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281 - Your Best AI Strategy May Already Be Inside Your Business with Stephan Bajaio

AI has made search feel new again, but Stephan Bajaio warns leaders not to mistake new acronyms for a new strategy. Whether people call it SEO, AEO, GEO, or AI search, the real question is still whether your market can find useful, credible answers from you and about you. Chasing a mention inside ChatGPT or Claude is a shaky substitute for understanding what your customers need and what the web is already saying.

In this episode of Leaders & Legacies, Craig talks with Stephan, CEO and Co-Founder of VibeLogic, about why companies often overlook the intelligence already sitting inside the…

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