
Word of Mouth Won't Save Your Business (Here's What Will)
In this episode, I sit down with Ashton - a skilled Painter who built a business that's completely dependent on word of mouth.
Sound familiar?
This one gets real. We talk faith, fear, and the scarcity mindset that keeps good painters stuck. We dig into why word of mouth is a ticking time bomb, how to think about Google Ads vs Facebook Ads through the lens of buyer intent, and the math behind pricing a job so you don't accidentally work for free.
Plus a critical legal warning about paying your first employee the wrong way.If you're a painting contractor trying to make the jump from solo…
The skinny
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