Latest / Joe DeFranco's Industrial Strength Show
#360 How To Train NBA Players & Hollywood A-Listers out of a 12' x 15' Garage w/ Ben Bruno
This week Joe welcomes back Ben Bruno for his second Industrial Strength Show appearance. Ben is a Los Angeles-based trainer who works with an extremely wide range of clients including: NBA players, actors, musicians, models, his mom, and more. (Ben's last appearance on the show was the most downloaded episode of 2020.) Specific topics of discussion from THIS episode include: Why Ben considers himself a "generalist" [as opposed to a "specialist"]; The 3 questions Ben asks all his new clients; Balancing what his clients WANT versus what they NEED; Programming for the "general pop" vs…
The skinny
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