Latest / The Entrepreneur's Logbook: Lessons from Growing Businesses
Storytelling Secrets for Fundraising with Moti Elkaim, Atlantic Brands
In this episode of The Entrepreneur’s Logbook, Zachary speaks with Moti Elkaim, founder and CEO of Atlantic Brands, an agency that helps emerging companies craft investor-ready pitch decks, sharpen their storytelling, and nail public speaking. Zach and Moti dive into one of the hardest lessons every founder faces: where to spend your limited time, money and energy. Moti reveals his “return on energy” framework: focus on your creative genius and outsource the rest, so you can scale faster without burning out. They then shift into the art and science of pitching. Moti introduces his Pitch Cycle…
The skinny
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