.
• 12:55
  MacBook Air Microphone & FaceTime HD Camera-2: So this person had lost her credibility with me because she wasn't listening to me.
• 13:03
  MacBook Air Microphone & FaceTime HD Camera-2: At that point.
• 13:04
  MacBook Air Microphone & FaceTime HD Camera-2: And so I get called into my supervisor's office.
• 13:09
  MacBook Air Microphone & FaceTime HD Camera-2: To talk with this person.
• 13:11
  MacBook Air Microphone & FaceTime HD Camera-2: Who's taking notes now, all of a sudden.
• 13:14
  MacBook Air Microphone & FaceTime HD Camera-2: Do you see what I'm talking about?
• 13:15
  MacBook Air Microphone & FaceTime HD Camera-2: You see where the intimidation came in.
• 13:18
  MacBook Air Microphone & FaceTime HD Camera-2: It was psychological.
• 13:21
  MacBook Air Microphone & FaceTime HD Camera-2: And I was using descriptive language to tell that story and enhance it just now.
• 13:27
  MacBook Air Microphone & FaceTime HD Camera-2: You want to value brevity?
• 13:29
  MacBook Air Microphone & FaceTime HD Camera-2: So what does that mean?
• 13:30
  MacBook Air Microphone & FaceTime HD Camera-2: That means keep it short, keep it sweet.
• 13:33
  MacBook Air Microphone & FaceTime HD Camera-2: Keep it simple.
• 13:34
  MacBook Air Microphone & FaceTime HD Camera-2: And that gets hard because a lot of times there's a lot of details that are going on in this story and you can go on and on and on.
• 13:40
  MacBook Air Microphone & FaceTime HD Camera-2: I mean, have you ever talked to a person that you're like, come on.
• 13:43
  MacBook Air Microphone & FaceTime HD Camera-2: Get the story.
• 13:45
  MacBook Air Microphone & FaceTime HD Camera-2: To get the story out.
• 13:47
  MacBook Air Microphone & FaceTime HD Camera-2: Get over these little details.
• 13:48
  MacBook Air Microphone & FaceTime HD Camera-2: I don't need them.
• 13:49
  MacBook Air Microphone & FaceTime HD Camera-2: Just tell me how you got from a to B.
• 13:51
  MacBook Air Microphone & FaceTime HD Camera-2: And then they're sitting there telling you this long story with all these details and you're like, hold on.
• 13:56
  MacBook Air Microphone & FaceTime HD Camera-2: One second.
• 13:57
  MacBook Air Microphone & FaceTime HD Camera-2: I can't take it.
• 13:58
  MacBook Air Microphone & FaceTime HD Camera-2: There's a reason why in Toastmasters or in Ted talks, they tell you to keep it short because you've got to cut.
• 14:06
  MacBook Air Microphone & FaceTime HD Camera-2: There's so much that ends up on the cutting floor.
• 14:08
  MacBook Air Microphone & FaceTime HD Camera-2: Like my videos from Descript from three weeks ago.
• 14:13
  MacBook Air Microphone & FaceTime HD Camera-2: Like those.
• 14:14
  MacBook Air Microphone & FaceTime HD Camera-2: And then in the workplace, you want to foster interactive storytelling.
• 14:20
  MacBook Air Microphone & FaceTime HD Camera-2: You want to foster that to go on inside the community.
• 14:23
  MacBook Air Microphone & FaceTime HD Camera-2: One of the things that we just started incorporating at the place I work and that I do incorporate in other workplaces is lunch and learn.
• 14:32
  MacBook Air Microphone & FaceTime HD Camera-2: And that lunch and learn is just a casual sit down with one of the top executives.
• 14:38
  MacBook Air Microphone & FaceTime HD Camera-2: And there's a lot of storytell.
• 14:39
  MacBook Air Microphone & FaceTime HD Camera-2: Retelling that takes place in that.
• 14:41
  MacBook Air Microphone & FaceTime HD Camera-2: And it's organic and it's natural.
• 14:44
  MacBook Air Microphone & FaceTime HD Camera-2: And when these stories start taking place, you start to see other individuals in an interactive way.
• 14:51
  MacBook Air Microphone & FaceTime HD Camera-2: You see, Hey, I didn't know.
• 14:53
  MacBook Air Microphone & FaceTime HD Camera-2: This person had been here for this amount of time.
• 14:56
  MacBook Air Microphone & FaceTime HD Camera-2: And I was there this amount of time, and she's already a team lead and.
• 15:00
  MacBook Air Microphone & FaceTime HD Camera-2: I mean, there are infinite ways that this interaction can take place.
• 15:07
  MacBook Air Microphone & FaceTime HD Camera-2: And then practice, practice, practice, practice.
• 15:10
  MacBook Air Microphone & FaceTime HD Camera-2: I have practiced telling that story about my traumatic event.
• 15:16
  MacBook Air Microphone & FaceTime HD Camera-2: Getting called into my supervisor's office.
• 15:20
  MacBook Air Microphone & FaceTime HD Camera-2: I've practiced telling that story so many times, because that really hurt me.
• 15:25
  MacBook Air Microphone & FaceTime HD Camera-2: It triggered a lot of things with my post-traumatic stress.
• 15:29
  MacBook Air Microphone & FaceTime HD Camera-2: You know, questioning my work ethic, um, questioning my integrity.
• 15:33
  MacBook Air Microphone & FaceTime HD Camera-2: Um, questioning not trusting me.
• 15:36
  MacBook Air Microphone & FaceTime HD Camera-2: I have issues with all three of those things, because those are things that I value.
• 15:42
  MacBook Air Microphone & FaceTime HD Camera-2: Again, let's go back to radical responsibility.
• 15:45
  MacBook Air Microphone & FaceTime HD Camera-2: I take responsibility for that.
• 15:46
  MacBook Air Microphone & FaceTime HD Camera-2: That's not their fault.
• 15:48
  MacBook Air Microphone & FaceTime HD Camera-2: That they need to work on their communication because I interpreted it that way.
• 15:55
  MacBook Air Microphone & FaceTime HD Camera-2: But at the same time, I practiced telling that story over and over and over again.
• 16:02
  MacBook Air Microphone & FaceTime HD Camera-2: So I don't sound like a victim because I don't want to come across as a victim.
• 16:07
  MacBook Air Microphone & FaceTime HD Camera-2: I want to come across as a Victor, which is something I talk about often.
• 16:12
  MacBook Air Microphone & FaceTime HD Camera-2: I will have a link to that in the show notes and description below to my articles that I've written on victim and victimizer.
• 16:19
  MacBook Air Microphone & FaceTime HD Camera-2: Very empowering stuff.
• 16:21
  MacBook Air Microphone & FaceTime HD Camera-2: I will talk about it more on this channel.
• 16:23
  MacBook Air Microphone & FaceTime HD Camera-2: If you want to see more of that, please let me know.
• 16:27
  MacBook Air Microphone & FaceTime HD Camera-2: And practice.
• 16:29
  MacBook Air Microphone & FaceTime HD Camera-2: There's no such thing as.
• 16:33
  MacBook Air Microphone & FaceTime HD Camera-2: Perfect.
• 16:35
  MacBook Air Microphone & FaceTime HD Camera-2: It just takes perfect practice because you're going to practice over and over and over again, like I said, at the beginning of this video, I could record this again tomorrow.
• 16:46
  MacBook Air Microphone & FaceTime HD Camera-2: And tweak it and make it a little bit better, but done is better than perfect, but it's also practice.
• 16:53
  MacBook Air Microphone & FaceTime HD Camera-2: So I'm at 155 episodes on my channel right now.
• 16:58
  MacBook Air Microphone & FaceTime HD Camera-2: I've recorded more than that, but those are the ones that are inside of this.
• 17:04
  MacBook Air Microphone & FaceTime HD Camera-2: Podcast that I have right now.
• 17:06
  MacBook Air Microphone & FaceTime HD Camera-2: And they say it takes about a hundred of them practicing to get crystal clear on what you want to discuss.
• 17:15
  MacBook Air Microphone & FaceTime HD Camera-2: So those are guidelines for effective storytelling in the workplace.
• 17:20
  MacBook Air Microphone & FaceTime HD Camera-2: So how does one integrate storytelling into their workplace?
• 17:24
  MacBook Air Microphone & FaceTime HD Camera-2: Use it for rewards and recognition.
• 17:28
  MacBook Air Microphone & FaceTime HD Camera-2: This is going to ignite intrinsic motivation.
• 17:32
  MacBook Air Microphone & FaceTime HD Camera-2: When you reward somebody for a very impactful story that they tell in the workplace.
• 17:41
  MacBook Air Microphone & FaceTime HD Camera-2: As opposed to rewarding them for finding an Easter egg and not everybody can participate in that contest.
• 17:48
  MacBook Air Microphone & FaceTime HD Camera-2: So when you could tell a story in the workplace about what you, how long you've been here, that's one of the first things that come inside the lunch and learn, and which triggers another conversation and another conversation.
• 18:02
  MacBook Air Microphone & FaceTime HD Camera-2: And it helps build confidence in the person that's telling this story.
• 18:06
  MacBook Air Microphone & FaceTime HD Camera-2: Confidence in the workplace, confidence in their job.
• 18:10
  MacBook Air Microphone & FaceTime HD Camera-2: Confidence in their communications.
• 18:13
  MacBook Air Microphone & FaceTime HD Camera-2: This is just going to have a ripple effect, which is something my work incorporates into the workplace.
• 18:21
  MacBook Air Microphone & FaceTime HD Camera-2: The ripple effect that will change others' lives and change your workplace and your business.
• 18:31
  MacBook Air Microphone & FaceTime HD Camera-2: What about recruitment and onboarding, telling a story when you are hiring somebody or when you're being interviewed in a job is impactful.
• 18:43
  MacBook Air Microphone & FaceTime HD Camera-2: And it's also important to remember the guidelines to effective storytelling.
• 18:48
  MacBook Air Microphone & FaceTime HD Camera-2: For example, if they say, why did you get, why did you leave your last job?
• 18:53
  MacBook Air Microphone & FaceTime HD Camera-2: I got fired.
• 18:55
  MacBook Air Microphone & FaceTime HD Camera-2: That's not good.
• 18:56
  MacBook Air Microphone & FaceTime HD Camera-2: That's not a good story.
• 18:58
  MacBook Air Microphone & FaceTime HD Camera-2: You don't even want to put that out there.
• 19:01
  MacBook Air Microphone & FaceTime HD Camera-2: But take example.
• 19:02
  MacBook Air Microphone & FaceTime HD Camera-2: My story, if I said, well, I left my last job because I struggled with leadership in the team.
• 19:11
  MacBook Air Microphone & FaceTime HD Camera-2: And I found that there was no cohesiveness inside that leadership.
• 19:16
  MacBook Air Microphone & FaceTime HD Camera-2: There was no leader that was really treating me the way I deserve to be treated.
• 19:22
  MacBook Air Microphone & FaceTime HD Camera-2: Uh, seeing me as a person who could be trusted, who had integrity in their job, who also loved what they did.
• 19:31
  MacBook Air Microphone & FaceTime HD Camera-2: I was not valued for the way that I worked.
• 19:35
  MacBook Air Microphone & FaceTime HD Camera-2: I wouldn't tell the story, just like that.
• 19:37
  MacBook Air Microphone & FaceTime HD Camera-2: I would go back to the way that I told it at the beginning.
• 19:41
  MacBook Air Microphone & FaceTime HD Camera-2: Where I shared it with you, but I would want to incorporate those aspects of me as a person.
• 19:49
  MacBook Air Microphone & FaceTime HD Camera-2: I have an entrepreneurial spirit.
• 19:52
  MacBook Air Microphone & FaceTime HD Camera-2: I am coming from a place of integrity and I value being trusted by you because it's a win for you.
• 19:59
  MacBook Air Microphone & FaceTime HD Camera-2: And it's a win for me.
• 20:00
  MacBook Air Microphone & FaceTime HD Camera-2: And that.
• 20:02
  MacBook Air Microphone & FaceTime HD Camera-2: Is equal leadership.
• 20:04
  MacBook Air Microphone & FaceTime HD Camera-2: That's also being treated kindly in the workplace, which I value.
• 20:10
  MacBook Air Microphone & FaceTime HD Camera-2: And I want to bring that to your workplace.
• 20:13
  MacBook Air Microphone & FaceTime HD Camera-2: So that's where, when you're talking to somebody, even doing business with them, even when you're dating somebody, you want to tell a detailed story.
• 20:24
  MacBook Air Microphone & FaceTime HD Camera-2: And I'm going to be talking about this a lot more, like how to tell stories.
• 20:27
  MacBook Air Microphone & FaceTime HD Camera-2: What's the best kind.
• 20:29
  MacBook Air Microphone & FaceTime HD Camera-2: Where do you put the impact?
• 20:30
  MacBook Air Microphone & FaceTime HD Camera-2: Where do you put the message?
• 20:32
  MacBook Air Microphone & FaceTime HD Camera-2: Where do you put the POW in the story?
• 20:35
  MacBook Air Microphone & FaceTime HD Camera-2: When do you start it?
• 20:37
  MacBook Air Microphone & FaceTime HD Camera-2: How do you tell it?
• 20:38
  MacBook Air Microphone & FaceTime HD Camera-2: Do you just tell it?
• 20:39
  MacBook Air Microphone & FaceTime HD Camera-2: Oh, my favorite color is pink.
• 20:41
  MacBook Air Microphone & FaceTime HD Camera-2: No, you have there's ways to go around it to bring an impact.
• 20:46
  MacBook Air Microphone & FaceTime HD Camera-2: So you will remember what my favorite color is.
• 20:50
  MacBook Air Microphone & FaceTime HD Camera-2: So you will remember that I don't like extrinsic motivation because it doesn't last long in your workplace.
• 20:58
  MacBook Air Microphone & FaceTime HD Camera-2: But rather.
• 21:00
  MacBook Air Microphone & FaceTime HD Camera-2: Instead of having a scavenger hunt, let's tell stories for that contest instead.
• 21:08
  MacBook Air Microphone & FaceTime HD Camera-2: And then team building, not only that, it builds a healthy, happy team when you incorporate stories.
• 21:16
  MacBook Air Microphone & FaceTime HD Camera-2: So because we started these lunch and learns, I've seen everybody start working differently and their positions because they think, okay, wow.
• 21:26
  MacBook Air Microphone & FaceTime HD Camera-2: I heard this story from the owner, the CEO of the company.
• 21:31
  MacBook Air Microphone & FaceTime HD Camera-2: And I see her in a different light.
• 21:33
  MacBook Air Microphone & FaceTime HD Camera-2: I see.
• 21:33
  MacBook Air Microphone & FaceTime HD Camera-2: Wow.
• 21:33
  MacBook Air Microphone & FaceTime HD Camera-2: She's normal.
• 21:34
  MacBook Air Microphone & FaceTime HD Camera-2: She's just like me.
• 21:36
  MacBook Air Microphone & FaceTime HD Camera-2: And I also see, wow, she had this stress and she never told me about that.
• 21:42
  MacBook Air Microphone & FaceTime HD Camera-2: I didn't know she had to go through this and this and this.
• 21:45
  MacBook Air Microphone & FaceTime HD Camera-2: And it just has that ripple effect that I am a firm believer in, in side the workplace.
• 21:54
  MacBook Air Microphone & FaceTime HD Camera-2: So inside the blog post that I wrote for today's article, I have some bonus resources, but I'm going to go over with them with you.
• 22:02
  MacBook Air Microphone & FaceTime HD Camera-2: Now, Stories that Stick by Kendra hall is one of the best books I have ever read on storytelling.
• 22:09
  MacBook Air Microphone & FaceTime HD Camera-2: In fact, I've taken pages of notes inside this book to help me get better at storytelling because it's always a journey.
• 22:19
  MacBook Air Microphone & FaceTime HD Camera-2: It's not a destination.
• 22:21
  MacBook Air Microphone & FaceTime HD Camera-2: You're always going to improve a little bit at a time.
• 22:24
  MacBook Air Microphone & FaceTime HD Camera-2: And.
• 22:25
  MacBook Air Microphone & FaceTime HD Camera-2: By that remember it's practice that helps, but Kendra Hall's book is a very helpful book on telling stories.
• 22:33
  MacBook Air Microphone & FaceTime HD Camera-2: I also like her book, Choose Your Story Change Your Life because that book helps you see the stories you're telling yourself, which guess what?
• 22:42
  MacBook Air Microphone & FaceTime HD Camera-2: We talk to ourselves more than we talk to anybody else.
• 22:45
  MacBook Air Microphone & FaceTime HD Camera-2: And those stories that you're telling yourself can either make you or break you.
• 22:50
  MacBook Air Microphone & FaceTime HD Camera-2: And we are going to talk about that again very, very soon, but I love her book.
• 22:54
  MacBook Air Microphone & FaceTime HD Camera-2: Choose your story.
• 22:55
  MacBook Air Microphone & FaceTime HD Camera-2: Change your life.
• 22:57
  MacBook Air Microphone & FaceTime HD Camera-2: I also liked the book story worthy by Matthew dicks.
• 23:00
  MacBook Air Microphone & FaceTime HD Camera-2: And he is one of the moth champions.
• 23:04
  MacBook Air Microphone & FaceTime HD Camera-2: He's probably won the moth.
• 23:05
  MacBook Air Microphone & FaceTime HD Camera-2: Uh, storytelling contest more than anybody else, but he gives very good ways to tell stories.
• 23:12
  MacBook Air Microphone & FaceTime HD Camera-2: I love his descriptive stories.
• 23:14
  MacBook Air Microphone & FaceTime HD Camera-2: I also like his little story book spreadsheet that he creates, which he tells himself a little stories every day.
• 23:22
  MacBook Air Microphone & FaceTime HD Camera-2: And then he could pull from those, for his content that he needs to do, or he can work on that story for his next contest that he's going to be doing.
• 23:31
  MacBook Air Microphone & FaceTime HD Camera-2: Another book that I don't have listed here, but I do have listed in the blog.
• 23:35
  MacBook Air Microphone & FaceTime HD Camera-2: Post is Amplify Your Influence.
• 23:38
  MacBook Air Microphone & FaceTime HD Camera-2: I Renee Rodriguez and I am always studying his, his things because.
• 23:46
  MacBook Air Microphone & FaceTime HD Camera-2: In his book, he talks about how the brain chemicals that are released, how impactful that is, how it helps others really learn their story.
• 23:58
  MacBook Air Microphone & FaceTime HD Camera-2: And share their story effectively.
• 24:03
  MacBook Air Microphone & FaceTime HD Camera-2: All right.
• 24:03
  MacBook Air Microphone & FaceTime HD Camera-2: That's my episode for today.
• 24:04
  MacBook Air Microphone & FaceTime HD Camera-2: I trust that you found it helpful.
• 24:06
  MacBook Air Microphone & FaceTime HD Camera-2: Ooh, it feels so good to be back.
• 24:09
  MacBook Air Microphone & FaceTime HD Camera-2: I can't wait to share more things with you.
• 24:11
  MacBook Air Microphone & FaceTime HD Camera-2: If you found today's video helpful.
• 24:14
  MacBook Air Microphone & FaceTime HD Camera-2: please share it with somebody who can benefit.
• 24:16
  MacBook Air Microphone & FaceTime HD Camera-2: And until next time I will see you next time, Peace out and Namaste Bing!