Latest / The Intentional Fundraiser Podcast
Story and Data: What Major Donors Really Need
$150,000 gift. One question.
90 seconds.
"Who is this changing for?"
A development director walked into a meeting with a fund-of-funds founder and a 12-page impact report. He flipped through it in ninety seconds and asked one question:
"Who is this changing for, and how do you know?"
She closed the report. Told one story. Showed one chart. One photo. Nine minutes.
Six days later, the $150K gift came in.
When she called to thank him, he said something I think about every week: "I don't need more pages. I need to feel and verify what's working."
On this week's episode of The Intentional…
The skinny
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